Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Using Authentic Content to Engage an Audience t...

Avatar for Jonathan Wong Jonathan Wong
April 22, 2015
Business
100
0

Using Authentic Content to Engage an Audience that Hates Your Brand - An Internet Explorer Case Study

Case study presentation for iMedia Brand Summit 2015 on our Inori Aizawa campaign.

Avatar for Jonathan Wong

Jonathan Wong

April 22, 2015

More Decks by Jonathan Wong

See All by Jonathan Wong
Do You Have a Pulse? Identifying The Traits That Make Great Product Managers
Avatar for Jonathan Wong armchairtheorist
0
440
Product Management Fundamentals
Avatar for Jonathan Wong armchairtheorist
0
280
Let's Squadify! Lessons Learnt Transitioning from a Component Team Model to a Squad-Based Model
Avatar for Jonathan Wong armchairtheorist
0
310
Introduction to Product Management
Avatar for Jonathan Wong armchairtheorist
1
590
Introduction to Bitcoin and Cryptocurrencies
Avatar for Jonathan Wong armchairtheorist
1
110
Defining the Modern Product Manager
Avatar for Jonathan Wong armchairtheorist
0
130
Internet Explorer: Using Anime to Engage an Audience that Hates Your Brand
Avatar for Jonathan Wong armchairtheorist
0
600
Browser You Loved to Hate
Avatar for Jonathan Wong armchairtheorist
0
80
Marketing the World's Most Popular Browser Through Games
Avatar for Jonathan Wong armchairtheorist
0
56

Other Decks in Business

See All in Business
標準仕様だけでは対応できない入社・異動・退職をどう実装するか？ / JOUG Presentation Going Beyond Standard_Specs Implementing JML Workflows
Avatar for Tatsumi Nishikawa tatsumin39
1
440
CC採用候補者向けピッチ資料
Avatar for CrossCommunication crosscommunication
2
59k
Smart Share Recruiting Deck
Avatar for smarshare smartshare
0
450
2025年度「海の家プロジェクト」ピッチ資料
Avatar for Brush brush2026
0
230
kakaopiccoma_engineer_recruitingguide
Avatar for Kakao piccoma Corp. kakaojapan
2
160
プリザンターの紹介　-　OpenSourceConference 2026 SENDAI
Avatar for Shin Yoshida (S_POCHI) s_pochi
0
140
データ民主化の推進に必要なメンタリティーを伝えたい
Avatar for Hikaru Sawahata hikaruri
0
130
株式会社SAFELY 会社紹介 / Company
Avatar for 株式会社SAFELY safely_pr
1
7k
紹介パートナー様向け 紹介手数料プランとご登録手順のご案内（マルコポーロ）
Avatar for Kimete kimete
0
240
エンジニアがAIで副業をする場合の入り口と仕事について調べてみた
Avatar for Ochtum ochtum
1
210
2026.6_中途採用資料.pdf
Avatar for SUPER STUDIO INC. superstudio
PRO
5
110k
株式会社リバイブル 会社説明資料
Avatar for 株式会社リバイブル rebible
0
770

Featured

See All Featured
Design of three-dimensional binary manipulators for pick-and-place task avoiding obstacles (IECON2024)
Avatar for konakalab konakalab
0
440
Digital Projects Gone Horribly Wrong (And the UX Pros Who Still Save the Day) - Dean Schuster
Avatar for UX Y'all uxyall
0
1.6k
Public Speaking Without Barfing On Your Shoes - THAT 2023
Avatar for David Neal reverentgeek
1
410
How To Stay Up To Date on Web Technology
Avatar for Chris Coyier chriscoyier
790
250k
Ten Tips & Tricks for a 🌱 transition
Avatar for Manu Carrasco Molina stuffmc
0
130
Distributed Sagas: A Protocol for Coordinating Microservices
Avatar for Caitie McCaffrey caitiem20
333
22k
Evolving SEO for Evolving Search Engines
Avatar for Ryan Jones ryanjones
0
210
Making Projects Easy
Avatar for Brett Harned brettharned
120
6.7k
AI: The stuff that nobody shows you
Avatar for John Nunemaker jnunemaker
PRO
8
690
Designing Powerful Visuals for Engaging Learning
Avatar for Mike Taylor tmiket
1
400
XXLCSS - How to scale CSS and keep your sanity
Avatar for Zaharenia Atzitzikaki sugarenia
250
1.3M
JavaScript: Past, Present, and Future - NDC Porto 2020
Avatar for David Neal reverentgeek
52
6k

Transcript

  1. None
  2. None
  3. None
  4. None
  5. None
  6. None
  7. None
  8. None
  9. None
  10. None
  11. None
  12. None
  13. None
  14. None
  15. None
  16. None
  17. None
  18. None
  19. None
  20. None
  21. None
  22. None
  23. None
  24. None
  25. None
  26. None