Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
8.12 Planning for Virtual Event Fundraiser featuring GFS Events
Search
Auctria
PRO
August 12, 2020
Technology
0
390
8.12 Planning for Virtual Event Fundraiser featuring GFS Events
8.12 Planning for Virtual Event Fundraiser featuring GFS Events
Auctria
PRO
August 12, 2020
Tweet
Share
More Decks by Auctria
See All by Auctria
Auctria Experience in Two Parts: Guest & Admin
auctria
PRO
0
11
Getting attention for your golf tournament and summer fundraising events
auctria
PRO
0
100
Event Fundraising Magic
auctria
PRO
0
99
Fuel Your Fundraising with the Actionology Method Using Behavioral Science
auctria
PRO
0
93
Collect, Organize, Share Stories
auctria
PRO
0
150
How to grow long-term relationships with event supporters using a CRM
auctria
PRO
0
140
Canva for Nonprofits
auctria
PRO
0
69
Impact Measurement 101: How Impact Measurement Helps You Raise Money and Raise Awareness
auctria
PRO
0
70
How to Make Your Golf Tournament a Financial Force for Good
auctria
PRO
0
81
Other Decks in Technology
See All in Technology
ABEMAにおけるLLMを用いたコンテンツベース推薦システム導入と効果検証
cyberagentdevelopers
PRO
1
700
累計ダウンロード数1億8000万を超えるアプリケーションプラットフォームのレガシーシステム脱却とモダン化への道
kmitsuhashi
0
120
Flutter研修【MIXI 24新卒技術研修】
mixi_engineers
PRO
0
160
Luupの開発組織におけるインシデントマネジメントの変遷 ver.RoadtoSRENEXT2024
grimoh
1
270
簡単に始めるSnowflakeの機械学習
nayuts
1
190
Classmethod流のPlatform Engineering / classmethod-platform-engineering-devio2024
tomoki10
0
470
AOAI Dev Day LLMシステム開発 Tips集
hirosatogamo
15
3.6k
データ分析を支える技術 生成AI再入門
ishikawa_satoru
0
380
ソフトウェアエンジニアリングの知見を活かして データ基盤をいい感じにする on Snowflake [MIERUNE BBQ #10]
mtpooh
2
150
AWSで”最小権限の原則”を実現するための考え方 /20240722-ssmjp-aws-least-privilege
opelab
10
4.3k
エンジニアの生存戦略 〜クラウド潮流の経験から紐解く技術トレンドのメカニズムと乗りこなし方〜
shimy
9
1.9k
[NIKKEI Tech Talk] KDDI/KAG Scrum & Community for Engineering Training
curanosuke
2
220
Featured
See All Featured
Why You Should Never Use an ORM
jnunemaker
PRO
51
8.9k
What’s in a name? Adding method to the madness
productmarketing
PRO
21
2.9k
GraphQLとの向き合い方2022年版
quramy
36
13k
Building Effective Engineering Teams - LeadDev
addyosmani
47
2.2k
How to Ace a Technical Interview
jacobian
274
23k
Become a Pro
speakerdeck
PRO
15
4.8k
How GitHub Uses GitHub to Build GitHub
holman
471
290k
Reflections from 52 weeks, 52 projects
jeffersonlam
346
19k
Being A Developer After 40
akosma
72
580k
Keith and Marios Guide to Fast Websites
keithpitt
408
22k
Designing on Purpose - Digital PM Summit 2013
jponch
113
6.6k
How to Create Impact in a Changing Tech Landscape [PerfNow 2023]
tammyeverts
34
1.9k
Transcript
Planning A Successful Virtual Fundraiser Guest Presenter: Gazala Uradnik GFS
Events
About Auctria • 29K event fundraisers • 3.3 million bidders
• 1.8 million items • Over $170 million raised
None
None
None
None
None
In-Person Virtual
What A Virtual Event Looks Like →
None
None
None
None
TIMING STRUCTURE PLATFORM MARKETING OUTREACH YOUR STORY
3 hours in person = 3 hour virtually 1. 2-3
days 2. Week of Giving 3. Month TIMING
Components ❏ Auction ❏ Raise the Paddle ❏ Table Captain
Model Introduce... ❏ Zoom Cocktail / Happy Hour ❏ Hybrid / Home Party STRUCTURE
PLATFORM Auctria MailChimp, Constant Contact Give Lively, Classy RaceJoy Live
Stream, YouTube Website
MARKETING ❏ Newsletter ❏ Email ❏ Social Media ❏ Direct
Invitation
None
None
None
DONOR OUTREACH Reaching out to donors and personally connecting with
your donors will make the difference for your event
None
None
How will you reach your donors?
TABLE CAPTAIN VIRTUAL AMBASSADOR
• Videos • Storytelling • Equivalencies
Can you picture your virtual event?
None
IGNITE ❏ Goal: • $500K (virtual) • Original: $365K ❏
Timing: • Week of Giving ❏ Structure: • Online Auction • Virtual Zoom call ❏ Marketing: • Videos - auction items • Video “Documentary” • Kick-off video
IGNITE’s Auctria Auction Page
IGNITE’s Auctria Auction Profile Page
IGNITE’s Auctria Donation Page
IGNITE’s RESULTS $368,380 2019 Net: $211,677 2020 Net: 336,848
None
Seattle Music Partners ❏ Goal: • $60K (virtual) • Past:
$30K ❏ Timing: • Week of Giving ❏ Structure: • Raise the Paddle ❏ Marketing: • Daily videos
SMP Website’s Event Page
SMP Website’s Event Page (cont’d)
Full participation!
SMP’s Auctria Donation Page
Seattle Music Partners RESULTS 65% Net higher than any in-person
event they had in the past
None
Snoqualmie Valley Schools Foundation ❏ Goal: • $115K (virtual) ❏
Timing: • Week of Giving ❏ Structure: • Online donations ❏ Marketing: • Daily videos • Facebook LIVE • Newsletter
SVSF’s Auctria Landing Page
None
SVSF’s Auctria Donation Page
None
SVSF’s RESULTS 95% Higher than any in-person event they had
in the past
None
RECAP • Define your goals and budget • Determine the
key players • Solidify all elements: ◦ Timing ◦ Structure ◦ Virtual platform ◦ Marketing ◦ Donor outreach
Auctria’s Role in Virtual Event Live Streaming Device Bidding Device
Using Auctria
Live Auction Controller Let the is soar Administrator View Bidder
View
Live Auction Page: paddle raise bidder view
Live Fundraising Thermometer
Stay in Touch with Auctria @auctria Email:
[email protected]
8/19 FB
Live: Event Ops 8/26 FB Live: Auction Items 9/2 Webinar: Using Auctria Live Demos Weekly FB Group: Auction Team Talk
None
None