Beautiful Event, No Attendees? Featuring Melissa Estepp

3 Myths of how your audience shows up
Knowing your audience target
#1 thing people forget to do when planning an event
5 strategies on event marketing

Transcript

1. Beautiful Event, No Attendees?
   Featuring Melissa Estepp
   

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2. 40K Auctions & event fundraisers
   Over $400 Million raised using Auctria
   

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4. ABOUT ME :
   

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6. WHO ARE YOU ?
   Introduce yourself in the chat
   

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7. Agenda:
   Beautiful Event, No Attendees?
   ● 3 Myths of how your audience shows
   up
   ● Knowing your audience target
   ● #1 thing people forget to do when
   planning an event
   ● 5 strategies on event marketing
   

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8. So you just spent tons of
   money on planning and
   prepping for your event, but
   your audience turnout isn’t
   what you hoped?
   

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9. MYTH # 1
   EVERYONE KNOWS ABOUT MY EVENT
   

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11. MYTH # 2
    I Will Offend my Audience if I talk
    about my event too much
    

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13. MYTH # 3
    I posted one time and sent out an email my
    audience will see that and they will know
    

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15. MELISSA, HOW
    OFTEN????? OFTEN, so much so
    that you feel like you
    are over marketing
    and reach
    EVERYWHERE.
    

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16. BREAK THROUGH THE NOISE
    

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17. FIRST:
    LOOK AT THE DATA.
    

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18. SECOND:
    SPEND AS MUCH TIME advertising as
    you are planning the details of the event.
    

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19. THIRD:
    DON’T ASSUME
    

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20. FOURTH:
    GET LOUD and do something that STANDS OUT
    

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21. FIFTH:
    Remember your WHY
    

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22. @Premiereventsbymelissa
    Email:
    melissa@premiereventsbymelissa.com
    LET’S BE
    FRIENDS!!!
    CONNECT
    WITH ME
    

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23. Stay in Touch
    with Auctria
    @auctria
    Email: hello@auctria.com
    FB Group: Auction Team Talk
    www.auctria.com + Launch
    

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