Demystifying Product Design

What Product design is all about and the relationship between different forms of design such as UI& UX, Interaction design, etc and the thinking process of a designer

Transcript

2. AGENDA. • WHAT IS PRODUCT DESIGN? • WHO IS A PRODUCT DESIGNER? ◦ DESIGN THINKING PROCESS OF OTHER DESIGNERS & PRODUCT DESIGNER APPROACH TO DESIGN • RELATIONSHIP BETWEEN OTHER DESIGNS : UI, UX, INTERACTION, IA & WEB DESIGN • GROW IN THE DESIGN INDUSTRY • HOW IS THE DESIGN INDUSTRY CHANGING • DIGITAL DESIGN & MARKETING
3. WHAT IS PRODUCT DESIGN?
4. WHAT IS PRODUCT +DE+SIGN? DE+SIGN is a plan or illustration produced to show the look and function or workings of any object PRODUCT or idea before it is made. DIGITAL DESIGN & INDUSTRIAL
5. THINKING PROCESS OF DE-SIGN-ER 1. Empathize with people: People don’t buy what you do, but why do u do it! build your product from the consumer view and not from the technological view STEVE JOBS
6. THINKING PROCESS OF DE-SIGN-ER 2. Define the problem: After emphasizing, define the problem You should seek to define the problem as a problem statement in a human-centred manner.” Rikke Dam and Teo Sang we are looking at a human solution to an engineering problem, or vice versa.
7. THINKING PROCESS OF DE-SIGN-ER 3. Ideate a solution: Do we solve the problem through a product, or a relationship, or a service? Is it through expanding our business model to include other forms of retail or consumer service?
8. THINKING PROCESS OF DE-SIGN-ER 4. Build a prototype Prototyping doesn’t necessarily have to involve models, or scaled-down products. Prototyping also applies to non-physical solutions as well, in terms of how we construct frameworks to solve problems. Obviously, there are times when physical prototyping is important, but the overarching goal of prototyping is to apply solutions in a controlled environment, to allow for testing, the fifth phase.
9. THINKING PROCESS OF DE-SIGN-ER 5. TEST YOUR SOLUTION
10. PRODUCT DESIGNER IS NOW WHO?
11. PRODUCT DESIGNER IS NOW WHO? A product designer is simply one that designs within the following spheres Visual design or graphic design (UI design), Interaction design, UX design, Information architecture and not necessary but important is web design. • User Experience Design-(how a design feels) • Interaction design - (how a product behaves) • User Interface design- ( how a product looks) • Information Architecture-(how a product is structured) • Web design
12. HOW CAN I GROW IN THE DESIGN INDUSTRY? As a Designer, what matters most is • your experience, • portfolio • and your network ;is the top-of each all. It is difficult to develop new skills, you only grow by getting involved. Share your growth and improvement across behance, dribbble, codepen etc interact with people you admire in the industry and attend a lot of design meetups
13. The modern day changes in design Nowadays designs of digital products such as web site , content creation for social media , mobile applications, flyers, always include the new trend 8 Changes to Modern Day Design
14. The modern day changes in design 1. Pops of Vivid colors ( colorful)
15. The modern day changes in design 2. Strong typographic Focal points
16. The modern day changes in design 3. Futuristic Influence on Mainstream
17. The modern day changes in design 4. Light and Dark Color Schemes
18. The modern day changes in design 5. Complex Gradients and Duotones
19. The modern day changes in design 6. New Colour Minimalism
20. The modern day changes in design 7. Dynamic and hand-drawn illustrations
21. The modern day changes in design 8. Authentic and genuine stock photos
22. The modern day changes in design 1. Pops of Vivid colors ( colorful) 2. Strong typographic Focal points 3. Futuristic Influence on Mainstream 4. Light and Dark Color Schemes 5. Complex Gradients and Duotones 6. New Colour Minimalism 7. Dynamic and hand-drawn illustrations 8. Authentic and genuine stock photos
23. DIGITAL DESIGN AND MARKETING Whatsapp Redesign FoneFixer Ui Hair Product Marketing Campaign Domestic Violence AdCampaign
24. COLE SOLOMON Product Designer - Just Interior Curator Digital Strategist - Flash.ng Lead Strategist/dev - Kwarabuild Event organiser : Gdgilorin About me Behance- colesolomon Twitter/IG-@ thecodeghost Instagram- colesolomon.me