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Phoenix Design Week - The Future of UX

codyL
October 21, 2013

Phoenix Design Week - The Future of UX

A look back on User Experience from the past, present, and into the future. Challenging designers to design the UX of the future humanely.

codyL

October 21, 2013
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  1. CODY LANDEFELD DIRECTOR @ codyL group 10+ YEARS IN DESIGN/WEB

    32+ YEARS IN PHOENIX @codyl // codyl.com // #phxdc Sunday, October 20, 13
  2. WHAT IS UX? UX “User Experience” encompasses all aspects of

    the end-user’s interaction with the company, service, or products. “Usability” is a quality attribute of the UI, covering whether the system is easy to learn, efficient to use, pleasant, etc. Also extremely important work in conjunction with “User Experience.” @codyl // codyl.com // #phxdc Sunday, October 20, 13
  3. PAST YESTERDAY PRESENT TOMORROW FUTURE ------ --- -- - UX

    OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  4. Was our experience with services and products better or worse

    pre-internet? PAST YESTERDAY PRESENT TOMORROW FUTURE ------ --- -- - UX OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  5. PAST YESTERDAY PRESENT TOMORROW FUTURE ------ --- -- - UX

    OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  6. @codyl // codyl.com // #phxdc PAST YESTERDAY PRESENT TOMORROW FUTURE

    ------ --- -- - UX OF THE PAST THE PAST Sunday, October 20, 13
  7. Which product or service did you have the best “experience”

    with before the internet? PAST YESTERDAY PRESENT TOMORROW FUTURE ------ --- -- - UX OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  8. PAST YESTERDAY PRESENT TOMORROW FUTURE --- ----- -- - UX

    OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  9. PAST YESTERDAY PRESENT TOMORROW FUTURE --- ----- -- - UX

    OF THE PAST THE PAST @codyl // codyl.com // #phxdc Sunday, October 20, 13
  10. PAST YESTERDAY PRESENT TOMORROW FUTURE --- ----- -- - UX

    OF THE PAST THE PAST Remember this drill? @codyl // codyl.com // #phxdc Sunday, October 20, 13
  11. Remember when cell phones were just phones? UX OF THE

    PAST THE PAST PAST YESTERDAY PRESENT TOMORROW FUTURE --- ----- -- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  12. UX OF THE PAST THE PAST PAST YESTERDAY PRESENT TOMORROW

    FUTURE --- ----- -- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  13. PAST YESTERDAY PRESENT TOMORROW FUTURE - --- ------ --- -

    UX OF THE PRESENT THE PRESENT @codyl // codyl.com // #phxdc Sunday, October 20, 13
  14. Transitioning to the web: “The internet makes things easier and

    difficult at the same time.” UX OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW FUTURE - --- ------ --- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  15. UX OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW

    FUTURE - --- ------ --- - Sunday, October 20, 13
  16. UX OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW

    FUTURE - --- ------ --- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  17. Everyone has a computer and uses the web. The web

    needs to be easier to use. But it requires strategy and thought to make it usable. UX OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW FUTURE - --- ------ --- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  18. PAST YESTERDAY PRESENT TOMORROW FUTURE ------ --- -- - “If

    the user can’t use it, It dosen’t work.” -SUSAN DRAY @codyl // codyl.com // #phxdc Sunday, October 20, 13
  19. The web is being used on multiple devices (via smartinsights.com)

    UX OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW FUTURE - --- ------ --- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  20. Web usage continues to become more segmented (via smartinsights.com) UX

    OF THE PRESENT THE PRESENT PAST YESTERDAY PRESENT TOMORROW FUTURE - --- ------ --- - @codyl // codyl.com // #phxdc Sunday, October 20, 13
  21. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- -

    UX OF THE FUTURE THE FUTURE @codyl // codyl.com // #phxdc Sunday, October 20, 13
  22. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- -

    UX OF THE FUTURE THE FUTURE What does the future hold? Tomorrow insists on more segmentation & fragmentation. Computers // Phones // Tablets // Phablets // Etc. @codyl // codyl.com // #phxdc Sunday, October 20, 13
  23. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- -

    UX OF THE FUTURE THE FUTURE What role can the designer play in this? @codyl // codyl.com // #phxdc Sunday, October 20, 13
  24. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- -

    UX OF THE FUTURE THE FUTURE As designers, we need to design for the web humanely. @codyl // codyl.com // #phxdc Sunday, October 20, 13
  25. “That a user should not be kept waiting unnecessarily is

    an obvious and humane design principle. It is also humane not to hurry a user; the more general principle is: Users should set the pace of an interaction.” -JEFF RASKIN @codyl // codyl.com // #phxdc PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- - Sunday, October 20, 13
  26. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- UX

    OF THE FUTURE THE FUTURE Sunday, October 20, 13
  27. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- UX

    OF THE FUTURE THE FUTURE @codyl // codyl.com // #phxdc Sunday, October 20, 13
  28. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- UX

    OF THE FUTURE THE FUTURE Sunday, October 20, 13
  29. PAST YESTERDAY PRESENT TOMORROW FUTURE - -- --- ----- UX

    OF THE FUTURE THE FUTURE What does this mean for the designer? @codyl // codyl.com // #phxdc Sunday, October 20, 13