How to keep your Green Onions

Banksy has it. Monty Python has it. Run The Jewels has it.

We’re always at risk of losing it, and maintaining it when working on the web is becoming harder and harder.

Green Onions by Booker T. & the M.G.’s is the greatest example of it in a creative piece of work, and tonight Craig will talk about how to keep it, nurture it and protect it. Plus the usual stuff: cat gifs, tangents and why The Two Ronnies can teach you more about design than most designers.

Transcript

1. How to keep your Craig Burgess • Design Exchange, Nottingham • March 11th 2020
2. http://instagram.com/shrff
3. NUTRITIONAL CONTENT 25% 25% 50% Design Jokes that don't land Design but in yellow
6. hi t l hi t l
7. s bo t
11. oo e
14. oo e AND THE MG’S
23. Ti eless uilt leasu e
24. INCOMING TANGENT ALERT
30. BACKSTREET BOYS WESTLIFE BRITNEY SPEARS CÉLINE DION KELLY CLARKSON MARION RAVEN THE VERONICAS P!NK USHER AVRIL LAVIGNE JESSIE J KATY PERRY CHRISTINA AGUILERA TAYLOR SWIFT ARIANA GRANDE LADY GAGA JUSTIN TIMBERLAKE ADELE SELENA GOMEZ DEMI LOVATO THE WEEKND ELLIE GOULDING JENNIFER LOPEZ SHAKIRA JUSTIN BIEBER
31. 22 NUMBER 1 HITS (IN THE U.S.)
37. oul
38. WHY DOES SOME DESIGN HAVE SOUL? WHY DOES SOME DESIGN HAVE NO SOUL?
39. WHAT IS SOUL?
41. angibli e
42. ACT I GREEN ONIONS, OR JUST BAD BREATH? ACT II THE LAYERS OF THE GREEN ONION ACT III THE FINAL PEEL
43. ACT I GREEN ONIONS, OR JUST BAD BREATH?
44. THINGS THAT HAVE SOUL
45. THE PRINCIPLE OF LIFE, FEELING, THOUGHT, AND ACTION
46. WORK THAT HAS: LIFE FEELING THOUGHT MAKES YOU WANT TO TAKE ACTION
48. THE PERSISTENCE OF MEMORY 1931
52. THE WALLED OFF HOTEL PALESTINE
56. THINGS THAT DON’T HAVE SOUL
57. THINGS THAT DON’T HAVE SOUL DESIGN SYSTEMS USER TESTING THE TERMS UI AND UX
58. THINGS THAT DON’T HAVE SOUL
61. THINGS THAT DON’T HAVE SOUL DESIGN SYSTEMS USER TESTING THE TERMS UI AND UX
62. "HANDLE THEM CAREFULLY, FOR WORDS HAVE MORE POWER THAN ATOM BOMBS." —PEARL STRACHAN HURD
63. OUR OBSESSION WITH SYSTEMS HAS STRIPPED THE SOUL FROM OUR WORK
64. PROTOTYPE WIREFRAME DESIGN SYSTEM ATOMIC DESIGN
65. USER EXPERIENCE USER INTERFACE STYLESCAPES
66. WE’RE USING LANGUAGE THAT MAKES US SEE DESIGN AS ROBOTIC
67. THE CREATIVE PROCESS IS NOT ROBOTIC, IT’S CHAOTIC
68. MY CREATIVE PROCESS NO NO NO NO NO NO NO NO NO NO MAYBE NO NO NO NO YES? NO NO NO NO NO NO NO MAYBE NO NO NO NO NO NO NO NO OH THERE WE GO I WORKED IT OUT
73. DESIGN WITH SOUL, IN A NUTSHELL
82. WORK WITH SOUL IS IN THE DETAILS
83. ACT II THE LAYERS OF THE GREEN ONION
84. THE
85. AHA
86. CHAIN REACTION
87. BREAK STUFF
88. INT MILK BRILLIANT
89. AHA
90. AHA CREATING THAT MOMENT
91. FIGMA.COM/THISISNOTAPAGE
96. BRUNO-SIMON.COM
103. FOCUS ON: THINGS THAT DELIGHT USERS IN UNEXPECTED WAYS EASTER EGGS HIDDEN SECTIONS OF THE WEBSITE A SENSE OF DISCOVERY OR ADVENTURE
104. CHAIN REACTION
105. CHAIN REACTION CREATING A IN SOMEBODY
106. I LIKE THIS.
107. CREATE THINGS THAT ARE SO GOOD PEOPLE WILL REACT TO IT.
108. CREATE THINGS THAT ARE SO GOOD PEOPLE WILL REACT TO IT. WITTY FUNNY SAD SHOCKING
109. GOATS ON THINGS
112. KEMPFOLDS.CO.UK
116. 100 DAYS OF LOGOS
123. FOCUS ON: EXCELLENT CONTENT INTERESTING STORIES DESIGN AND IMAGES THAT CAUSE REACTIONS
124. BREAK STUFF
125. BREAK STUFF MAKE PEOPLE WANT TO
126. BREAK THE INTERNET
127. SHARE STUFF MAKE PEOPLE WANT TO
128. I LIKE THIS. I THINK YOU’D LIKE IT TOO.
129. FWD: I LIKE THIS. I THINK YOU’D LIKE IT TOO.
130. FWD: FWD: I LIKE THIS. I THINK YOU’D LIKE IT TOO.
131. FWD: FWD: FWD: I LIKE THIS. I THINK YOU’D LIKE IT TOO.
134. CREATE THINGS THAT ARE SO GOOD THEY HAVE TO BE SHARED.
135. “THIS WILL MAKE ME LOOK INTELLIGENT/FUNNY/BETTER THAN YOU IF I SHARE IT”
136. ALITTLEBITOFSOMETHING.CO.UK
141. JOHNSONBANKS.CO.UK
144. EXCELLENT COPY INTERESTING DESIGN PATTERNS FUNNY IT MAKES YOU LOOK FUNNY TOO WHEN YOU SHARE IT
145. FOCUS ON: MAKING SOMETHING THAT ISN’T WATERED DOWN SOMETHING THAT MAKES PEOPLE LAUGH/CRY/RAGE QUIT
146. INT MILK BRILLIANT
147. INT THIS WEBSITE BRILLIANT
148. ABSOLUTELY, POSITIVELY, THE…
149. MOST AMAZING THING EVER
150. LINGSCARS.COM
152. SO EXCEPTIONALLY BAD, IT’S ACTUALLY GOOD
155. YAWN TIME
156. APPLE.COM
159. ROLLS ROYCE
162. ROLEX.COM
165. FOCUS ON: EXCEPTIONAL DESIGN EXCEPTIONAL EXPERIENCES AWARD-WINNING, WORLD-BEATING WORK
166. ACT III THE FINAL PEEL
167. I EAT MY OWN ONIONS
170. CRAFT METROPOLIS
184. DESIGN WITH SOUL LIFE, FEELING, THOUGHT, AND ACTION
185. FOCUS ON: DELIGHTING USERS IN UNEXPECTED WAYS A SENSE OF DISCOVERY OR ADVENTURE
186. FOCUS ON: EXCELLENT CONTENT INTERESTING STORIES DESIGN AND IMAGES THAT CAUSE REACTIONS
187. FOCUS ON: MAKING SOMETHING THAT ISN’T WATERED DOWN SOMETHING THAT MAKES PEOPLE LAUGH/CRY/RAGE QUIT
188. FOCUS ON: EXCEPTIONAL DESIGN EXCEPTIONAL EXPERIENCES AWARD-WINNING, WORLD-BEATING WORK
189. THINGS THAT DON’T HAVE SOUL DESIGN SYSTEMS USER TESTING THE TERMS UI AND UX
190. A PIECE WEBSITE
191. 1000 esign-ision
192. WILL THIS IMPROVE THE SOUL OF THE PIECE, OR DETRACT FROM IT?
193. TO MAKE WORK THAT MATTERS WE HAVE TO MAKE SURE IT’S GOT SOUL
194. ring b c o l
195. ring b c o l #bringbacksoul @craigburgess getdoingthings.com