Useful apps and services to save you time and money

Transcript

1. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Useful apps and services to save you time and money
2. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • An app is an application. • It’s come into popular use from the iPhone: 
 “there’s an app for that”. • They also come in the form of web apps. These can come in all kinds of forms. So, what is an app?
3. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Time-savers - saving you time and money • Life-savers - project management tools • Sanity-savers - other useful things Apps that will supercharge your business
4. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Time-savers
5. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Accounting software, simplified • Full accounting package, just much easier to use • Quotes, Invoices, Time Tracking, Banking, Expenses, Taxes FreeAgent www.freeagent.com
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7. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz 10% off FreeAgent if you use this URL http://g-d.co/fa
8. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Remember Everything • An note-taking application that keeps your notes saved online • Available across nearly every device you can think of Evernote www.evernote.com
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10. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • An online hard drive • Keeps all your files synced between each of your devices • Apps for mobiles, tablets and desktop Dropbox/Google Drive www.dropbox.com/tour
 drive.google.com
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12. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Online apps that are (nearly) as powerful as Microsoft Office • Gmail, Calendar, Drive, Docs, Sheers, Slides • If you’re doing basic stuff, it could be a replacement for Microsoft Office Google Apps for Business
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14. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • A way to queue up tweets and Facebook posts to post at a time you choose • Is useful to coordinate all your news to go out at the same time Buffer www.bufferapp.com
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16. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Life-savers
17. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • A online project management app, but not just that • It’s a fast way of organising anything, and takes only a few minutes to learn • Follows the style of a Kanban Board • Particularly useful for knowledge workers and manufacturing Trello www.trello.com
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20. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • A simple online project management tool • Very easy to use • It’s only downside is it’s a little pricey Basecamp www.basecamp.com
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22. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • A free online task management app • A great way to keep a track of things you’re doing Wunderlist www.wunderlist.com
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24. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Allows you to manage your ‘sales pipeline’ • Track a sale from initial lead through to completion Pipedrive www.pipedrive.com
25. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Customisable
 Make your sales pipeline any way you want Reporting
 Sales reporting showing success (and failure) Tracking
 Track your sales team without needing to call Mobile app
 iPhone app available to update on the go
26. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Marketing automation! • An online CRM, e-commerce solution and email marketing system rolled into one • Allows you to track your customers from first contact right through to sale • Links in with your site analytics to see how they’re use your site too Infusionsoft www.infusionsoft.com
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28. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Sanity-savers! (and a few words of caution)
29. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz An internet caution! If you don’t make it first, somebody else will. That applies in places you don't even think of.
30. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Google lets you add proper listings to their Google Maps for your business • Google ‘Google Places for Business’ for more information Google Places for Business
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32. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Foursquare is a checking-in service • People visit a place, login to Foursquare, and say they’ve been there • Businesses can offer discounts through Foursquare • People can create your business on your behalf Foursquare listings www.foursquare.com
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36. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Tripadvisor is the number 1 resource for seeing opinions on locations: restaurants, hotels, resorts, tourist attractions • If you own any one of these, you need to be managing this Tripadvisor www.tripadvisor.co.uk
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38. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz All the reviews here are true, myself and partner went to knock on the door and attached to it is a "Notice" stating 'No refunds after 5 minutes' need you say anymore… …I could go on but take it from us, this truly is the house of horrors and you really won't get any sleep here. avoid and sit on a bench somewhere, as going here is likely to give you nightmares if not food posioning… …We were not shown the room, just told 'Your room is upstairs', we spent almost the whole 5 minutes trying to find the room, to which we came across some horrifying scenes that you couldn't joke about…
39. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • People can create your business on your behalf! • Very similar to Tripadvisor, but more focused on food and nightlife • Don’t forget about Yelp, it’s still popular, and your page can get popular fast if you find yourself on television… Yelp www.yelp.co.uk
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41. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz Raw burger the first time gave them a second chance. Under cooked fried clams. Never again. Go somewhere better. I went after kitchen nightmares. They betrayed Gordon Ramsey. I looked at the window sill and saw it was dirty. in the episode he touched it and it was dirty. The décor went back to the way it was then in the episode. I was expecting so much more from a revamped restaurant on Kitchen Nightmares. You would expect better, right? … it turned out to be the WORST food I had eaten in a long time.
42. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Allows you to track who is visiting your website • Helps you see what content is popular (and what isn’t) and focus more on that • Helps you understand who’s visiting your website and how • For e-commerce sites it can show conversion rates and more Google Analytics www.google.com/analytics
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44. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • Allows you to keep an eye on new results for search terms in Google • You’ll get emailed the results on a schedule that suits you Google Alerts www.google.com/alerts
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46. Digital Basics! 23rd January 2014 @craigburgess #connectedbiz • I’m Craig Burgess • I’m from Genius Division • You can find our website at www.geniusdivision.com Thank you