Starting a Successful WooCommerce Agency

Presented at WordCamp Kochi 2017.

Transcript

1. > < next previous Starting a Successful Agency By
 Yuvraj Singh Vaghela
2. > < next previous Who is this guy?
3. > < next previous Yuvraj Singh Vaghela Happiness Engineer at Automatic | WooCommerce Payments Team • Ran a successful design agency for 8 years. 100+ projects completed. • Co-authored WooCommerce plugins - 2 best sellers on CodeCanyon clocking $150,000 in Sales.
4. > < next previous Why WooCommerce? ‣ Can be used by Freelancers, Designers, WordPress Consultants ‣ Anyone with basic knowledge of WordPress can use WooCommerce to build great eCommerce stores ‣ A strong global community and 1000s extensions make it possible to implement anything!
5. > < next previous The Checklist Things you will need at the start
6. > < next previous Hosting ‣ Pressable and BlueHost are the preferred hosts for WooCommerce websites. ‣ If you are a developer or have managed servers in the past, DigitalOcean is a solid scalable option to try. ‣ You can sign up for a Agency account with Flywheel or ResellerClub & offer custom hosting plans at your own price!
7. > < next previous Themes : Free vs Premium ‣ Storefront is a free WordPress theme offering deep integration with WooCommerce ‣ You can create custom child theme based on the scope of the project ‣ Premium themes are a good option when working on a niche commerce store
8. > < next previous Growth Hacks
9. > < next previous Collaboration ‣ Build relationships with consultants globally and offer them fixed quotations ‣ Contact local businesses which might be in need of an online store ‣ Market yourself on Google & Facebook based on local keywords
10. > < next previous Build your ‘A’ team ‣ Constantly introduce small incremental changes in a process to improve quality and efficiency ‣ Use Codecademy & Treehouse to expand your own skillset ‣ Collaborate with ‘like-minded’ people to handle larger, more complex projects
11. > < next previous Pricing Strategy
12. > < next previous Be Cost Effective ‣ The strategy of pricing your projects is the most important ‣ One over-priced project or a steady flow of fairly priced projects? ‣ Your time is valuable - charge for it
13. > < next previous Useful Resources
14. > < next previous ‣ WordPress.org repository gives you access to a lot of free plugins for WooCommerce. ‣ 300+ Official WooCommerce extensions make projects easier and help you complete them faster! ‣ Jetpack is a must-have for every WordPress site including WooCommerce stores
15. > < next previous WooCommerce Extensions ‣ WooCommerce store has almost 400 extensions which help you handle complex projects at a fraction of time and cost. ‣ Amazing support team working 24/7 ‣ Regular updates maintaining compatibility with every WooCommerce update
16. > < next previous Jetpack ‣ It is a free plugin from Automattic which gives you access a host of features like: ‣ Traffic and SEO Tools ‣ Brute force attack protection ‣ Malware scanning and fixes ‣ 1-click Backup and Restore
17. > < next previous The Workflow
18. 01 > < next previous 02 03 04 05 Prototype 06 07 08 Designing Pre-Launch QA Bug Squashing Develop
19. > < next previous “Post-launch support is an ethical obligation”
20. > < next previous Close Out Support ‣ Follow an extensive QA process to weed out major issues before launch. ‣ Provide Documentation & Training - Use tools like Cloudup and Droplr. ‣ Offer monthly plans for non-tech or needy users ‣ Set Clear Expectations!
21. > < next previous Thank you Twitter : @deskroid
 Email : yuvraj.vaghela@automattic.com