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Joy of Solving at Northwestern Medill IMC

Danny Schuman
July 25, 2017
35

Joy of Solving at Northwestern Medill IMC

Danny workshopped his problem-solving methodology with some of marketing's future stars at Bob Scarpelli and John Greening's Big Idea class at Northwestern's Medill school on April 12, 2017.

Danny Schuman

July 25, 2017
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Transcript

  1. It’s not just about the What It’s about the How

    When it comes to Problem-Solving and Idea Creation…
  2. Accountant Architect Painter Life Coach Information Security Web Designer Engineer

    iOS Developer Winemaker Tech Entrepreneur Chef Filmmaker Attorney Hotel Manager Police Officer ER Doctor Music Producer Venture Capitalist Lobbyist Sports Physiologist Sailing Coach Non-profit development Psychologist Teacher Eastern Healer Theoretical Physicist Confectionista
  3. “I got introduced to a brilliant collaborator who spoke the

    same language but brought different tools. The idea could’ve sat with me for weeks, and I never could’ve done it. I needed to trust someone else to pull it off.”
  4. “That said, there are times when having a plan is

    a bias and that can be dangerous. If you don’t keep yourself open, you could miss something. I’ve learned to train myself to think about the dog that didn’t bark in the night. The times when clinically you’d say, ‘it’s a muscle strain,’ when potentially it’s something else.”
  5. Do we really need to charge money for music? Why

    do rocket boosters have to fall into the ocean instead of helping land the rocket back home? What if I said what everyone else is actually thinking? What the hell is he talking about? Could immigrants be helpful rather than harmful to our economy?
  6. SHE WHO ASKS A QUESTION REMAINS A FOOL FOR FIVE

    MINUTES. SHE WHO DOES NOT ASK REMAINS A FOOL FOREVER. Chinese Proverb
  7. “Tell me what you know, then tell me what you

    don’t know, only then can you tell me what you think.”
  8. • 2% • 5% • 8% • 12% What percent

    of the American population regularly practices meditation?
  9. “The best way to succeed is to discover what you

    love and then find a way to offer it to others in the form of service, working hard, and also allowing the energy of the universe to lead you. ”
  10. “I spend an enormous amount of time rejiggering.” “Courage and

    conviction mitigates a lot of barriers.” “If you’re not careful efficiency will take over.”
  11. • I’m spread way too thin • I don’t trust

    my partners • I don’t have enough time • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going • I was given confusing direction • I’m sunk WAY too deeply into my work • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me Everyday challenges and the Joy of Solving
  12. • I’m spread way too thin: Generous Path • I

    don’t trust my partners • I don’t have enough time • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going • I was given confusing direction • I’m sunk WAY too deeply into my work • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me Everyday challenges and the Joy of Solving
  13. • I’m spread way too thin • I don’t trust

    my partners • I don’t have enough time: Pragmatic Path • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going • I was given confusing direction • I’m sunk WAY too deeply into my work • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me Everyday challenges and the Joy of Solving
  14. • I’m spread way too thin • I don’t trust

    my partners • I don’t have enough time • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going: Naked Path • I was given confusing direction • I’m sunk WAY too deeply into my work • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me Everyday challenges and the Joy of Solving
  15. • I’m spread way too thin • I don’t trust

    my partners • I don’t have enough time • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going • I was given confusing direction • I’m sunk WAY too deeply into my work: Spiritual Path • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me Everyday challenges and the Joy of Solving
  16. • I’m spread way too thin • I don’t trust

    my partners • I don’t have enough time • I don’t have a clue what I’m doing • Our team is not aligned on where we’re going • I was given confusing direction • I’m sunk WAY too deeply into my work • I’m not sure I agree with where we’re headed on this one • The blank page is mocking me: Blissfully Ignorant Path Everyday challenges and the Joy of Solving
  17. Three tools from the Joy of Solving framework that you

    can use right away 1. The Joy of Asking
  18. 2. The Joy of Listening 1. The Joy of Asking

    Three tools from the Joy of Solving framework that you can use right away
  19. 3. The Joy of Pausing 2. The Joy of Listening

    1. The Joy of Asking Three tools from the Joy of Solving framework that you can use right away