Newsfast - MSc UCD Final Project Presentation

Newsfast - MSc UCD Final Project Presentation

My groups' final project presentation for a Masters of Science in Computing from University College Dublin.

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Neil Grogan

August 19, 2015
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Transcript

  1. Newsfast Newsfast Technology news Technology news Personalised Personalised

  2. The Problem The Problem

  3. Many news Many news sources sources

  4. Technology Exploding Technology Exploding News Sources Increasing News Sources Increasing

    Less time for busy people Less time for busy people
  5. Our Solution Newsfast Our Solution Newsfast 50 Tech RSS Feeds

    50 Tech RSS Feeds Rank News Articles Rank News Articles Personalise for the User Personalise for the User Attractive UI Attractive UI
  6. Our Users Our Users Tech Workers Hobbyists Students Academics

  7. Newsfast Demo Newsfast Demo

  8. None
  9. None
  10. None
  11. Rank Articles Rank Articles Learn Users Preferences Learn Users Preferences

    UI Design Decisions UI Design Decisions
  12. Article Ranking Article Ranking Aim: Get the most relevant and

    interesting Articles to the User Scoring Image +10 New +10 12 Hours Old -10 24 Hours Old -20 36 Hours Old -30 User Reads -20 Length +20 User Topic +20
  13. Learning Preferences Learning Preferences The problem: User is reading Articles,

    we The problem: User is reading Articles, we want to recommend like Articles want to recommend like Articles The solution: Create training set based on The solution: Create training set based on what Articles the User reads what Articles the User reads New Articles are checked for similarity to New Articles are checked for similarity to training set and assigned a rank training set and assigned a rank
  14. Value Proposition Value Proposition Profit Model Profit Model Processes Processes

    Resources Resources
  15. The Newsfast Value Proposition The Newsfast Value Proposition Advertisers are

    our sole customers Advertisers are our sole customers ​ ​ User will never be charged for service User will never be charged for service ​ ​ ​ ​ Customers want to promote their product Customers want to promote their product Creating a hub for users Creating a hub for users
  16. Revenue Model Revenue Model Cost per Click (CPC) Cost per

    Click (CPC) Cost per Impression (CPM) Cost per Impression (CPM) Later on we will explore options in Later on we will explore options in Private Advertising and Affiliates Private Advertising and Affiliates The types of advertising we The types of advertising we will cater for initially will be will cater for initially will be
  17. Cost Model Cost Model Staff Staff Promotions Promotions Server Cost

    Server Cost Marketing Marketing
  18. Revenue Vs Cost Revenue Vs Cost

  19. Critical Processes Critical Processes Build User Base Build User Base

    Relationship with key partners Relationship with key partners Be revenue focused Be revenue focused
  20. Critical Resources Critical Resources Content Feeds Content Feeds Marketing Partner

    Marketing Partner Finance Resource Finance Resource Business and Technical Skills Business and Technical Skills
  21. None
  22. User Survey User Survey Survey Monkey: 44 Responses 2 Technology

    Companies - Ericsson and Openmind Networks Feedback from UI experts
  23. None
  24. Actions Taken Actions Taken Add thumbnail image to news Mobile

    Friendly Website Landing Page
  25. Did we solve the problem? Did we solve the problem?

    Personalisation Personalisation 22 out of 27 positive statements 22 out of 27 positive statements Would they use it again? Would they use it again? 24 out of 31 positive statements 24 out of 31 positive statements
  26. Problems and Improvements Problems and Improvements Authentication Authentication Bigrams and

    Synonyms Bigrams and Synonyms Safari Support Safari Support
  27. Reflections Reflections

  28. Most Successful Most Successful User Interface User Interface Personalisation Personalisation

    Docker environment Docker environment
  29. Least Successful Least Successful Tweets Tweets Topic selection Topic selection

  30. Challenges Challenges Agreeing on UI changes Agreeing on UI changes

    Getting good feedback Getting good feedback Time and Location Time and Location
  31. Learning Learning Docker Technology Docker Technology UI Development: JQuery, UI

    Development: JQuery, Javascript, CSS3 Javascript, CSS3 Different Styles of Working Different Styles of Working