Small, medium, and large enterprises alike rely on software to run operations, engage with clients, and stay competitive.
Off-the-shelf software is generally an acceptable method for start-ups with shoestring budgets. But as businesses develop, the limitations of generic software become increasingly obvious since they can cause inefficiencies in workflow, wasted employee hours, and missed opportunities.
You can address such shortcomings with custom software. Built from the ground up with your company in mind, custom applications factor into the equation your processes, procedures, and peculiarities.
It may be a leap of faith to step out and invest in a custom solution—especially if you're on a tight budget—but the payoff often outweighs the upfront cost.
Here are four significant benefits of custom software that may justify upgrading.
1. Tailor-Made to Fit Your Business Needs
The biggest advantage of custom software is that it's tailored to your precise needs. Off-the-shelf software is made to suit as many people as possible. But a jack of all trades is a master of none. Customization matters.
It’ll be a hassle to create workarounds to compensate for the shortcomings or to rely on multiple applications to do everything that needs to be done.
Custom software solves this by aligning directly with your processes. Consider the following, for instance:
• A retailer may require an inventory program to interact with in-store and online sales in real time.
• A contractor may require a project management program to coordinate equipment scheduling with employee certifications.
• A health care provider may require compliance features in their patient management program to adhere to strict regulations.
When your software is built from the ground up to meet your company’s requirements, your business will run more smoothly.
2. More Efficiency through Automation
Efficiency will go up when you buy a custom solution. Consider, for instance, a sales department that enters order information into various CRM, accounting, and shipping programs.
A customized system can export the information from a single interface to all of the applicable databases. The payoff is reduced human error, fewer bottlenecks, and more time for sales or customer service.
Automation saves time and money. Manual processes are prone to errors that can morph into expensive problems. By automating tasks, you can create a more efficient workforce that’s less prone to mistakes.
3. Scalability and Future-Proofing
Off-the-shelf software can make scalability difficult, if not entirely impossible.
Investing in custom software, however, will ensure your application is scalable and future-proof. Programmers will build the application so it grows as your business grows. That sort of scalability will ensure your software is future-proof.
Your company will own the software and therefore won’t have to deal with the paralyzing cycle of constantly replacing outdated systems.
4. Simple Integration with Current Systems
Most businesses utilize several tools across various departments. When the tools don't communicate seamlessly, however, employees suffer. That means efficiency, productivity, and profitability can nosedive.
Your company can avoid such complications by using custom software. Customer information added to your CRM, for instance, can automatically sync into billing and support systems.
Decision-makers can be confident they’re getting current information without having to rummage through reports across various platforms. For companies in industries where audit and compliance are mandatory, direct integration can even make reporting an easier and more reliable process.
Generic software might be sufficient in the early going. But odds are you’ll be better off down the road if you upgrade to something custom.
If existing off-the-shelf solutions are more trouble than they’re worth, it may be time to make a change. It'll take an investment, but the benefits can be worthwhile.
The advantages of custom software extend well beyond convenience—it can transform how your company does business and produce a competitive advantage that you'd otherwise miss out on with generic software.