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LeanerStartupHK | Intro to Lean Startup
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Fer Martin
June 24, 2014
Business
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LeanerStartupHK | Intro to Lean Startup
Presentation at LeanerStartupHK with the basic concepts of Lean Startup
Fer Martin
June 24, 2014
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Transcript
24 June 2014, Hong Kong Welcome Leaners!
"There are no secrets to success. ! It is the
result of preparation, hard work, and learning from failure" Colin Powell! US Secretary of State, ! four-star general of US ARMY
@ferMartin http://linkedin.com/in/fermartin
Startup
http://www.entrepreneur.com/article/231072
http://www.entrepreneur.com/article/231072
http://www.entrepreneur.com/article/231072
None
None
None
The Real WorldTM
“Five Reasons 8 Out Of 10 Businesses Fail” www.forbes.com/sites/ericwagner/2013/09/12/five-reasons-8-out-of-10-businesses-fail/
“The Venture Capital Secret: 3 Out of 4 Start-Ups
Fail” http://online.wsj.com/news/articles/SB10000872396390443720204578004980476429190
“Ariadne, it’s a illusion" Inception, 2010
Why???
Building Successful Startups is Really Hard
They build products nobody wants
They focus on technology instead of product value
Focus on execution not your idea
IDEAS are just a multiplier of http://sivers.org/multiply
How to execute better?
None
None
LeanStartup Principle #1 Entrepreneurs are EVERYWHERE You don't have to
work in a garage to be in a startup
LeanStartup Principle #2 Entrepreneurship is MANAGEMENT A startup is an
institution, not just a product ! It requires a new kind of management
LeanStartup Principle #3 Validated LEARNING Startups exist to learn how
to build a sustainable business. This learning can be validated scientifically by running experiments
LeanStartup Principle #4 Innovation Accounting how to measure progress
how to setup milestones how to prioritize work
LeanStartup Principle #5 Build, Measure, Learn Turn ideas into products
measure how customers respond learn whether to ! Pivot or Persevere
24 June 2014, Hong Kong Thank you