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Developers Can't Understand Design
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Jen Myers
November 09, 2012
Technology
6
810
Developers Can't Understand Design
(And Other Completely Untrue Design Myths)
Jen Myers
November 09, 2012
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Transcript
Developers Can’t Understand Design and other completely untrue design myths
* *
I’m a designer.* I’m Jen.
I make things pretty. I make things static. I make
things without code. And by designer, I mean ... *
I make things pretty. I make things static. I make
things without code. And by designer, I mean ... *
I make things pretty. I make things static. I make
things without code. And by designer, I mean ... *
I make things pretty. I make things static. I make
things without code. And by designer, I mean ... *
I make things pretty. I make things static. I make
things without code. And by designer, I mean ... * I make things.
You keep using that word. I do not think it
means what you think it means. “ Inigo Montoya
We have a communication problem.
Don Draper is a bad role model.
Don Draper is a bad role model.
We can communicate better.
Design is decoration DESIGN MYTH #1
“ It’s not just what it looks like and feels
like. Design is how it works. Steve Jobs
form function follows
fonts colors content user experience information hierarchy what
color theory wireframes ui patterns user testing copy how
Design is subjective DESIGN MYTH #2
“ Visual design is about problem solving, not about personal
or unsupported opinion. Bob Baxley
repetition emphasis balance proximity ratios contrast
negative space
Design is separate from development DESIGN MYTH #3
“ Developers, instead of planning and executing with their users
in mind, end up creating technological solutions over which they ultimately have little control. Like mad scientists, they fail because they have not imbued their creations with humanity. Alan Cooper
be your own designer work better with your designers hire
better designers
the digital native designer = a designer who understands how
design works on the web and how to implement it
Jen Myers Relevance jen@thinkrelevance.com @antiheroine SLIDES: speakerdeck.com/u/jenmyers/p/developers-cant-understand-design