Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Using Zapier to automate and direct Meta lead f...
Search
Jordan Munton
April 24, 2024
Marketing & SEO
1
270
Using Zapier to automate and direct Meta lead form data
Jordan Munton
April 24, 2024
Tweet
Share
Other Decks in Marketing & SEO
See All in Marketing & SEO
「発表する登壇」から「伝わる登壇」へ ─ 思いやりの「テクニック489」とは?
wyamazak_devrel
3
1.3k
WebTop100 2025: AI a AI Overviews, AI mode: Od pochopení dramatické změny ve vyhledávání k optimalizaci
pavelungr
0
200
Optimizing your website for AI agents
zachrattner
0
310
From Chaos To Clarity: Structuring International SEO for Real Impact
meganhordijk
0
200
Webサイト制作を成功に導くためのガイドライン
gpol
1
190
Debunking and Demystifying Generative Information Retrieval
dawnieando
2
300
How to Build an AI Search Optimization Roadmap - Criteria and Steps to Take #SEOIRL
aleyda
1
1.9k
Measuring Dark Social's Impact On Conversion and Attribution
stephenakadiri
1
150
What AI Means for Brands How to Stay Visible, Relevant, and Chosen
aleyda
0
480
Ross Hudgens - From Deck to Dev: Getting SEO Recommendations Shipped at Enterprise Scale
techseoconnect
PRO
1
170
How to maximise AI Search visibility through query fan-out insight (and KGraph)
gfiorelli1
0
530
brightonSEO & MeasureFest 2025 - Christian Goodrich - Winning strategies for Black Friday CRO & PPC
cargoodrich
3
120
Featured
See All Featured
Testing 201, or: Great Expectations
jmmastey
46
8.1k
Prompt Engineering for Job Search
mfonobong
0
180
ピンチをチャンスに:未来をつくるプロダクトロードマップ #pmconf2020
aki_iinuma
128
55k
Digital Projects Gone Horribly Wrong (And the UX Pros Who Still Save the Day) - Dean Schuster
uxyall
0
660
Money Talks: Using Revenue to Get Sh*t Done
nikkihalliwell
0
180
The AI Revolution Will Not Be Monopolized: How open-source beats economies of scale, even for LLMs
inesmontani
PRO
3
3.1k
Cheating the UX When There Is Nothing More to Optimize - PixelPioneers
stephaniewalter
287
14k
No one is an island. Learnings from fostering a developers community.
thoeni
21
3.6k
Mozcon NYC 2025: Stop Losing SEO Traffic
samtorres
0
170
Claude Code どこまでも/ Claude Code Everywhere
nwiizo
64
53k
The Pragmatic Product Professional
lauravandoore
37
7.2k
The Limits of Empathy - UXLibs8
cassininazir
1
250
Transcript
Jordan Munton linkedin.com/in/jordan-munton/
What Meta lead forms are
What Meta lead forms are What Zapier is
What Meta lead forms are What Zapier is How to
setup Meta trigger
What Meta lead forms are What Zapier is How to
setup Meta trigger Examples of setting up an action
None
Meta Lead Ads
Meta Lead Ads • Meta forms keep users on the
platform
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required • Parts of the form are pre-populated
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required • Parts of the form are pre-populated • Lead data can be downloaded via ads manager and business suite
None
None
Meta Lead Ads
Meta Lead Ads • Time consuming to download
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues • Human errors can occur easily
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues • Human errors can occur easily • Giving Access to the right people isn’t always straight forward
None
None
Zapier
Zapier • Zapier has access to over 6,000 apps
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks • Avoids coding or relying on developers to build the integration
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks • Avoids coding or relying on developers to build the integration • Reduces data handling and improves response times
Zapier
Zapier 1
Zapier 1 2
Zapier 1 2 3
Determining what will trigger the zaps
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
What we want Zapier to do when a Facebook lead
is recieved
Whatsapp automation
Example
Example
Example
Example
Example
Example
Example
Example
Email by Zapier
None
None
None
None
DOB reformat for Mailchimp Birthday
Example
Example
Example
Example
Example
None
None
Lead from Meta
Lead from Meta Message sent to sales team
Lead from Meta Message sent to sales team Welcome email
sent to user
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce Date of birth reformatted
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce Date of birth reformatted Email subscriber added
linkedin.com/in/jordan-munton/