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Using Zapier to automate and direct Meta lead form data

Using Zapier to automate and direct Meta lead form data

Jordan Munton

April 24, 2024
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  1. What Meta lead forms are What Zapier is How to

    setup Meta trigger Examples of setting up an action
  2. Meta Lead Ads • Meta forms keep users on the

    platform • Website tracking is not required
  3. Meta Lead Ads • Meta forms keep users on the

    platform • Website tracking is not required • Parts of the form are pre-populated
  4. Meta Lead Ads • Meta forms keep users on the

    platform • Website tracking is not required • Parts of the form are pre-populated • Lead data can be downloaded via ads manager and business suite
  5. Meta Lead Ads • Time consuming to download • Has

    the potential to cause GDPR issues
  6. Meta Lead Ads • Time consuming to download • Has

    the potential to cause GDPR issues • Human errors can occur easily
  7. Meta Lead Ads • Time consuming to download • Has

    the potential to cause GDPR issues • Human errors can occur easily • Giving Access to the right people isn’t always straight forward
  8. Zapier • Zapier has access to over 6,000 apps •

    Automates repetitive tasks • Avoids coding or relying on developers to build the integration
  9. Zapier • Zapier has access to over 6,000 apps •

    Automates repetitive tasks • Avoids coding or relying on developers to build the integration • Reduces data handling and improves response times
  10. Lead from Meta Message sent to sales team Welcome email

    sent to user Lead added to Salesforce
  11. Lead from Meta Message sent to sales team Welcome email

    sent to user Lead added to Salesforce Date of birth reformatted
  12. Lead from Meta Message sent to sales team Welcome email

    sent to user Lead added to Salesforce Date of birth reformatted Email subscriber added