Technical SEO is all about the details, but how do you get clients to act on your recommendations? The answer lies in tying SEO issues directly to the bottom line.
In this session, you’ll learn how to incorporate revenue data into your technical SEO audits to show how issues affect your client’s revenue.
By the end of this talk, you’ll know how to present your findings in a way that motivates clients to implement changes faster and gives them a deeper understanding of the work