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Google Places: Google Local Listing Simplified

Google Places: Google Local Listing Simplified

How to places your business in Google Places, Tips and tricks.

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Ron Edrote

October 03, 2011
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Transcript

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  3. - Result of Local Listing Site - Result of Local

    Listing Site InterActive Map showing your location InterActive Map showing your location Free organic listing of your website o Free organic listing of your website or other local websites.
  4. Link Info Details: Url, Title, Description, Keyword Contact Information: -

    Name of the Company, Address, Telephone or Local Phone, Fax, Email Local Listing Sites
  5. Here is a quick run down of what an effective

    listing entails: Business Name Business Location Website and Phone Categories • Represent your business in the exact same way that it appears offline. • Save taglines, phone numbers or URL’s for their appropriate place. Inclusion here might appear as an attempt to manipulate results. Location appears to plays a key role in the places algorithm. Follow these guidelines carefully: • Exact street. Consistency is key. • Physical address, not a P.O. Box. • One listing per physical business location – even if you operate in a larger service • Remember, this is about trust and consistency across many different information, zip code you might be tempted to list just the city name. • Multiple business locations? Create listings for each! • Your phone number SHOULD be a local number for maximum impact. • Keep in mind that Google Places categories should say what your business IS. Quality Guidelines: http://www.google.com/support/places/bin/answer.py?answer=107528
  6. Positive reviews are a powerful motivating factor for Google users

    deciding which business to buy from. First your reviewer must locate your business in Google Maps, click "More info“ and then click "Write a review", then write the review, choose a rating, and click "Save". Important note: They must be logged into their Google Account to write a review. If they're not logged in they'll be prompted to either sign in or create a Google Account. Their Google Account nickname will appear next to the review. Google also pulls reviews in from 3rd party resources – this means those reviews can create incredible exposure for your brand. This can be a double edged sword though and many businesses have experienced problems with inaccurate or unjustified negative reviews. Advanced Tips – Reviews
  7. How to handle BAD reviews? Bury your NEGATIVE review, that

    only Good review will be seen. Advanced Tips – Reviews
  8. Advanced Tips – Images You can have a total of

    up to 10images to your business listing. Each image must be smaller than 1MB (and 1024 x 1024 pixels), and must be in one of these file formats: • JPG • GIF • PNG • TIFF • BMP All photos must comply with the Google Maps Photo Policy. Photos that don't comply with the policy will be removed. We may also add photos gathered from web search results and other sources. Photos will appear in order of greatest size and quality.
  9. Advanced Tips – Images

  10. Directories – finding local directories should also be easy. Use

    search queries such as: •Your City + “Directory “ •Your Zip Code + “Directory “ •Your Neighborhood + “Directory Local Citations – Here is a list of some of local listing citations site 1. Yelp – www.yelp.com 2. Foursquare – www.foursquare.com 3. Merchant Circle – www.merchantcircle.co 4. Yellow Book – www.yellowbook.com 5. Judy’s Book – www.judysbook.com 6. Magic Yellow Pages – www.magicyellow.co 7. Dex Knows – www.dexknows.com 8. Local.com – www.local.com 9. Info USA – www.infousa.com 10. City Search – www.citysearch.com 11. Kudzu – www.kudzu.com 12. Insider Pages – www.insiderpages.com
  11. Local Citations – Sample

  12. About Me Hello I am Ron Edrote you can find

    more about me in google+ just search "Ron Edrote", Been working in as SEO in Cagayan de Oro, Cebu City, Philippines for over 3 years, all agency side, now working for Taking You Forward Inc (Australian Campaign) in Mandaue City, Cebu, specializing in the analysis side, including Auditing, competitor analysis and keyword research and Off-site Submission, a Search Marketing Associate | Online Marketer | SEO Local Lister. A SEO Instructor in Informatics SM-Cebu. I Learned my SEO at Syntactics Inc. - Cagayan de Oro City. SEO Cagayan de Oro | SEO Cebu City | SEO Philippines