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Marketing OGZ
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January 31, 2024
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Transcript
ELEVATE DIGITAL | TOUZANI
Brand Manager / Product Manager bij Touzani / FC Straat
Rahim Nnafie ELEVATE DIGITAL | TOUZANI Social Ads Specialist bij Elevate Digital Roza Francken
ELEVATE DIGITAL | TOUZANI.LABEL • Hoe maak je van jouw
merk een tastbare community? • Hoe sla je de brug tussen branding en performance? • Hoe wordt TikTok onderdeel van jouw performance strategie?
ELEVATE DIGITAL | TOUZANI.LABEL Wat is ‘not a player for
the bench’? It’s a movement Language State of mind Not a player for the bench
ELEVATE DIGITAL | TOUZANI.LABEL
ELEVATE DIGITAL | TOUZANI.LABEL
ELEVATE DIGITAL | TOUZANI.LABEL Van branding naar performance Think Consideration
See Awareness Do Activation Care Connection Conversion Targeting audiences based on specific properties See Audience with a search intent Think Attracting website visitors to convert Do Current customers, social fans and newsletter sign-ups Care
ELEVATE DIGITAL | TOUZANI.LABEL AANPAK Kanalen Campaign Objectives Data Content
Budget
ELEVATE DIGITAL | TOUZANI.LABEL KANALEN TikTok Meta `
ELEVATE DIGITAL | TOUZANI.LABEL CAMPAIGN OBJECTIVES Kies de juiste objective
Bespaar kosten
ELEVATE DIGITAL | TOUZANI.LABEL DOELGROEPEN Hashtags Engagement First Party Data
Advertising Audience
ELEVATE DIGITAL | TOUZANI.LABEL CONTENT Kanalen Merkidentiteit Advertentietype
ELEVATE DIGITAL | TOUZANI.LABEL INVESTERING Budgetverdeling Opschalen to the max
ELEVATE DIGITAL | TOUZANI.LABEL RESULTATEN ROAS-stijging van 270% Mediakosten
-30% Omzetstijging van +150%
ELEVATE DIGITAL | TOUZANI
Brand Manager / Product Manager bij Touzani / FC Straat
Rahim Nnafie ELEVATE DIGITAL | TOUZANI Social Ads Specialist bij Elevate Digital Roza Francken Vragen? Bezoek ons op stand 35