for engineers ➔ Asset maintenance planning By 2026, 80% of businesses will adopt Gen AI (Gartner). ➔ Know your customer ➔ Personalised marketing content assistants ➔ Customer support ➔ Hyper-personalised customer support ➔ Real-time risk mitigation ➔ Automated claims reporting ➔ Digital citizen services ➔ Personalised patient care ➔ New drug discovery ➔ Multimedia content creation ➔ Code assist for developers ➔ Enhancing chip innovation Energy, Resources & Industrials Financial Services Public Services, Health Technology, Media & Comms