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Hoe kan e-commerce een drijfveer zijn in de klimaattransitie - WWV Summer Edition 2021

Marketing OGZ
July 16, 2021
58

Hoe kan e-commerce een drijfveer zijn in de klimaattransitie - WWV Summer Edition 2021

Marketing OGZ

July 16, 2021
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  1. 140,000 GWh of renewable energy generated That’s equivalent to 21

    million cars taken off the roads +170 million metric tonnes of carbon dioxide reduced ≈1000 carbon emission reduction projects developed in over 50 countries +2 trillion in investments screened for climate risk (EUR) 3 Pictured: South Pole’s Kariba Forest Protection Project in Zimbabwe Over 100,000 jobs created 2 million hectares of forests protected €15 billion mobilised for Climate Mitigation Projects Director Climate Neutral Apps Father of two daughters 20 years experience in IT Bram Veenhof
  2. Offer Climate Compensation at Checkout Allow your customers to compensate

    the emissions of their purchase Average premium to compensate a product is 1-2% of purchase price
  3. South Pole’s carbon compensation projects Our global presence and diverse

    portfolio mean you can select unique projects that meet your preferences Safe water, Uganda Solar energy, Thailand Forest restoration & agriculture, Zimbabwe Reforestation & watershed protection, Colombia Reforestation, Madagascar Safe water, Cambodia Cookstoves, China Biogas, Thailand Reforestation, Bolivia 700+ projects developed in renewables, forestry, water, agriculture, industry and households 70+ countries across Asia, Africa & Latin America 170+ million tCO 2 e saved 75,000+ km2 land protected or restored
  4. Case study: Digitec Galaxus First-of-its-kind project to enable climate neutral

    checkout • CO2 emissions model applicable to 3 mio. online shop products across 12’000 product types developed by South Pole • Customer selects carbon compensation option in checkout based on order • Average 10% opt-in rate by customers (between June 2020 and June 2021) • 1st year impact 1M CHF Link to article on Galaxus
  5. Case study: eBay Germany Addressing e-commerce customers’ climate protection needs

    • CO2 emissions model to cover a range of product categories offered on eBay (currently 25% and scaling) • Customer can compensate emissions by selecting between three projects to support • Order and payment processing by South Pole and automated sendout of purchase confirmation Link to landing page on eBay
  6. Case study: houseof Offering customers to compensate use phase emissions

    • Houseof produces lamps in the most energy efficient way possible and compensates all residual emissions • Customer can compensate use phase emissions (electricity use) for the first ten year. • Houseof invests in carefully selected renewable energy project Link to customer reference
  7. Case study: Adyen Planet Allowing Merchants to implement shipping or

    product compensation • Adyen takes the admin out of compensation at checkout • Easy calculation of product or shipping emissions • Compensation fee split by Adyen at transaction time • Very easy implementation as part of Adyen intergration • Invest in high quality projects Link to landing page on Adyen
  8. What if I want to start NOW!!! • Adyen Planet

    • Shopify • Woocommerce • Magento • Visit our booth