Importance of Digital Marketing

Digital Pundit is one of the best digital marketing course in Ahmedabad, our digital marketing program structured comes with a 25 modules in a way that will cover SEM Course, SEO course, Email Marketing, Affiliate marketing, Social media marketing and all digital medium marketing techniques through online marketing.

Transcript

1. Importance of Digital Marketing
2. What is Digital Marketing ? Digital Marketing is marketing of products & servicing digital technologies, mainly on the internet, but also including mobile phones, display advertising and any other digital medium. In digital marketing, social media will help to gain website traffic and connect with those individuals which comes as an important part of our customer service and brand strategy.
3. DIGITAL MARKETING ACTIVITIES  Search Engine Optimization (SEO)  Search Engine Marketing (SEM)  E-mail Marketing  Social Media Marketing  Content Marketing  Affiliate Marketing  Corporate Training  Display Advertising
4. Importance of Digital Marketing 1. Affordability 2. Influencer Engagement 3. Flexibility 4. Expansion 5. Interactivity
5. 1. Affordable Digital marketing is considerably less expensive than other marketing methods. Specific prices vary based on what you’re doing but ad spend tends to be lower than other forms of marketing.
6. 2. Influencer Engagement Many of the most influential figures in modern culture promote themselves online or through social media. Digital marketing allows you to engage with these influencers and gain their respect. If you play your cards right, you can get them to endorse you, leading their followers to become customers and spread brand awareness.
7. 3. Flexibility There are many forms and uses of high-quality digital marketing, including banner ads, email marketing, content marketing, and social media posts. Thus, by learning how to creatively market yourself digitally, you open up a wide range of possibilities for future publicity strategies. With digital marketing, you also have the flexibility of testing and stopping poorly performing campaigns in real time.
8. 4. Expansion • Many consumers do almost each of their shopping online. Digital marketing lets you appeal to these people and thus expand the reach of your company. Between Google Shopping Ads and brand awareness campaigns, you can expand your brand recognition and boost sales.
9. 5. Interactivity • Digital marketing lets you communicate directly with the customers who see your content, notably through website comments, messages, reviews, and social media posts. This shows those customers that you care about what they say and think, leading them to feel respected and part of the community you’re building. It also allows you to gather invaluable information on customers’ reactions and preferences.
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