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Design Thinking

Aashish Solanki
September 11, 2015

Design Thinking

Took a class at IIM, Bangalore (Sep 2015) on Fundamentals of Design Thinking & how it can disrupt businesses.

Aashish Solanki

September 11, 2015
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Transcript

  1. Agenda 1. what is design thinking 2. disruption using Design

    thinking 3. Design thinking for BUSINESSES 4. Q&A
  2. PRINCIPLES Christoph Meinel & Larry Leifer’s 4 principles The human

    rule – all design activity is ultimately social in nature The ambiguity rule – design thinkers must preserve ambiguity The re-design rule – all design is re-design The tangibility rule – making ideas tangible always facilitates communication
  3. NEED OF THE HOUR - Live the problem - Wear

    Multiple hats - Fail faster to succeed Sooner - Iterate & Prototype on everyday Basis - Redefine problems if need be