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Let's Be Brutally Honest About Operations and 
Pricing for Web Agencies - Front-End Conf 2014

Rob
July 12, 2014

Let's Be Brutally Honest About Operations and 
Pricing for Web Agencies - Front-End Conf 2014

Rob

July 12, 2014
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  1. Rob Harr
    Let's Be Brutally Honest
    About Operations and 

    Pricing for Web Agencies
    @robertharr

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  2. I AM NOT A LAWYER!
    This is really small print that Rob Harr is not a lawyer. All of the things
    that he says should be checked with an actual lawyer who know what
    the heck they are doing. This is not a time that I would suggest that
    you “Better call Saul”.

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  3. Let’s talk about money.

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  4. Let's Be Brutally Honest About Operations and 

    Pricing for Web Agencies
    HUMBLE
    BEGINNINGS

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  5. Don't tell anyone
    !
    I am a
    backend developer.

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  6. Let's Be Brutally Honest About Operations and 

    Pricing for Web Agencies
    Operations

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  7. What is operations?

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  8. Figure out what
    you make,
    then spend less
    than that!

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  9. It is all about cash flow.

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  10. Most of our costs
    are fairly consistent and
    predictable.

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  11. Micro-Cash flow

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  12. Freedom is not free.

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  13. Business Forecasting

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  14. Let's Be Brutally Honest About Operations and 

    Pricing for Web Agencies
    Pricing

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  15. Fixed Pricing

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  16. Hourly Pricing

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  17. Value Pricing

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  18. There is no right answer!

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  19. Focus on adding value.

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  20. Initial Engagements

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  21. Collaborative Pricing

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  22. Weekly invoices

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  23. Work for hire.

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  24. Let's Be Brutally Honest About Operations and 

    Pricing for Web Agencies
    SOME
    GOOD IDEAS

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  25. Know your terms.

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  26. Get a line of credit before
    you need it.

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  27. Get professional help!

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  28. Know your legal
    documents.

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  29. http://msabundle.com/

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  30. Find some owner friends.

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  31. Train your clients to think
    about your pricing model.

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  32. Have difficult
    conversations.

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  33. Decide as a team what
    parts of a project should
    be experimented with.

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  34. Track your time.

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  35. Increase your rates.

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  36. Find better clients.

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  37. Plan for taxes all year long.

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  38. Save your cash.

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  39. Let's Be Brutally Honest About Operations and 

    Pricing for Web Agencies
    WRAP IT UP

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  40. There are no shortcuts.

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  41. No one should be able to
    dictate the terms in which
    you do business.

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  42. Rob’s two basic rules for
    happiness in business:

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  43. Rule 1:
    Life is too short to work
    with people you hate.

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  44. Rule 2:
    If you ever become
    annoyed by a client, it is
    only because you are not
    charging them enough
    money.

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  45. The real secret to what
    little success we have had
    at Sparkbox.

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  46. Want more?
    !
    Businessology Podcast
    !
    Digital Business Summit

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