Sustainably Produced Rum Flor de Caña

Transcript

1. 1
   Sustainably Produced Rum
   A 130-Year Family Story
   

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2. Alfredo Francisco Pellas
   1850-1912
   The Founder
   

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3. Nicaragua
   California New Orleans
   New York
   Duration: 35 days
   Flor de Caña & The Gold Rush
   

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4. The story of
   Flor de Caña begins…
   1890
   

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5. 5th Generation
   Single Family Estate
   • Dedication to Family Unity & Values
   • Commitment to Excellence
   • Innovation
   • Sustainable Development & Growth
   Core Values:
   

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6. But getting here wasn’t easy…
   • Earthquakes • Fires • Volcanic Eruptions • Plane Crash • Revolutions • Civil War
   • Confiscations • Hyper Inflation • Hurricanes
   

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7. Only
   3 in 10,000
   make it to the
   5th Generation!
   

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8. Naturally Aged
   without Artificial
   Ingredients
   

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9. Our distillery is located only 5 miles away
   from Nicaragua’s most active volcano…
   

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10. THE
    SAN CRISTÓBAL
    

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11. SOIL
    fertilized by volcanic ash.
    Mineral-rich
    WATER.
    Hot volcanic
    CLIMATE.
    +
    +
    =
    Exceptionally
    Smooth Rum
    

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12. Our Rums Have
    No Artificial Ingredients
    

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13. Top Quality
    Credentials
    

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14. Aged up to 30 years
    Portfolio of Premium Rums
    

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15. World’s Best Rum Distillery
    Among the Finest Products
    in the World
    AWARDS 2017
    Best New Rum of the Year
    #1 Rum on the Planet
    International Rum Conference
    

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16. IWSC Award Ceremony Video
    

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18. Sustainably Produced
    From Field to Bottle
    

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19. 19
    Environment
    

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20. Distilled
    100% with
    Renewable
    Energy
    10+ Years
    

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21. 50,000 Trees Planted
    Annually since 2005
    (700,000 trees in 14 years)
    

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22. 22
    All CO2
    emissions
    during fermentation are
    captured & recycled.
    Equivalent to removing 1,000 cars
    from circulation for one year.
    

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23. NEUTRAL RUM
    Flor de Caña offsets all carbon emissions
    during its entire lifecycle, from field to market.
    

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24. 24
    Employees
    

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25. We Grow Together!
    Free Education Program
    (Company School since 1913)
    Free Medical Services
    (Company Hospital Since 1958)
    Nearly 600 enrolled More than 7,100 surgeries
    

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26. 26
    Community
    

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27. #1 donor of APROQUEN since its
    foundation in 1991, providing 600K+ free
    medical services to child burn victims
    and with cleft lip.
    

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28. Founded in 1992 by
    Alfredo and Theresita Pellas.
    American Nicaraguan
    Foundation
    Non-profit organization 501(c)(3)
    registered in the U.S. Helping alleviate poverty in Nicaragua through
    programs aimed at delivering classrooms,
    housing, food, community water wells and more.
    

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29. Raw Materials
    Sustainably Sourced
    Fermentation
    All CO
    2
    Recycled
    Distilled with
    Renewable Energy
    Naturally Aged
    Without Sugar
    Worker Health
    & Safety
    Food
    Safety
    Fair Trade
    Certified
    Committed to Sustainability
    Environmental
    Mgmt.
    KOSHER
    Great Place
    to Work
    Carbon Neutral
    Certified
    

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30. 30
    We’re produced in
    compliance with
    300+
    rigorous labor, social and
    environmental standards.
    One of the first global spirits to be
    Fair Trade CertifiedTM
    

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31. With every purchase of
    Fair Trade CertifiedTM
    Flor de Caña, workers
    earn an additional
    premium to invest in
    community projects of
    their choosing.
    • health clinics
    • schools
    • scholarship funds
    • environmental projects
    • housing projects
    Community
    Impacting the
    

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32. Our Commitment to Sustainability
    

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33. Winner of the prestigious
    Sustainability Award
    “Only global spirit to hold the world’s two top sustainability
    certifications: Carbon Neutral & Fair Trade.”
    The highest distinction given at the 2020
    Green Awards in recognition of the brand’s
    leadership within the industry in
    sustainable practices.
    

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34. The Making of
    Flor de Caña Rums
    

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35. Fermentation
    Molasses
    Volcano-Enriched
    Bottling
    The Production Process
    Distillation
    With 100%
    Renewable Energy
    Naturally Aged
    Without sugar
    

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36. Flor de Caña Rum
    Whisky
    Vodka
    Beer
    Wine
    Calorie Content Kcal / unit
    60
    61
    61
    150-250
    150-220
    Source: CENSOL INC, Comprehensive
    Environmental Solutions, Milton Ontario, Canada.
    www.censol.ca & www.drinkaware.co.uk
    Similar quantities of calories
    as whisky or vodka
    70% less
    than beer
    and wine
    

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37. We’re 100%
    Natural with
    Zero Sugar
    Content
    Verified By:
    Under Armour &
    MyFitnessPal
    Health Website
    

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38. Global Footprint
    

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39. #1
    Exported Brand of
    Nicaragua
    Fastest Growing
    Premium Rum
    In the Americas
    Most
    eco-friendly rum
    on the planet.
    Among Top 5
    Premium Rums
    Worldwide
    Present in 70+ countries
    

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40. Official Rum Partner of:
    

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41. What makes
    Flor de Caña
    unique?
    

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42. 4 Brand Pillars
    Top
    Quality
    Credentials
    Sustainably
    Produced
    Field to Bottle
    Naturally Aged
    without Artificial
    Ingredients
    5th Generation
    Family Rum
    

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43. Flor de Caña Anthem Video
    

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44. 5
    Senses
    Tasting
    Protocol
    

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45. Flor de Caña 12 Year Rum
    A 12 year old ultra-premium rum, full bodied.
    Color: Reddish Amber.
    Aroma: Red fruits, honey and toasted nuts.
    Palate: Wood, vanilla and baked apples, with a
    smooth and well-balanced finish.
    Best enjoyed in an Old Fashioned or with a
    splash of premium sparkling water or ginger ale
    and an orange twist.
    

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46. Flor de Caña 18 Year Rum
    An 18 year old ultra-premium rum, full bodied.
    Color: Billiant Amber.
    Aroma: Notes of nuts and caramel.
    Palate: Intense vanilla and spices, with a long
    and extra smooth finish.
    Best enjoyed neat or on the rocks, with a peel of
    orange.
    

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47. Flor de Caña 25 Year Rum
    A 25 year old ultra-premium rum, full bodied.
    Color: Dark Amber.
    Aroma: Notes of vanilla, wood and dark cocoa.
    Palate: Fruity notes of almond and nuts, with a
    full and long finish that lingers in the palate.
    Best enjoyed neat or on a rock, and paired with
    a 70% cocoa chocolate.
    

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48. Cheers!
    

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