Healthcare opportunities for smart SIs and solution providers

Healthcare opportunities for smart SIs and solution providers

This presentation was given at the Smart VAR Healthcare Summit. It was presented to managed services providers, solution providers, innovators, and systems integrators (SIs). Answering:

* What kinds of BS can healthcare customers detect?
* What innovations can you help customers deploy?
* Where are the major opportunities to grow your business?

Takeaways:
* Go narrow, specialize, dive deep – talk about what’s important to your customers.
* Revenue, profit, and growth matters to them too
* Understand PBU: Payer vs. Benefiter vs. User
* Understand why healthcare businesses buy stuff so you can serve them in ways they find you indispensable

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Shahid N. Shah

August 11, 2015
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