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John Håkansson and Markus Eskola presentation about Scalable Content Delivery Workflows

John Håkansson and Markus Eskola presentation about Scalable Content Delivery Workflows

John Håkansson and Markus Eskola from Fastly presentation about Scalable Content Delivery workflows. Presented on Streaming Tech Sweden Nov 22, 2017

Streaming Tech Sweden

November 22, 2017
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  1. © 2017 fastly.com. All rights reserved Scalable Content Delivery workflows

    John Håkansson Markus Eskola
  2. Fastly at a Glance 2 2011 Founded 1,500+ Customers 400

    Employees 6 Global offices 17 Tbps Network 99% Annual customer retention © 2017 fastly.com. All rights reserved
  3. 3 Fastly is one of the top 10 fastest growing

    B2B tech companies of the last 30 years https://www.fastly.com/blog/fastly-one-top-10-fastest-growing-b2b-tech-companies-last-30-years
  4. 4

  5. 5

  6. Fastly’s customers © 2017 fastly.com. All rights reserved 6 Jon

    Corley CTO “Fastly Media Shield is one of the solutions that enable Brightcove to deliver the best streaming experience to users around the world and in today’s online video market.“ “ Fastly’s service is incredibly stable — we had plans to scale up our infrastructure, but didn’t need to. We’ve basically left our service untouched for over a year because it’s been working so smoothly. “ Naren Venkataraman Director of Video Encoding
  7. Fastly Edge Cloud platform 7 Fastly Edge Cloud Programmable Real-time

    API-friendly One network Agile Instant © 2017 fastly.com. All rights reserved
  8. A CDN that supports your developer culture © 2017 fastly.com.

    All rights reserved 8 Code at the edge Continuous development Pre-built edge modules Legacy CDNs Content invalidation 5 seconds or minutes to hours 150 milliseconds Configuration changes 15 mins to many hours 5 seconds Real-time log traffic 1% sample in real-time 100% in seconds
  9. OTT broadcast content delivery challenges © 2017 fastly.com. All rights

    reserved 9 Optimized performance Transparency & Control Lower TCO
  10. Example: Periscope Low-Latency HLS © 2017 fastly.com. All rights reserved

    10 “ Egress bandwidth from our servers, formerly our largest operational expense, has been cut down to where it is similar to our ingress bandwidth. This is because each segment is only backended to the CDN once.“ Development team blog https://medium.com/@periscopecode/introducing-lhls-media-streaming-eb6212948bef
  11. A layered approach to scaling content delivery © 2017 fastly.com.

    All rights reserved 11
  12. 12 In the beginning, you built your origin 12 ©

    2017 fastly.com. All rights reserved
  13. 13 As we grew the origin didn’t scale 13 ©

    2017 fastly.com. All rights reserved
  14. 14 Then we reached out for help 14 CDN ©

    2017 fastly.com. All rights reserved
  15. 15 Then we reached out for help 15 CDN ©

    2017 fastly.com. All rights reserved
  16. 16 For a better experience, we added smartness 16 ©

    2017 fastly.com. All rights reserved CDN 1 CDN 2 CDN 3
  17. 17 But scaling pressures the origin 17 © 2017 fastly.com.

    All rights reserved CDN 1 CDN 2 CDN 3 CDN 4
  18. 18 Adding an external shield protects the origin 18 ©

    2017 fastly.com. All rights reserved
  19. 19 Adding an external shield protects the origin 19 ©

    2017 fastly.com. All rights reserved
  20. 20 Collecting data for better customer experience 20 Historical data

    - Collect - Analyze - Improve Real time data - Collect - Monitor - React © 2017 fastly.com. All rights reserved
  21. 21 Pushing intelligent decisions beyond the CDN 21 Historical data

    - Collect - Analyze - Improve Real time data - Collect - Monitor - React © 2017 fastly.com. All rights reserved
  22. Key takeaways 1. Collect more data - End-to-end metrics is

    key for great CX 2. CDN your CDNs - Shield your Origins from CDNs 3. Go Hybrid CDN - Public AND private shielding / CDN gives optimal TCO 22
  23. OTT broadcast content delivery challenges © 2017 fastly.com. All rights

    reserved 23 Optimized performance Transparency & Control Lower TCO Media Shield Scale multi-CDN workflows by effectively shielding origins and minimize cloud egress traffic. Edge Cloud Support continuous delivery and allows full control by choosing a developer first-platform. Hybrid CDN Benefit from both public CDN capacity and private CDN cost savings, enabling free peering.
  24. Case: fubo.tv © 2017 fastly.com. All rights reserved 24 “

    Media shielding helps protect our origins from large traffic spikes, saving us $15,000 a month in egress rates. “ Sung Ho Choi Co-founder https://www.fastly.com/customers/fubotv
  25. Thank you! www.fastly.com 25