Ericsson's Role in Media Evolution

Ericsson, a Swedish multinational networking and telecommunications company, stands as one of the world's most innovative leaders in various areas, including telecommunications, 5G, infrastructure, software, and ICT services. This presentation explores Ericsson's significant contributions to the media landscape, focusing on its video solutions and their impact on the industry.

Transcript

1. Ericsson' s Role in Media Evolution By Tarek Saadi Ericsson, a Swedish multinational networking and telecommunications company, stands as one of the world's most innovative leaders in various areas, including telecommunications, 5G, infrastructure, software, and ICT services. This presentation explores Ericsson's significant contributions to the media landscape, focusing on its video solutions and their impact on the industry.
2. Ericsson: A Global Tech Giant 100K+ Employees Ericsson employs over 100,000 people worldwide 180+ Countries Ericsson has a presence in over 180 countries 57K+ Patents Ericsson holds more than 57,000 granted patents The Swedish multinational networking and telecommunications company Ericsson is among the world's most innovative leaders in various areas, including telecommunications, 5G, infrastructure, software, and ICT services, among others. The company is particularly notable as the inventor of Bluetooth technology, and over the years it has grown steadily in both size and scope.
3. Ericsson' s Vision and Purpose Sustainable Future As an industry leader, Ericsson understands its pivotal role in shaping a sustainable and connected future. Clear Mission The company' s purpose and mission are clear, with a focus on delivering positive change through mobile connectivity.
4. Insights from Tarek Saadi Tarek Saadi's Experience Tarek Saadi, as a former head of diversity and inclusion at Ericsson for the Middle East region, knows from firsthand experience how the company's offerings, especially its media solutions, played a key role in achieving this vision. CABSAT 2016 Event At the CABSAT 2016 event in Dubai, Mr. Saadi offered insights into Ericsson' s video offerings.
5. The Video World and CABSAT Annual Broadcast Digital Media and Satellite Expo CABSAT is an annual broadcast digital media and satellite expo that brings together broadcasters, TV service providers, and content owners to discuss the state of the TV industry. Cloud Technology in Business With cloud technology permeating through many aspects of business, various industry players must keep up and offer solutions. Ericsson' s Role Ericsson played its role in this regard, offering simple yet powerful solutions during the 2016 event.
6. Ericsson' s Video Offerings Video Caching Compression Optimizing in Mobile Networks Media First Platform According to Mr. Saadi, part of Ericsson' s offerings in the video space at the time touched on aspects such as video caching, compression, and optimizing in mobile networks. The event was also an opportunity for Ericsson to showcase Media First, which is a broad platform that allows operators to deliver content to multiple platforms. The lineup of video offerings underscored the company' s focus on video, which has become a dominant mode of communication globally.
7. Strategic Importance of Video Solutions 1 Enhanced Customer Experience For Ericsson, emphasising video solutions is strategic as it helps with enhancing customer experience. 2 Efficient Network Resource Usage Ericsson' s role is to ensure that its solutions help with network resource usage, which is a critical measure for operators and would suffer greatly if video content occupied an inordinate amount of resources. 3 Revenue Opportunity Video also represents a revenue opportunity for operators, so having a solution like Media First enables them to capture revenue by delivering their content on multiple screens.