Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
The Business of Code
Search
adii
August 05, 2012
Technology
1.7k
5
Share
The Business of Code
WordCamp San Francisco 2012
adii
August 05, 2012
More Decks by adii
See All by adii
How To Build Any Startup With Zero Budget
adii
7
1.1k
Creating a global business from the tip of Africa
adii
1
110
The WordPress Ecosystem
adii
3
400
The Experience Web
adii
1
180
The Designer Startup
adii
5
600
Rockstar Business
adii
1
210
Lessons Learnt from WooThemes
adii
1
360
1 vs 1000
adii
2
190
Selling Design
adii
0
230
Other Decks in Technology
See All in Technology
AI駆動開発で生産性を追いかけたら、行き着いたのは品質とシフトレフトだった
littlehands
0
360
ファインディの事業拡大を支える 拡張可能なデータ基盤へのリアーキテクチャ
hiracky16
0
860
[Oracle TechNight#99] 生成AI時代のAI/ML入門 ~ AIとオラクルデータベースの関係 (後半)
oracle4engineer
PRO
3
220
OWASP APTSを眺めてみた
su3158
0
110
AgentCore Managed Harness を使ってみよう
yakumo
2
320
[Oracle TechNight#99] 生成AI時代のAI/ML入門 ~ AIとオラクルデータベースの関係 (前半)
oracle4engineer
PRO
2
220
コードや知識を組み込む / Incorporate Code and Knowledge
ks91
PRO
0
210
ボトムアップの改善の火を灯し続けろ!〜支援現場で学んだ、消えないための3つの打ち手〜 / 20260509 Kazuki Mori
shift_evolve
PRO
2
540
Reasoning Models in Practice: From Inference- Time to Training-Time Scaling on Verifiable Tasks
nptdat
0
110
Cortex Codeのコスト見積ヒントご紹介
yokatsuki
0
150
Oracle Exadata Database Service on Cloud@Customer X11M (ExaDB-C@C) サービス概要
oracle4engineer
PRO
2
7.9k
巨大プラットフォームを進化させる「第3のROI」
recruitengineers
PRO
2
2.4k
Featured
See All Featured
Exploring the Power of Turbo Streams & Action Cable | RailsConf2023
kevinliebholz
37
6.4k
Git: the NoSQL Database
bkeepers
PRO
432
67k
Build your cross-platform service in a week with App Engine
jlugia
234
18k
The untapped power of vector embeddings
frankvandijk
2
1.7k
The Cost Of JavaScript in 2023
addyosmani
55
9.9k
VelocityConf: Rendering Performance Case Studies
addyosmani
333
25k
技術選定の審美眼(2025年版) / Understanding the Spiral of Technologies 2025 edition
twada
PRO
118
110k
CSS Pre-Processors: Stylus, Less & Sass
bermonpainter
360
30k
[Rails World 2023 - Day 1 Closing Keynote] - The Magic of Rails
eileencodes
38
2.8k
The MySQL Ecosystem @ GitHub 2015
samlambert
251
13k
Into the Great Unknown - MozCon
thekraken
41
2.4k
A Soul's Torment
seathinner
6
2.8k
Transcript
THE BUSINESS OF CODE ADII PIENAAR. WCSF. 04.08.2012.
4 YEARS, 22 WOOPEEPS, 260 000 USERS & 3M-ODD DOWNLOADS
WOOTHEMES TODAY.
FUSION MONEY & CODE. ENTREPRENEURSHIP & DEVELOPMENT.
LEARN TO SPEAK “GEEK” #1
OPEN-SOURCE ECONOMICS THERE’S NO SUCH THING AS FAST MONEY! #2
ONLY CLEAN CODE SCALES #3 FEATURE BLOAT = LIVE YOUNG,
DIE HARD.
USERS PAY FOR SUPPORT & SERVICE #4 TECHNOLOGY & CODE
ARE BONUSES.
UNDERSTAND THE ECOSYSTEM #5 THE “COMMUNITY” IS SMALL IN COMPARISON.
FREEMIUM IS A DISTRIBUTION CHANNEL ONLY #6 YOU STILL NEED
A REAL REVENUE MODEL
CORE CONTRIBUTIONS ARE SPECIAL #7 #WARMFUZZIES
BE A GOOD AMBASSADOR #8 STICK TO NATIVE CODE &
UI CONVENTIONS
ADII PIENAAR HTTP://ADII.ME @ADII THE BUSINESS OF CODE