How To Run A Successful Design Sprint

Presented by Uyai Umoren Effiong

Link to video: https://youtu.be/AiZj7LTMjzs

Transcript

1. how to run a successful design sprint Uyai Umoren Effiong
2. About Me Uyai Umoren Effiong | @yoowai Lead Consultant at @Areedi Design Thinking / Service Design Focus @yoowai on Twitter for the rants Coffee lover Wife and mother
3. What is a design sprint? Uyai Umoren Effiong | @yoowai
4. • Popularized by Jake Knapp and the GV team, design sprints helped Googlers experiment and validate ideas internally • The fundamentals of these sprints were shared with clients of the Google Ventures project • Eventually Jake Knapp, John Zeratsky and Braden Kowitz shared their process and summarized their findings into the awesome book on the right. Uyai Umoren Effiong | @yoowai
5. Solve more problems Co-create Test with real users/customers Uyai Umoren Effiong | @yoowai
6. Famous case studies include Blue Bottle and the Savioke robot Uyai Umoren Effiong | @yoowai
7. And now, here’s the Savioke robot in action Uyai Umoren Effiong | @yoowai Click here for video
8. Great, now how do I run my own design sprint? Uyai Umoren Effiong | @yoowai
9. Setting the stage •What are you trying to accomplish? •Who should be in the room? And why? • Location, location, location! Uyai Umoren Effiong | @yoowai
10. Day 1: What is this good for? •Agree on a long term goal (why are we doing this?) •Ask “how might we” questions •Bring in the experts Uyai Umoren Effiong | @yoowai
11. Day 2: Co-create some solutions •Do some lightning demos – what innovations do you like from other industries? •Have each team member sketch their solutions (stick figures are okay!) Uyai Umoren Effiong | @yoowai
12. Day 3: Pick an idea to test •Discuss the ideas •Vote (and super vote) •Make a storyboard with the winning sketches, including an opening scene Uyai Umoren Effiong | @yoowai
13. Day 4: Build the prototype •The fun begins! •Assign roles to your team: makers, stitcher, writer, asset collector, interviewer •Do a trial run Uyai Umoren Effiong | @yoowai
14. Day 5: Test the prototype •Interview your customers •Pareto principle for sprints:5 people can observe ~ 85% of problems •Watch the interviews as a team Uyai Umoren Effiong | @yoowai
15. Going forward… •Look for patterns in what the users/customers did or said •Look back at Monday’s goal •Make it a priority to listen to customers and users Uyai Umoren Effiong | @yoowai
16. Questions? Uyai Umoren Effiong | @yoowai