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Dana Tessier - Seeking over searching - wiad17
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wiadOTT
February 18, 2017
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Dana Tessier - Seeking over searching - wiad17
wiadOTT
February 18, 2017
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Transcript
Seeking Over Searching Using IA to help users help themselves
World IA Day 2017 Dana Tessier
None
Why do you need to organize information if you can
just search everything?
Information Seeking Behaviour Information Need Seek Choose Evaluate & Use
Making the choice • Use synonyms • Use auto-suggestions or
predictive text suggestions • Evaluate sources • Evaluate strategy
Different information needs require different strategies
Search vs Browse • More than half of all users
prefer search • Many users are not skilled searchers • One fifth of users prefer to browse • The rest of users studied use both of these behaviours. https://www.nngroup.com/articles/search-and-you-may-find/
Different experience levels require different strategies
Different timelines require different strategies
Sense making A model created by Brenda Dervin to demonstrate
how people make sense of what they are seeing and how they translate that into words.
Make use of your data, information & knowledge
None
Knowledge Management Hierarchy of Needs
Questions? Thank you!