The mental model of timelines

About the mental model of time and timelines and its impact on information architecture.

Presentation for the WIAD 2012 - World Information Architecture Day - Ghent

Transcript

1. THE MENTAL MODEL OF TIMELINES #WIAD –WORLD IA DAY 2012 #IA2012GENT – FEBRUARI 11, 2012 WOUTER WALGRAEVE - NASCOM
2. HI! I AM WOUTER WALGRAEVE AND I WORK AT NASCOM
3. I LOVE SCIENCE FICTION
6. CLASSIC EXAMPLES OF THE BOOTSTRAP PARADOX THE BUTTERFLY EFFECT …
7. SF IS OFTEN ABOUT MESSING UP TIME
8. THE MENTAL MODEL OF TIMELINES ABOUT THE TITLE
9. so, this presentation talks about TIME
10. past now future
11. Every now become a past, every future becomes a now.
12. structure sequence order sort
13. 5 ways to un- LATCH content
14. Location – Alphabet – Time – Category - Hierarchy
15. … and deals with MENTAL MODELS
16. discovering the patterns of thoughts
17. THE MENTAL MODEL OF TIMELINES HISTORY OF ‘TIME’
18. NOTION OF TIME
19. THE SEQUENCE OF DAY & NIGHT
20. CAPTURED BY A SUNDIAL
23. the sundial became a clock
24. clockwise counterclockwise anticlockwise
25. COINCIDENCE?
27. a vertical sundial goes counterclockwise (in the northern hemisphere)
29. JUST LIKE THE MUNSTER ASTRONOMICAL CLOCK
31. THE MENTAL MODEL OF TIMELINES TIME AS A SPIRAL
35. THE FUTURE TRAVELS CLOCKWISE
38. THE MENTAL MODEL OF TIMELINES FROM SPIRAL TO TIMELINE
39. THE SEQUENCE OF DAY & NIGHT
40. MAPPED ON OUR MENTAL MODEL OF THE EARTH
43. HALFWAY QUIZ which way does the earth rotate?
45. BONUS QUESTION and is that CW or CCW?
46. past now future
47. past now future
52. first last next next next next next next
53. last beginning end first
54. now later earlier
55. item older more recent after before
56. item older items previous page more recent items next page after before
58. first last
61. first last
64. first last eldest most recent
65. first last eldest most recent
66. first last eldest most recent
67. first eldest last most recent
68. first eldest last most recent last most recent last most recent
69. eldest most recent
70. eldest most recent most recent eldest
71. most recent eldest
72. RECAP SLIDE 56 item older items previous page more recent items next page after before
73. older items previous page more recent items next page more recent items older items when you click left when you click right
74. item more recent items previous page older items next page before after
75. most recent eldest
76. most recent eldest
77. most recent eldest
78. most recent eldest
79. most recent eldest
80. WRAP UP
82. IT’S OK TO GO: clockwise left, right, up, down
83. IT’S OK TO GO: from to top/left to bottom/right & vice versa
85. YOU’LL GET INTO TROUBLE WHEN YOU GO from to bottom/left to top/right & vice versa
86. YOU’LL GET INTO TROUBLE WHEN YOU GO counterclockwise
87. AND YET…. visit PLURK.com, see how it challenges your mental model of the horizontal timeline, use it for one week… and be convinced their interface makes perfectly sense.
89. TIME’S UP… twitter me: @wouterwalgraeve
90. WHUFFIES TO www.flickr.com/photos/hellmy www.flickr.com/photos/the_diner www.flickr.com/photos/max_zoomer www.flickr.com/photos/rodrigodomingos www.flickr.com/photos/7456216@N08 www.flickr.com/photos/sacred_destinations www.flickr.com/photos/the_diner www.flickr.com/photos/telstar
91. NASCOM INFO@NASCOM.BE @NASCOM ON TWITTER