Mental models in Analysis

Mental models in Analysis. Guest lecture for UHasselt, december 2025.

Transcript

1. GUEST LECTURE - UHASSELT MENTAL MODELS in ANALYSIS
2. HEDGEFOXES SERVICE DESIGN LEAD WOUTER WALGRAEVE
4. HEDGEFOXES SERVICE DESIGN LEAD WOUTER WALGRAEVE
5. HEDGEFOXES WOUTER WALGRAEVE SERVICE DESIGN LEAD
8. HEDGEFOXES WOUTER WALGRAEVE SERVICE DESIGN LEAD
9. HEDGEFOXES WOUTER WALGRAEVE SERVICE DESIGN LEAD, UX ARCHITECT, BUSINESS ANALIST, PRODUCT DESIGNER, INFORMATION ARCHITECT…
10. HEDGEFOXES WOUTER WALGRAEVE SERVICE DESIGN LEAD
11. HEDGEFOXES WOUTER WALGRAEVE ANALIST
12. WOUTER WALGRAEVE ANALIST HEDGEFOXES
13. The fox knows many things, but the hedgehog knows one big thing.” Archilochus “
14. The Hedgehog and the Fox.” Isaiah Berlin “
15. Foxes have different strategies for different problems. They are comfortable with nuance; they can live with contradictions. Hedgehogs, on the other hand, focus on the big picture. They reduce every problem to one organizing principle.” Philip E. Tetlock “
16. Range. Why generalists triumph in a specialized world.” David Epstein “
17. The fox knows many things, but the hedgehog knows one big thing.” Archilochus “
18. HEDGEFOXES LADDER OF ABSTRACTION
19. WHY DO ATHLETES RUN AROUND THE TRACK COUNTER-CLOCKWISE?
20. WHAT IS THE ORIGIN OF THE ZEBRA CROSSING?
21. DO AIRPLANES HAVE KEYS? OR HORNS?
22. THE MENTAL MODEL OF A KINDER SURPRISE
23. HOW DOES A FLY LAND ON THE CEILING?
24. BLACK + WHITE OR WHITE+BLACK
26. WHY ARE SPACESHIPS IN SF MOVIES AERODYNAMIC?
27. MENTAL MODELS
28. MENTAL MODELS ARE ESSENTIAL TOOLS ALLOWING US TO NAVIGATE THROUGH LIFE
29. MENTAL MODELS INCLUDE WHAT A PERSON THINKS IS TRUE, NOT NECESSARILY WHAT IS ACTUALLY TRUE.
30. “SHAKE IT LIKE A POLAROID PICTURE” WRONG MENTAL MODELS CAUSING TROUBLE…
31. MENTAL MODELS ARE STRONG
33. TRAPPED IN A MENTAL MODEL
35. MENTAL MODELS ALLOW A PERSON TO PREDICT THE RESULTS OF HIS ACTIONS.
39. IMAGING A MAP OF THE WORLD 5 SECONDS
43. MENTAL MODELS ARE PERSONAL
47. DRAW A WINDMILL
48. A WINDMILL (MY DAUGHTERS)
49. A WINDMILL (MY GRANDFATHER)
50. MENTAL MODELS EVOLVE
52. PLATO
60. HEDGEFOXES LADDER OF ABSTRACTION
61. DESIGN THINKING
62. HEDGEFOXES DOUBLE DIAMOND
63. OPPORTUNITY SPACE SOLUTION SPACE single loop double loop discover solution insight learning design develop deliver idea opportunity problem challenge vision plan HEDGEFOXES DOUBLE DIAMOND
64. HEDGEFOXES HYPOTHESIS
65. HEDGEFOXES DOUBLE DIAMOND
66. CONCEPTUAL MODEL
67. HEDGEFOXES CONCEPTUAL MODEL
73. CRM Customer relations management PIM ERP APP MDM API Product information management Enterprise resource management Master data management
74. S C I P O
75. HEDGEFOXES CONCEPTUAL MODEL
77. HEDGEFOXES TREE OF REFLECTIONS
78. linkedin.com/in/wouterwalgraeve wouter.walgraeve@hedgefoxes.be hedgefoxes.be service design thinking & doing hedgefoxes