Building a sustainable personal brand

Transcript

1. Building a sustainable personal brand
2. A personal brand is a widely-recognized and largely-uniform perception or impression of an individual based on their experience, expertise, competencies, actions and/or achievements within a community, industry, or the marketplace at large. - personalbrand.com @adoranwodo
3. Build trust & credibility Increase your perceived value Control your reputation Create more professional security @adoranwodo Why is personal branding important ?
4. Build trust & credibility Increase your perceived value Control your reputation Create more professional security @adoranwodo Why is personal branding important ?
5. Build trust & credibility Increase your perceived value Control your reputation Create more professional security @adoranwodo Why is personal branding important ?
6. Build trust & credibility Increase your perceived value Control your reputation Create more professional security @adoranwodo Why is personal branding important ?
7. Hi, I’m Adora! .. Software Engineer, Microsoft Mixed Reality Writer & YouTuber, AdoraHack Community builder DJ Twitter: @adoranwodo
8. Focus areas when building your personal brand @adoranwodo
9. How do you see yourself? How do others see you? Perception @adoranwodo
10. Appearance People need to know you exist. @adoranwodo
11. Character Your unique story. @adoranwodo
12. Authenticity Build trust. @adoranwodo
13. With all these in mind, How do you build your brand? @adoranwodo
14. Add value to people’s lives. @adoranwodo
15. Think about your unique story and tell it often. @adoranwodo
16. Choose a platform where you can use your strengths. Create content there. @adoranwodo
17. You’re not trying to reach everybody. Create your own niche. @adoranwodo
18. Nobody will see your work unless you share it. @adoranwodo
19. Think IMPACT. @adoranwodo
20. Be consistent. @adoranwodo
21. Be YOU. @adoranwodo
22. Thank you! www.adoranwodo.com @adoranwodo