Building a sustainable personal brand

Transcript

1. Building a sustainable personal brand

2. A personal brand is a widely-recognized and largely-uniform perception or

   impression of an individual based on their experience, expertise, competencies, actions and/or achievements within a community, industry, or the marketplace at large. - personalbrand.com @adoranwodo

3. Build trust & credibility Increase your perceived value Control your

   reputation Create more professional security @adoranwodo Why is personal branding important ?

4. Build trust & credibility Increase your perceived value Control your

   reputation Create more professional security @adoranwodo Why is personal branding important ?

5. Build trust & credibility Increase your perceived value Control your

   reputation Create more professional security @adoranwodo Why is personal branding important ?

6. Build trust & credibility Increase your perceived value Control your

   reputation Create more professional security @adoranwodo Why is personal branding important ?

7. Hi, I’m Adora! .. Software Engineer, Microsoft Mixed Reality Writer

   & YouTuber, AdoraHack Community builder DJ Twitter: @adoranwodo

8. Focus areas when building your personal brand @adoranwodo

9. How do you see yourself? How do others see you?

   Perception @adoranwodo

10. Appearance People need to know you exist. @adoranwodo

11. Character Your unique story. @adoranwodo

12. Authenticity Build trust. @adoranwodo

13. With all these in mind, How do you build your

    brand? @adoranwodo

14. Add value to people’s lives. @adoranwodo

15. Think about your unique story and tell it often. @adoranwodo

16. Choose a platform where you can use your strengths. Create

    content there. @adoranwodo

17. You’re not trying to reach everybody. Create your own niche.

    @adoranwodo

18. Nobody will see your work unless you share it. @adoranwodo

19. Think IMPACT. @adoranwodo

20. Be consistent. @adoranwodo

21. Be YOU. @adoranwodo

22. Thank you! www.adoranwodo.com @adoranwodo