Business case for digital Accessibility

Transcript

1. Business Case for Digital Accessibility Minnesota Developers Conference 2021
2. Hello! I am Amarachi Amaechi Software Developer & Technical Writer 2
3. Talk Goals • What is Accessibility • Short story • Business case for digital Accessibility • Principles of Digital Accessibility • Benefits of Digital Accessibility 3
4. What does “digital accessibility” mean?
9. As developers, designers, founder it’s our responsibility to ensure that accessibility doesn’t start in “phase two”. 9
10. Business Case for Digital Accessibility
11. Research shows that 1 in 5 people have disability. You could be excluding 20% of your potential users, customers, students and more when you don’t build with accessibility in mind. 11
13. Principles of Digital Accessibility
18. Benefits of Digital Accessibility
19. 19 Increase Market share
20. 20 Manage Legal Risk
21. 21 Drive Innovation
22. 22 Protect and Enhance the Brand
23. 23 Improve usability for Everyone
24. The successful business case question will move from “Can we afford it?” “Can we afford NOT to do it?”
25. “ ” When you make your product easier for people with disabilities, we also often make it a better experience for everyone else.
26. Thanks! Any questions? You can find me at: Twitter: @AmarachiAmaechi Email: amarachiamaechi4@gmail.com 26
27. Credits Special thanks to all the people who made and released these awesome resources for free: • Presentation template by SlidesCarnival • Photographs by Unsplash 27