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Designing with Agile

Anders Ramsay
November 30, 2012

Designing with Agile

This is a full-day workshop on integrating Agile and UX practices, and is part of the Rosenfeld Media Workshop Series.

Anders Ramsay

November 30, 2012
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  1. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Designing with Agile Fast, Effective

    Methods that Work Saturday, December 1, 12
  2. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Workshop Overview Saturday, December 1,

    12
  3. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Workshop Overview - Agile +

    UX = ? - Kick-Off - Personas - Stories - UI Design - Minimum Viable Products - Sprinting - Retrospective - Book/Software Give-Away! Saturday, December 1, 12
  4. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX What’s a top question you

    hope to get answered today? Saturday, December 1, 12
  5. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  6. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  7. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  8. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  9. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  10. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Experience Delivery Saturday, December 1,

    12
  11. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  12. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  13. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  14. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  15. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    are optimized for this… ...but insufficient for this. Methods like Scrum and XP... Saturday, December 1, 12
  16. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile UX PAIN “There’s a

    whole team of developers and I’m the only UX designer. They’re building features faster than I can design them. I can’t keep up!” Feeding the beast “Yes, we technically delivered all the features this sprint, but looking at the big picture, the design’s an incoherent mess!” Sprint Tunnel-Vision “Our PO’s under pressure to deliver the next release and signing off on features despite crap-ass usability. Help!” Half-Baked UX “Our developers are a fine-tuned Agile machine, but our design dept. can’t figure out how to fit in what we do, so we’re basically still just continuing to create big-ass spec docs and handing them to the devs.” AGILEFALL Saturday, December 1, 12
  17. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  18. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  19. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Traditional Relay Race - Team

    members mostly run alone. - Communication occurs mainly through document hand-offs. - One big crossing of the finish line. Saturday, December 1, 12
  20. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile Rugby Game - Intensive

    and continuous collaboration. - Communication through direct collaboration. - Reach the finish line early and often to win the game. Saturday, December 1, 12
  21. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile Rugby Game - Intensive

    and continuous collaboration. - Communication through direct collaboration. - Reach the finish line early and often to win the game. UX Biz Dev GD PM BA Saturday, December 1, 12
  22. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Relay Race Meeting -

    Not designed for collaboration. - Slow debugging of issues, differences in understanding. Saturday, December 1, 12
  23. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Relay Race Meeting -

    Not designed for collaboration. - Slow debugging of issues, differences in understanding. Our top goal is to…but what’s most important is that we…tho what we really must do is to… Saturday, December 1, 12
  24. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Relay Race Meeting -

    Not designed for collaboration. - Slow debugging of issues, differences in understanding. What about…? But I thought… Whaa…? Our top goal is to…but what’s most important is that we…tho what we really must do is to… Saturday, December 1, 12
  25. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Rugby Game Meeting Workshop

    - An intensive passing game across roles/perspectives. - Rapidly iterating toward shared understanding. Saturday, December 1, 12
  26. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A UX Rugby Toolkit... Saturday,

    December 1, 12
  27. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX - Cardstorming - Collaborative Chartering

    - Design Studio - Dotvoting - Ideation Clearinghouse - Paired Interviews - Product Box - Provisional Personas - Speed Boat - Story Mapping and many more... A UX Rugby Toolkit... Saturday, December 1, 12
  28. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Transforming UX Practice... Saturday, December

    1, 12
  29. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Transforming UX Practice... Collaboration-centered Design

    Open, Lean Documents Saturday, December 1, 12
  30. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Transforming UX Practice... Collaboration-centered Design

    Open, Lean Documents - Org. Structure - Biz Dev - Sales - Marketing - Facilities - Human Resources - IT Department ...and beyond. Saturday, December 1, 12
  31. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Putting Agile UX in Context

    Saturday, December 1, 12
  32. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Putting Agile UX in Context

    Traditional UX Design, Usability What are we making? Agile UX How do we make it? Collaboration, Delivery Lean UX Are we making the right thing? Measuring,validating product/market fit. Startup Saturday, December 1, 12
  33. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  34. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Collaborative Chartering: An Agile Kick-Off

    - At-a-glance view of the project. - Big visible open document, created through active team involvement. Source: David Hussman Saturday, December 1, 12
  35. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  36. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  37. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Teams - 4-6 per team.

    - 1 product owner Saturday, December 1, 12
  38. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Our Sample Project Design a

    Tablet App for a Children’s Charity Providing education and shelter for abandoned and orphaned children around the world. (a real charity I’ve worked with) Saturday, December 1, 12
  39. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Collaborative Chartering Activity 1.Business sponsor

    presents project goals. 2.Team crowd-sources shared understanding. 3.Start creating your collaborative charter project document. 4.Iterate with Biz Sponsor. 5.Distill down to top goals. 6.Next: Continue populating, updating the charter with additional activities... Source: David Hussman Saturday, December 1, 12
  40. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX “Sunshine App” Start / End

    Dates Business Goal(s) Users/Personas Cadence Design Vision Next Milestone Success metrics Team Saturday, December 1, 12
  41. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The Business Owner’s Pitch “We’ve

    just received funding from an anonymous donor to update our digital presence. Our current website is very outdated. We think we can better reach our target demographic through mobile media and social networking, so we’d like to create a tablet app. We think that will be an effective way to increase overall donation revenue, with all the social networking and what-not out there. We know we have a good cause and we want to make sure visitors agree and we’d like them to be confident their donation is going toward the actual cause. And yet, what really matters are the donations. We’ve also been struggling on the upsell front. This is slightly less important. Well, actually, it’s really a top priority come to think of it, since it will lead to higher overall revenue. Though what really is important is to attract users to the site. And just as important is that they make a donation and that it is easy to make a donation. Usability is a must. Also, the payment part must be easy. Should be completely seamless. And we want lots of social networking and Facebook and Twitter in there too.” Saturday, December 1, 12
  42. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Business Goals 1. Convince visitors

    to make a donation. 2. Persuade visitors to donate a little more than intended. 3. Instill confidence donation is going toward cause. 4. Motivate visitors to tell others to donate. Saturday, December 1, 12
  43. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  44. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile and Research - A

    shift to more outcome-driven and continuous research. - Made possible due to light-weight, team-oriented methods. Saturday, December 1, 12
  45. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  46. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Provisional Personas - Team participation

    facilitates user empathy. - Continue to evolve with our understanding of our users. Source: Lane Halley Saturday, December 1, 12
  47. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Persona Activity 1. Send two

    people from one team to the next team. 2. Conduct 5-minute interviews. 3. Collect as many cards as possible. 4. Chunk and prioritize cards. 5. Create a Persona as a team. Saturday, December 1, 12
  48. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  49. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  50. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX As an auto sales rep,

    I want to search for parts visually, so I can be sure I’m ordering the right part. Saturday, December 1, 12
  51. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX As an auto sales rep,

    I want to search for parts visually, so I can be sure I’m ordering the right part. The (whole) story is not on the card Saturday, December 1, 12
  52. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX As an auto sales rep,

    I want to search for parts visually, so I can be sure I’m ordering the right part. Many Simultaneous Functions (A Boundary Object) Saturday, December 1, 12
  53. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX As an auto sales rep,

    I want to search for parts visually, so I can be sure I’m ordering the right part. Many Simultaneous Functions (A Boundary Object) PMs Testers Developers Users UEDs ? POs Saturday, December 1, 12
  54. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Type of Lean Document

    Supporters (Now) Words/Content needed to support a current conversation or collaboration. Placeholders (Future) Words/Content needed to trigger details in a future conversation or collaboration. As an auto sales rep, I want to search for parts visually, so I can be sure I’m ordering the right part. Saturday, December 1, 12
  55. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Power in Numbers Saturday, December

    1, 12
  56. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Saturday, December 1, 12

  57. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Jill is attracted to

    the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  58. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Jill is attracted to

    the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  59. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Jill is attracted to

    the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Priority Saturday, December 1, 12
  60. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Jill is attracted to

    the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Priority MVP? Saturday, December 1, 12
  61. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Storymapping Activity 1. Use Biz

    goals, Personas as a foundation. 2. Create cards from research, cardstorming. 3. Chunk, prioritize cards. 4. Create storymap backbone. 5. Populate map. 6. Iterate, as needed. Saturday, December 1, 12
  62. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Create Cards with Cardstorming -

    3m timebox. - Write down as many scenarios or feature ideas you can think of. - One per sticky. - After the timebox, start chunking cards. - Transition to self-organized storymapping as a team. Saturday, December 1, 12
  63. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  64. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX UI Exploration Sizing/Estimating Storymapping MVP/

    Road Map Saturday, December 1, 12
  65. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Stories and UI Design Dev-Ready

    Stories Feature Stories Saturday, December 1, 12
  66. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Stories and UI Design Dev-Ready

    Stories Feature Stories Written by users, business Saturday, December 1, 12
  67. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Stories and UI Design Dev-Ready

    Stories Feature Stories Story Glue More Accurate Estimates Better Story Coverage Written by users, business Saturday, December 1, 12
  68. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Stories and UI Design Dev-Ready

    Stories Feature Stories Story Glue More Accurate Estimates Better Story Coverage Written by users, business Independent Negotiable Valuable Estimable Small Testable Saturday, December 1, 12
  69. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Stories and UI Design Dev-Ready

    Stories Feature Stories Story Glue More Accurate Estimates Better Story Coverage Written by users, business Independent Negotiable Valuable Estimable Small Testable Saturday, December 1, 12
  70. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Design Studio - Tapping into

    the whole team’s knowledge and imagination. - Can be used for research or actual design. Saturday, December 1, 12
  71. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Saturday, December 1, 12

  72. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Design Studio Pattern Saturday,

    December 1, 12
  73. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX A Design Studio Pattern Define

    area of focus. (Warmup/ Raw Materials) Sketching Timebox Critique Iterate? Saturday, December 1, 12
  74. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Sketching Timebox - 5m timebox.

    - Everyone sketches. - No rules. - If conducting with general stakeholders, clarify that this is research, not design. - If conducting with the internal team, the UI concepts can be the basis for the actual design. Saturday, December 1, 12
  75. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX - Post the sketches. -

    2-minute round-robin, then open critique. - Take careful notes, attach to the respective sketches. - Look for and work to resolve vision differences. - (Optional) Dot-vote to uncover trending solutions. Critique Saturday, December 1, 12
  76. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Dot-voting - Quickly captures trending

    opinions. - How many dots? About half of qty items to vote on, rounded up. - Use markers or stickie dots. - Everyone votes at once. - Voters can distribute dots any way they want. Saturday, December 1, 12
  77. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Saturday, December 1, 12
  78. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  79. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Static Landing Page Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  80. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Static Landing Page “Donator- meter” Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  81. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Static Landing Page “Donator- meter” Process credit card payments Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  82. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Static Landing Page “Donator- meter” Process credit card payments Make payment via SMS Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  83. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Generate Cards from UI/Storymap Refresh

    1.Revisit the storymap backbone and feature set. Still accurate? 2. Work with “devs” to generate card from UI. 3. Attach/Map feature cards to “dev-cards” (optional) Static Landing Page “Donator- meter” Process credit card payments Make payment via SMS Jill is attracted to the site Jill is persuaded to donate Jill makes a donation Jill donates a little more Saturday, December 1, 12
  84. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  85. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The Hudson Bay Start Fur-trappers

    in Canada predicting what they will need to survive for weeks or months in the Northern Territories. Saturday, December 1, 12
  86. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Hypothesis: - This is my

    prediction of what I’ll need to survive for 2 months in the middle of nowhere. Experiment: - Trek into nearby woods and camp out for a few days. Measurement/Learning: - Did I use more/less food than I expected in 3 days? Did I discover gear I needed but didn’t have with me? etc. MVP Design Saturday, December 1, 12
  87. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Hypothesis: - This is my

    prediction of what I’ll need to survive for 2 months in the middle of nowhere. Experiment: - Trek into nearby woods and camp out for a few days. Measurement/Learning: - Did I use more/less food than I expected in 3 days? Did I discover gear I needed but didn’t have with me? etc. MVP Design UX: How do we design effective experiments? Saturday, December 1, 12
  88. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX MVPs and UX - Designing

    MVPs should be core to modern UX Practice. - Light-weight prototypes can be your first experiment, but good to quickly follow with a code-based experiment. - MVP design usually draws on a combination of strategies. Saturday, December 1, 12
  89. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Painkiller Strategy: Find the biggest

    pain point that can be removed with the least amount of effort. Great for: Enterprise systems, esp. when replacing a legacy system. Saturday, December 1, 12
  90. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Fa$t Money Strategy: Remove features/content

    the customer is not directly paying for. Great for: Consumer products, esp. with domain-specific content/ features. Image source: http://www.creativedreamincubator.com/images/products/buynow50.jpg Saturday, December 1, 12
  91. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Turk It Strategy: Manually simulate

    system operations. Great for: Products with complex algorithms, back-end operations. Image source: http://en.wikipedia.org/wiki/File:Tuerkischer_schachspieler_racknitz3.jpg Saturday, December 1, 12
  92. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Strategy: Build the functionality first,

    with just a bare-bones UI. Great for: Products in which the selling point is a technical special sauce. Go Ugly Early Saturday, December 1, 12
  93. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Fake it ‘til you make

    it (Archetypal Lean Startup Landing page) Strategy: Once a final product is imagined, market it, measure interest, and adjust based on market response. Great for: Any product with a high degree of uncertainty about customer interest. Saturday, December 1, 12
  94. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX What’s your MVP? Attract Convert

    Transact Upsell MVP? Saturday, December 1, 12
  95. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX What’s your MVP? Attract Convert

    Transact Upsell MVP? What is the cost of these features? What is the team’s delivery capacity? Saturday, December 1, 12
  96. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The UX of Estimating -

    Be sure estimate is informed by UI Exploration - Be present, prepared to speak up and negotiate - Understand the estimation units (e.g. points) Saturday, December 1, 12
  97. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting Retrospective Saturday, December 1, 12
  98. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX An Agile Project Lifecycle (Three

    UX Dynamics of Agile Projects) Opening Game End Game Mid Game Short, intensive Alien territory for many UX designers Validate, reflect, adapt. Saturday, December 1, 12
  99. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Designing while Building - Supporting

    the current sprint - Preparing for the next sprint - Learning from the previous sprint. Saturday, December 1, 12
  100. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Designing while Building - Supporting

    the current sprint - Preparing for the next sprint - Learning from the previous sprint. More about logistics than design. Saturday, December 1, 12
  101. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Automating Collaboration with Cadences -

    Apply Agile approach to planning to ensure that whole team is designing together. - Can also be applied to field research, usability testing and other UX activities. Saturday, December 1, 12
  102. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Automating Collaboration with Cadences -

    Apply Agile approach to planning to ensure that whole team is designing together. - Can also be applied to field research, usability testing and other UX activities. Saturday, December 1, 12
  103. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Automating design reviews with Style

    Guides/Trailing Docs - Document after initial implementation. - Testers, developers participate in doc production. - Reduces “chase-down” churn. Saturday, December 1, 12
  104. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The Scrum/Kanban Board Am I

    going to have them do this? Also just as much a kanban board Saturday, December 1, 12
  105. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The Scrum/Kanban Board New UX/Biz

    Active Ready Done Validated Am I going to have them do this? Also just as much a kanban board Saturday, December 1, 12
  106. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX The Scrum/Kanban Board New UX/Biz

    Active Ready Done Validated Am I going to have them do this? Also just as much a kanban board Saturday, December 1, 12
  107. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Micro-Sprints - Self-organize into UX/”Dev”/PO

    - Create paper prototypes that allow for completing the donation process. - I’ll initiate “User Fridays” cadences. - Ask users how much they’d be willing to donate and track your donation and upsell totals. Saturday, December 1, 12
  108. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Showcase Saturday, December 1, 12

  109. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX - Measuring interest in the

    envisioning product. - “Is this user-friendly?” vs “Would you pay for this?” - Enables integrating with Agile methods through continuous rather than up-front research. Outcome-Driven Research Saturday, December 1, 12
  110. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Agile + UX = ?

    Kick-Off Personas Stories UI Design Minimum Viable Products Sprinting, Validating Retrospective Saturday, December 1, 12
  111. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Retrospective - Enabling continual learning

    and improvement. - Start with action items from previous retrospective. - What worked? Didn’t work? What questions do you have? Saturday, December 1, 12
  112. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Book/Software Giveaway Thanks to our

    Sponsors! Saturday, December 1, 12
  113. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Book/Software Giveaway Thanks to our

    Sponsors! Saturday, December 1, 12
  114. @ANDERSRAMSAY / DESIGNINGWITHAGILE.COM / #AGILEUX Thanks! @andersramsay andersramsay.com designingwithagile.com Saturday,

    December 1, 12