Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Digital trends that will transform your business.

Per Axbom
December 11, 2012

Digital trends that will transform your business.

Keynote in 4 countries, hosted by Ballad, Export of Digital services in the Baltic Sea Region.

Per Axbom

December 11, 2012
Tweet

More Decks by Per Axbom

Other Decks in Technology

Transcript

  1. Will people buy it? the story of keynotopia... keynotopia.com (interface

    templates for Keynote, and now also Powerpoint)
  2. Build store: 3 hours Cost < 50 dollars Paying customer

    within 10 min. Copies sold in 60 days: 1,491
  3. secrets of success Tell your story. Benefits, not features. Freebie.

    Create list, talk. Never stop testing. Listen. Share. Teach.
  4. how internet is changing... Marketing Funding Time-to-market The workforce Innovation

    mvp Crowdsourcing distributed private backers relationships
  5. On October 23, 2012 Memoto launched a Kickstarter campaign. Funding

    goal: $50,000 They passed this goal after 4 hours and 35 minutes. ”Buy our product and we will make it happen”
  6. It’s a process, not a product. [...] Your initial Kickstarter

    page and video is basically just a statement on where you’re at by the time the campaign starts. With the help of your backers, this will change and improve over time [...] until you come out on the other end with a different product than you first launched. http://blog.memoto.com/2012/11/how-memoto-raised-500000-on-kickstarter-part-2/ — How Memoto raised $500,000 on Kickstarter, part 2
  7. your recipe for success Stay up-to-date Share your passion Give

    away freebies Create a space to talk to your fans Listen! Fail fast, succeed faster
  8. thank you for listening. my name is per axbom, why

    not connect with me on linkedin? axbom.com/linkedin pssst... follow @axbom on Twitter! UX. Design. Strategy. Coaching. or just google me ;)