Stanford Research Park Transportation Demand Management by Jamie Jarvis

Presented by Jamie Jarvis, Transportation Demand Manager for Stanford Research Park to Moving on Mobility: Last Mile Transportation Solutions at Stanford University on May 2, 2016. Organized by the Bill Lane Center for the American West, Stanford Public Policy , the Precourt Institute for Energy and Joint Venture Silicon Valley.

Transcript

1. Stanford Research Park Transportation Demand Management Jamie Jarvis Transportation Demand Manager May 2, 2016
2. Agenda • Stanford Research Park Overview & Transportation Environment • Existing Employer & SRP-wide TDM Programs • Stanford Research Park Last Mile Opportunities
3. Stanford Research Park Overview & Transportation Environment
4. Palo Alto’s home base for cutting-edge and influential companies • World’s first university-affiliated business park founded in 1951 • 700 acres with 10+ million square feet • 150+ companies and ~29,000 employees
5. SRP Largest Employers
6. Transportation Environment SRP Transportation Environment: Congestion • Impacts employee productivity, recruiting and retention
7. SRP Transportation Environment: Existing Commute Patterns Employee Residences • 50% South Bay • 20% East Bay • 20% Peninsula • 10% SF 20% within 10 Miles
8. Transit Systems • VTA • Caltrain • Dumbarton Express SRP Transportation Environment: Public Transportation Systems
9. SRP Transportation Environment: Caltrain • California Ave Station: ½ mile, 40-60 minute peak period train frequency • University Ave Station: 2 miles, 10-15 minute peak period train frequency
10. • Maximum 15-min walk from Cal Ave station is reasonable SRP Transportation Environment: Distance to Transit Hub • Lacks the advantage of being near a transit hub
11. Existing Employer & SRP-wide TDM Programs
12. SRP Employer Transportation Programs • Transit Subsidies • Caltrain Express Shuttles • Vanpool Support • Long Distances Buses • Bicycling Services
13. • Similar to a TMA • Largest 12 employers representing 75% of SRP employees • Meet monthly to strategize • Share data and best practices • Launch pilot programs, collect data and evaluate through periodic surveys • Staffed by full-time TDM manager SRP-wide TDM: Working Group
14. SRP-wide TDM: Free Caltrain Shuttle Service • Serves San Francisco, Peninsula and South Bay commuters • Downtown Palo Alto Transit Center • 25 minute ride to VMware
15. SRP-wide TDM: Bulk Eco Pass Purchase • Ideal for South Bay & East Bay commuters • 35 participating employers • Over 14,400 employees
16. • Propose new bicycling programs • Support new cyclists and create bicycling culture across SRP • Provide input on infrastructure upgrades SRP-Wide TDM: Bicycle Champions Advisory Group
17. • Free to all SRP employees • Expanded to include transit disruptions • Added UberTM and LyftTM as options SRP-wide TDM: Guaranteed Ride Home
18. www.StanfordResearchPark.com • Information • Services • Events • Promotions SRP-wide TDM: SRP Transportation Website
19. SRP-wide TDM: Interactive Trip Planning Tool • Personalized Trip Planning • Tracking • Challenges • Rewards & Recognition
20. • Free registration ($90 value) • $25 use credit SRP-wide TDM: Car Share
21. SRP-wide TDM: Bicycling Services
22. • $1 ScoopTM carpool promotion • Bike to Work day • Spare the Air campaign SRP-wide TDM: Events & Promotions
23. • Commuter bus partnerships are more effective and sustainable SRP-wide TDM: Long-Distance Commuter Bus Pilot
24. SRP-wide TDM: Comprehensive, Integrated Programs • Support large employers • Engage small employers • Provide benefits of scale • Facilitate collaboration and partnerships
25. Stanford Research Park Last Mile Opportunities
26. SRP Last Mile Opportunities • Facilitate On-Demand Carpooling
27. SRP Last Mile Opportunities • Support On-Demand Public Transit
28. SRP Last Mile Opportunities • Increase frequency of Caltrain service to California Ave station California Avenue Caltrain Station University Avenue Caltrain Station
29. SRP Last Mile Opportunities • Expand Bike Share
30. SRP Last Mile Opportunities • Improve Bike/Ped Access and Infrastructure
31. Keys to Successful Last Mile Solutions in SRP • Experiment with new technologies and evolve programs • Leverage local & regional public systems • Customize solutions for our unique population and environment
32. Thank you for this opportunity to share our TDM efforts for Stanford Research Park