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Launch Week

Tim Broder
February 07, 2015

Launch Week

Launch week was given to employees at Alexander Interactive as a discussion starter to the activities and events around the launch of a site

Tim Broder

February 07, 2015
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  1. Launch Plan » High Level! » Client sees in discovery

    » Intro to our process @timothybroder @aiaio
  2. Launch Checklist » The kitchen sink of launch tasks »

    Very detailed » Assigns Tasks » Includes days leading to launch » Live document “war room” » Details rollback plan @timothybroder @aiaio
  3. Feature Complete » Features are done » “Could launch” »

    Testing time! (Functional and Design) @timothybroder @aiaio
  4. Code Freeze » “Pencils DOWN” » S1 only! » Let

    it bake » Possibly on a non-live production system @timothybroder @aiaio
  5. Flip the Switch » Small: change the DNS » Medium:

    update the code on production » Large: full stack swap @timothybroder @aiaio
  6. Roll back » Code » Data (might lose some) »

    Downtime » Not easy » Angry client @timothybroder @aiaio