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Hackathons Workshop

Hackathons Workshop

Cristiano Betta

December 06, 2016
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  1. Hackathons 1̸1
    work.betta.io

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  2. Welcome
    work.betta.io

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  3. Cristiano Betta
    DevEx Consultant @ Work Betta
    Event Organiser @ Geeks of London
    work.betta.io

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  4. View Slide

  5. View Slide

  6. > 8 years of hacking experience

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  7. > 8 years of hacking experience
    > 7 years running events

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  8. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons

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  9. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons

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  10. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised

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  11. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised

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  12. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised
    > 80 hackathons attended

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  13. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised
    > 80 hackathons attended

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  14. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised
    > 80 hackathons attended
    Maintainer of

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  15. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised
    > 80 hackathons attended
    Maintainer of
    Hack Day Manifesto

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  16. > 8 years of hacking experience
    > 7 years running events
    > 5 years running hackathons
    > 40 hackathons organised
    > 60 events organised
    > 80 hackathons attended
    Maintainer of
    Hack Day Manifesto
    and Hack Code of Conduct

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  18. View Slide

  19. View Slide

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  21. work.betta.io

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  22. View Slide

  23. View Slide

  24. Agenda

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  25. Agenda
    • Introductions

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  26. Agenda
    • Introductions
    • The 6 W’s

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  27. Agenda
    • Introductions
    • The 6 W’s
    • Exercise

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  28. Agenda
    • Introductions
    • The 6 W’s
    • Exercise
    • Break

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  29. Agenda
    • Introductions
    • The 6 W’s
    • Exercise
    • Break
    • Budget, ops and comms

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  30. Agenda
    • Introductions
    • The 6 W’s
    • Exercise
    • Break
    • Budget, ops and comms
    • Exercise

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  31. Agenda
    • Introductions
    • The 6 W’s
    • Exercise
    • Break
    • Budget, ops and comms
    • Exercise
    • Wrap-up

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  32. Ask me anything

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  33. Welcome

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  34. Introductions

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  35. Introductions
    How are you involved already?

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  36. Introductions
    How are you involved already?

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  37. Introductions
    How are you involved already?
    Why are you here?

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  38. Introductions
    How are you involved already?
    Why are you here?

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  39. Introductions
    How are you involved already?
    Why are you here?
    What do you hope to learn?

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  40. Introductions
    How are you involved already?
    Why are you here?
    What do you hope to learn?

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  41. The 6 W’s

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  42. Why

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  43. Why
    Who

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  44. Why
    Who
    How

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  45. What
    Why
    Who
    How

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  46. What
    Where
    Why
    Who
    How

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  47. What
    Where
    When
    Why
    Who
    How

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  48. Why participate in
    hackathons?

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  50. Marketing

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  51. Marketing Recruitment

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  52. Marketing Recruitment
    Feedback

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  53. Marketing Recruitment
    Sales
    Feedback

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  54. Recruitment
    Feedback
    Marketing
    Sales

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  55. Recruitment
    Sales
    Goodwill
    Marketing

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  58. View Slide

  59. Recruitment
    Sales
    Goodwill
    Marketing

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  60. Recruitment
    Feedback
    Marketing
    Sales

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  61. Feedback
    Marketing
    Sales
    Recruitment

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  62. Goodwill
    Marketing
    Sales
    Recruitment

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  63. View Slide

  64. Goodwill
    Marketing
    Sales
    Recruitment

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  65. Feedback
    Marketing
    Sales
    Recruitment

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  66. Marketing
    Sales
    Recruitment
    Feedback

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  67. Marketing
    Sales
    Recruitment
    Feedback

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  68. View Slide

  69. View Slide

  70. Marketing
    Sales
    Recruitment
    Feedback

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  71. Marketing
    Sales
    Recruitment
    Feedback

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  72. Who are you
    targeting?

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  73. Students or
    Junior Devs

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  74. Students or
    Junior Devs
    Experienced
    Devs

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  75. Students or
    Junior Devs
    Experienced
    Devs
    Startup
    Devs

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  76. Students or
    Junior Devs
    Experienced
    Devs
    Startup
    Devs
    Enterprise
    Devs

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  77. View Slide

  78. View Slide

  79. View Slide

  80. View Slide

  81. How to get involved
    with hackathons?

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  82. VS

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  83. View Slide

  84. PRODUCT

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  85. PRODUCT
    COMMUNITY

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  86. PRODUCT
    COMMUNITY
    MONEY

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  87. Exercise

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  88. Exercise
    Why are you interested in hackathons?

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  89. Exercise
    Why are you interested in hackathons?

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  90. Exercise
    Why are you interested in hackathons?
    Who would you like to target?

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  91. Exercise
    Why are you interested in hackathons?
    Who would you like to target?

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  92. Exercise
    Why are you interested in hackathons?
    Who would you like to target?
    How do you think you should get involved?

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  93. Exercise
    Why are you interested in hackathons?
    Who would you like to target?
    How do you think you should get involved?

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  94. Why
    Who
    How

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  95. What
    Why
    Who
    How

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  96. What
    Where
    Why
    Who
    How

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  97. What
    Where
    When
    Why
    Who
    How

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  98. What value can you
    bring to a hackathon?

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  100. MONEY

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  101. MONEY
    RESOURCES

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  102. MONEY
    RESOURCES
    PRODUCT

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  103. £££

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  104. Where do you get
    involved with hackathons?

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  105. View Slide

  106. MONEY
    RESOURCES
    PRODUCT

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  107. FOCUS

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  108. View Slide

  109. When should you get
    involved with hackathons?

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  110. STABLE PRODUCT
    SUPPORT
    MONEY

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  111. Exercise

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  112. Exercise
    What can you bring to hackathons?

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  113. Exercise
    What can you bring to hackathons?

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  114. Exercise
    What can you bring to hackathons?
    Where do you think you want to get involved in
    hackathons?

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  115. Exercise
    What can you bring to hackathons?
    Where do you think you want to get involved in
    hackathons?

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  116. Exercise
    What can you bring to hackathons?
    Where do you think you want to get involved in
    hackathons?
    When do you think you are ready for hackathons?

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  117. Exercise
    What can you bring to hackathons?
    Where do you think you want to get involved in
    hackathons?
    When do you think you are ready for hackathons?

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  118. Coffee Break

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  119. Tea Break

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  120. Welcome back!

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  121. Agenda
    • Introductions
    • The 6 W’s
    • Exercise
    • Break
    • Budget, ops and comms
    • Exercise
    • Wrap-up

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  122. Budget

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  123. Sponsorship Budget

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  124. = Sponsorship package
    Sponsorship Budget

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  125. = Sponsorship package
    + Prizes
    Sponsorship Budget

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  126. = Sponsorship package
    + Prizes
    + Schwag
    Sponsorship Budget

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  127. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    Sponsorship Budget

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  128. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    + Travel
    Sponsorship Budget

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  129. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    + Travel
    + Accommodation
    Sponsorship Budget

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  130. Schwag + Prizes

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  132. Affordable

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  133. Affordable Memorable

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  134. Affordable Memorable
    Portable

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  135. Affordable Memorable
    Portable

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  136. View Slide

  137. View Slide

  138. View Slide

  139. View Slide

  140. View Slide

  141. View Slide

  142. View Slide

  143. View Slide

  144. View Slide

  145. View Slide

  146. Sponsorship Budget

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  147. = Sponsorship package
    Sponsorship Budget

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  148. = Sponsorship package
    + Prizes
    Sponsorship Budget

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  149. = Sponsorship package
    + Prizes
    + Schwag
    Sponsorship Budget

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  150. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    Sponsorship Budget

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  151. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    + Travel
    Sponsorship Budget

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  152. = Sponsorship package
    + Prizes
    + Schwag
    + Man hours
    + Travel
    + Accommodation
    Sponsorship Budget

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  153. Exercise

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  154. View Slide

  155. £500-£5000 Sponsorship Package

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  156. £500-£5000 Sponsorship Package
    £80–£8000 Prizes

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  157. £500-£5000 Sponsorship Package
    £80–£8000 Prizes
    £300–£2000 Schwag

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  158. £500-£5000 Sponsorship Package
    £80–£8000 Prizes
    £300–£2000 Schwag
    £400–£1500 Man hours

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  159. £500-£5000 Sponsorship Package
    £80–£8000 Prizes
    £300–£2000 Schwag
    £400–£1500 Man hours
    £0–£3000 Travel + Accommodation

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  160. < £1300 < £20,000
    local
    < 100 people
    on a budget
    remote
    500 people +
    all out

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  161. Budget Luxury
    £13/pp £40/pp

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  162. View Slide

  163. Own event

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  164. Running Budget

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  165. = Sponsorship budget
    Running Budget

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  166. = Sponsorship budget
    + Venue
    Running Budget

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  167. = Sponsorship budget
    + Venue
    + Food
    Running Budget

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  168. = Sponsorship budget
    + Venue
    + Food
    + Security
    Running Budget

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  169. = Sponsorship budget
    + Venue
    + Food
    + Security
    + Staffing
    Running Budget

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  170. View Slide

  171. £0-£50k Venue rental

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  172. £0-£50k Venue rental
    £0–£5k Security

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  173. £0-£50k Venue rental
    £0–£5k Security
    £300–£2k Staffing

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  174. £0-£50k Venue rental
    £0–£5k Security
    £300–£2k Staffing
    £15k-£50k Food

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  175. < £16k < £150k
    own office
    < 200 people
    on a budget
    rented venue
    500 people +
    all out

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  176. Budget Luxury
    £80/pp £300/pp

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  177. Budget
    own event
    Luxury
    own event
    £80/pp £300/pp
    Luxury
    Sponsorship
    £13/pp £40/pp
    Budget
    Sponsorship

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  178. Competition?

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  179. Budget
    own event
    Luxury
    own event
    £80/pp £300/pp
    Luxury
    Sponsorship
    4x£13/pp 4x£40/pp
    Budget
    Sponsorship

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  180. Budget
    own event
    Luxury
    own event
    £80/pp £300/pp
    Luxury
    Sponsorship
    £52/pp £160/pp
    Budget
    Sponsorship

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  181. Operations

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  182. View Slide

  183. BEFORE
    Venue
    Sponsors
    Registration
    Insurance
    Communication
    Food
    Network
    Power
    AV
    Prizes

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  184. BEFORE
    Venue
    Sponsors
    Registration
    Insurance
    Communication
    Food
    Network
    Power
    AV
    Prizes
    DURING
    Registration
    Intro/Exit Talks
    API Demos
    Food
    Overnight
    API Support
    Hack demos
    Judging
    Clean up

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  185. BEFORE
    Venue
    Sponsors
    Registration
    Insurance
    Communication
    Food
    Network
    Power
    AV
    Prizes
    AFTER
    Send out prizes
    Thanks sponsors
    Upload photos
    Collect links
    Communication
    DURING
    Registration
    Intro/Exit Talks
    API Demos
    Food
    Overnight
    API Support
    Hack demos
    Judging
    Clean up

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  186. View Slide

  187. BEFORE

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  188. BEFORE

    Core Team

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  189. BEFORE

    Core Team
    Attendees
    Venue
    Sponsors

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  190. BEFORE

    Core Team
    DURING

    Core Team
    Attendees
    Venue
    Sponsors

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  191. BEFORE

    Core Team
    DURING

    Core Team

    Staff/Volunteers



    Attendees
    Venue
    Sponsors

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  192. BEFORE

    Core Team
    DURING

    Core Team

    Staff/Volunteers



    Attendees
    Venue
    Sponsors
    AFTER

    Core Team
    Attendees
    Venue
    Sponsors

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  193. Communications

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  194. View Slide

  195. BEFORE
    Location
    Schedule
    Conditions
    Catering
    Prizes
    Product
    URLs
    Overnight

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  196. BEFORE
    Location
    Schedule
    Conditions
    Catering
    Prizes
    Product
    URLs
    Overnight
    DURING
    Schedule
    Conditions
    Catering
    Prizes
    Product
    Overnight
    Contact
    URLs

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  197. BEFORE
    Location
    Schedule
    Conditions
    Catering
    Prizes
    Product
    URLs
    Overnight
    AFTER
    Mail Winners
    Send Prizes
    Blog Post
    Follow ups
    Feedback
    DURING
    Schedule
    Conditions
    Catering
    Prizes
    Product
    Overnight
    Contact
    URLs

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  198. Exercise

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  199. Exercise
    1. Reminder email

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  200. Exercise
    1. Reminder email
    2. Survey email

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  201. Problems?

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  202. Exercise

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  203. Exercise
    1. What is missing? (1x)

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  204. Exercise
    1. What is missing? (1x)
    2. What seems out of
    place? (1x)

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  205. Tips & Tricks

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  206. Negotiate

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  207. (Combine)

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  208. Commit

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  209. (Stand) OUT

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  210. hackcodeofconduct.org

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  211. COMMUNICATE

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  212. !!!!!!!!!!!!!!!!!!!!!!!!!!!

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  213. COMMUNICATE

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  214. Q&A

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  215. hackdaymanifesto.com

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  216. Thank you
    crist[email protected]
    work.betta.io

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