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Hackathons Workshop
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Cristiano Betta
December 06, 2016
Technology
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Hackathons Workshop
Cristiano Betta
December 06, 2016
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Transcript
Hackathons 1̸1 work.betta.io
Welcome work.betta.io
Cristiano Betta DevEx Consultant @ Work Betta Event Organiser @
Geeks of London work.betta.io
None
None
> 8 years of hacking experience
> 8 years of hacking experience > 7 years running
events
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised > 80 hackathons attended
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised > 80 hackathons attended
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised > 80 hackathons attended Maintainer of
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised > 80 hackathons attended Maintainer of Hack Day Manifesto
> 8 years of hacking experience > 7 years running
events > 5 years running hackathons > 40 hackathons organised > 60 events organised > 80 hackathons attended Maintainer of Hack Day Manifesto and Hack Code of Conduct
None
None
None
None
work.betta.io
None
None
Agenda
Agenda • Introductions
Agenda • Introductions • The 6 W’s
Agenda • Introductions • The 6 W’s • Exercise
Agenda • Introductions • The 6 W’s • Exercise •
Break
Agenda • Introductions • The 6 W’s • Exercise •
Break • Budget, ops and comms
Agenda • Introductions • The 6 W’s • Exercise •
Break • Budget, ops and comms • Exercise
Agenda • Introductions • The 6 W’s • Exercise •
Break • Budget, ops and comms • Exercise • Wrap-up
Ask me anything
Welcome
Introductions
Introductions How are you involved already?
Introductions How are you involved already?
Introductions How are you involved already? Why are you here?
Introductions How are you involved already? Why are you here?
Introductions How are you involved already? Why are you here?
What do you hope to learn?
Introductions How are you involved already? Why are you here?
What do you hope to learn?
The 6 W’s
Why
Why Who
Why Who How
What Why Who How
What Where Why Who How
What Where When Why Who How
Why participate in hackathons?
None
Marketing
Marketing Recruitment
Marketing Recruitment Feedback
Marketing Recruitment Sales Feedback
Recruitment Feedback Marketing Sales
Recruitment Sales Goodwill Marketing
None
None
None
Recruitment Sales Goodwill Marketing
Recruitment Feedback Marketing Sales
Feedback Marketing Sales Recruitment
Goodwill Marketing Sales Recruitment
None
Goodwill Marketing Sales Recruitment
Feedback Marketing Sales Recruitment
Marketing Sales Recruitment Feedback
Marketing Sales Recruitment Feedback
None
None
Marketing Sales Recruitment Feedback
Marketing Sales Recruitment Feedback
Who are you targeting?
Students or Junior Devs
Students or Junior Devs Experienced Devs
Students or Junior Devs Experienced Devs Startup Devs
Students or Junior Devs Experienced Devs Startup Devs Enterprise Devs
None
None
None
None
How to get involved with hackathons?
VS
None
PRODUCT
PRODUCT COMMUNITY
PRODUCT COMMUNITY MONEY
Exercise
Exercise Why are you interested in hackathons?
Exercise Why are you interested in hackathons?
Exercise Why are you interested in hackathons? Who would you
like to target?
Exercise Why are you interested in hackathons? Who would you
like to target?
Exercise Why are you interested in hackathons? Who would you
like to target? How do you think you should get involved?
Exercise Why are you interested in hackathons? Who would you
like to target? How do you think you should get involved?
Why Who How
What Why Who How
What Where Why Who How
What Where When Why Who How
What value can you bring to a hackathon?
None
MONEY
MONEY RESOURCES
MONEY RESOURCES PRODUCT
£££
Where do you get involved with hackathons?
None
MONEY RESOURCES PRODUCT
FOCUS
None
When should you get involved with hackathons?
STABLE PRODUCT SUPPORT MONEY
Exercise
Exercise What can you bring to hackathons?
Exercise What can you bring to hackathons?
Exercise What can you bring to hackathons? Where do you
think you want to get involved in hackathons?
Exercise What can you bring to hackathons? Where do you
think you want to get involved in hackathons?
Exercise What can you bring to hackathons? Where do you
think you want to get involved in hackathons? When do you think you are ready for hackathons?
Exercise What can you bring to hackathons? Where do you
think you want to get involved in hackathons? When do you think you are ready for hackathons?
Coffee Break
Tea Break
Welcome back!
Agenda • Introductions • The 6 W’s • Exercise •
Break • Budget, ops and comms • Exercise • Wrap-up
Budget
Sponsorship Budget
= Sponsorship package Sponsorship Budget
= Sponsorship package + Prizes Sponsorship Budget
= Sponsorship package + Prizes + Schwag Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
+ Travel Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
+ Travel + Accommodation Sponsorship Budget
Schwag + Prizes
None
Affordable
Affordable Memorable
Affordable Memorable Portable
Affordable Memorable Portable
None
None
None
None
None
None
None
None
None
None
Sponsorship Budget
= Sponsorship package Sponsorship Budget
= Sponsorship package + Prizes Sponsorship Budget
= Sponsorship package + Prizes + Schwag Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
+ Travel Sponsorship Budget
= Sponsorship package + Prizes + Schwag + Man hours
+ Travel + Accommodation Sponsorship Budget
Exercise
None
£500-£5000 Sponsorship Package
£500-£5000 Sponsorship Package £80–£8000 Prizes
£500-£5000 Sponsorship Package £80–£8000 Prizes £300–£2000 Schwag
£500-£5000 Sponsorship Package £80–£8000 Prizes £300–£2000 Schwag £400–£1500 Man hours
£500-£5000 Sponsorship Package £80–£8000 Prizes £300–£2000 Schwag £400–£1500 Man hours
£0–£3000 Travel + Accommodation
< £1300 < £20,000 local < 100 people on a
budget remote 500 people + all out
Budget Luxury £13/pp £40/pp
None
Own event
Running Budget
= Sponsorship budget Running Budget
= Sponsorship budget + Venue Running Budget
= Sponsorship budget + Venue + Food Running Budget
= Sponsorship budget + Venue + Food + Security Running
Budget
= Sponsorship budget + Venue + Food + Security +
Staffing Running Budget
None
£0-£50k Venue rental
£0-£50k Venue rental £0–£5k Security
£0-£50k Venue rental £0–£5k Security £300–£2k Staffing
£0-£50k Venue rental £0–£5k Security £300–£2k Staffing £15k-£50k Food
< £16k < £150k own office < 200 people on
a budget rented venue 500 people + all out
Budget Luxury £80/pp £300/pp
Budget own event Luxury own event £80/pp £300/pp Luxury Sponsorship
£13/pp £40/pp Budget Sponsorship
Competition?
Budget own event Luxury own event £80/pp £300/pp Luxury Sponsorship
4x£13/pp 4x£40/pp Budget Sponsorship
Budget own event Luxury own event £80/pp £300/pp Luxury Sponsorship
£52/pp £160/pp Budget Sponsorship
Operations
None
BEFORE Venue Sponsors Registration Insurance Communication Food Network Power AV
Prizes
BEFORE Venue Sponsors Registration Insurance Communication Food Network Power AV
Prizes DURING Registration Intro/Exit Talks API Demos Food Overnight API Support Hack demos Judging Clean up
BEFORE Venue Sponsors Registration Insurance Communication Food Network Power AV
Prizes AFTER Send out prizes Thanks sponsors Upload photos Collect links Communication DURING Registration Intro/Exit Talks API Demos Food Overnight API Support Hack demos Judging Clean up
None
BEFORE
BEFORE Core Team
BEFORE Core Team Attendees Venue Sponsors
BEFORE Core Team DURING Core Team Attendees Venue Sponsors
BEFORE Core Team DURING Core Team Staff/Volunteers Attendees Venue Sponsors
BEFORE Core Team DURING Core Team Staff/Volunteers Attendees Venue Sponsors
AFTER Core Team Attendees Venue Sponsors
Communications
None
BEFORE Location Schedule Conditions Catering Prizes Product URLs Overnight
BEFORE Location Schedule Conditions Catering Prizes Product URLs Overnight DURING
Schedule Conditions Catering Prizes Product Overnight Contact URLs
BEFORE Location Schedule Conditions Catering Prizes Product URLs Overnight AFTER
Mail Winners Send Prizes Blog Post Follow ups Feedback DURING Schedule Conditions Catering Prizes Product Overnight Contact URLs
Exercise
Exercise 1. Reminder email
Exercise 1. Reminder email 2. Survey email
Problems?
Exercise
Exercise 1. What is missing? (1x)
Exercise 1. What is missing? (1x) 2. What seems out
of place? (1x)
Tips & Tricks
Negotiate
⇘ (Combine)
Commit
(Stand) OUT
hackcodeofconduct.org
COMMUNICATE
!!!!!!!!!!!!!!!!!!!!!!!!!!!
COMMUNICATE
Q&A
hackdaymanifesto.com
Thank you cristiano@betta.io work.betta.io