BAN_mercariSXSW2019

Transcript

1. ग़ձ͍ɺֶͼɺڞ༗͢Δɻ -ݱ஍Ͱײ͡ΔSXSWͷຊ࣭ͱ͸- Chihiro Ban Kyushu University 2019/03/28 @ϝϧΧϦຊࣾ 1

2. TIME TABLE 1.ࣗݾ঺հ 2.ࢀՃલͷԾઆ 3.ҹ৅ʹ࢒ͬͨ
 ηογϣϯ 4.൸࿐͢Δ͚ͩ͡Όͳ͍ɺ
 ੜ·ΕΔ৔ॴ, SXSW 5.·ͱΊ

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3. ൐ ͪͻΖ ➤ ۝भେֶ3೥
 21ੈلϓϩάϥϜ / จԽਓྨֶઐ߈
 ʢਓؒͷ෺ޠΛ௨ͯࣾ͠ձͷγεςϜΛֶͿʣ ➤ “ΞΧσϛοΫͳΞΫςΟϏετʹ”


   ʮࣾձਓͷχϡʔε઀৮ܦ࿏ʯ
 ʹؔ͢Δ࣭తௐࠪ ➤ Ωʔϫʔυ
 #จԽɹ#ଟ༷ੑɹ#SDGs 3

4. ɹɹɹɹɹɹɹ ηογϣϯ ࢀՃલΠϝʔδSXSW ϐον 4 τϨʔυγϣʔ ʢݟຊࢢ/ςοΫܥʣ Իָ&ϑΟϧϜ

5. ɹɹɹɹɹɹɹɹ ɹɹɹɹɹɹɹηογϣϯ ࢀՃޙΠϝʔδSXSW ϐον 5 τϨʔυγϣʔ ʢݟຊࢢ/ςοΫܥʣ Իָ&ϑΟϧϜ

6. 2229 ηογϣϯ૯਺ 6

7. ύωϧorߨԋܕ ֤اۀ/֤ࠃͷHOUSE 2229 ηογϣϯ૯਺ 7

8. 82 diversity & inclusion 130 142 media & journalism brands

   & marketing ύωϧorߨԋܕ 8

9. CAN WE FIGHT FAKE NEWS WITHOUT KILLING THE TRUTH? ʢਅ࣮Λࡴͣ͞ʹࢲͨͪ͸ϑΣΠΫχϡʔεΛࠜઈ͢Δ͜ͱ͕Ͱ͖Δͷ͔ʁʣ

   9 ެڞ੓ࡦϚωʔδϟʔ หޢ࢜/
 New York Times هऀ ʔɹެࣜwebαΠτΑΓ

10. 10 ެڞ੓ࡦϚωʔδϟʔ หޢ࢜/
 New York Times هऀ ެڞ੓ࡦϚωʔδϟʔ ʢ੓ࡦఏݴ΍εςʔΫϗϧμʔͱͷௐ੔ɾަবͳͲΛߦ͏ʣ ʮ͔ͭͯͷ࣍ظπΠολʔΛ୳ͤͱ͍͏෩ை͸΋͸΍ͳ͘ɺ

    શମͱͯ͠΋“ςοΫاۀղମ”ʹ஫໨͕ू·ͬͨɻʯ -क੎ʹճͬͨςοΫاۀͱɺʮSXSWʯʹ๚Εͨେ͖ͳస׵఺ CAN WE FIGHT FAKE NEWS WITHOUT KILLING THE TRUTH? ʢਅ࣮Λࡴͣ͞ʹࢲͨͪ͸ϑΣΠΫχϡʔεΛࠜઈ͢Δ͜ͱ͕Ͱ͖Δͷ͔ʁʣ ஫໨ !

11. 11 CAN WE FIGHT FAKE NEWS WITHOUT KILLING THE TRUTH?

    ʢਅ࣮Λࡴͣ͞ʹࢲͨͪ͸ϑΣΠΫχϡʔεΛࠜઈ͢Δ͜ͱ͕Ͱ͖Δͷ͔ʁʣ 69% ͷΞϝϦΧਓ͸χϡʔεΛ৴༻͍ͯ͠ͳ͍ 100ສ 1೔͋ͨΓ100ສ͍ۙϑΣΠΫχϡʔε ΞΧ΢ϯτΛফڈ͍ͯ͠Δ

12. 12 ެڞ੓ࡦϚωʔδϟʔ หޢ࢜/
 New York Times هऀ υΠπਓهऀ ϑΣΠεϒοΫͰՈ଒͕㒷ᨱதইʹ͋ͬͨ࣌ʹ ϓϥοτϑΥʔϜͰ͋ͬͨϑΣΠεϒοΫ͸Կ΋

    ͯ͘͠Εͳ͔ͬͨɻҰମͲ͏ͳ͍ͬͯΔΜͩʁ ੾ΓࠐΜͩ༐ؾ͋Δ࣭໰ʹ਺෼ͷେ͖ͳഥख͕ૹΒΕͨ CAN WE FIGHT FAKE NEWS WITHOUT KILLING THE TRUTH? ʢਅ࣮Λࡴͣ͞ʹࢲͨͪ͸ϑΣΠΫχϡʔεΛࠜઈ͢Δ͜ͱ͕Ͱ͖Δͷ͔ʁʣ

13. 13 ެڞ੓ࡦϚωʔδϟʔ หޢ࢜/
 New York Times هऀ Ռͨͯ͠ϑΣΠΫχϡʔε͸ଞਓࣄͳͷ͔ʁ 1. ະདྷ㱠࠷৽ٕज़


    தࠃ΍த౦ͳͲͷग़ల͸ͳ͍ 2. ΑΓྑ͍ࣾձΛͲ͏࡞Δ͔ʁ 3. ੈքΛϦʔυ͢Δʁʢ࡞͍ͬͯ͘ʣ 
 ɹɹɹɹɹˣ
 ੈքͷைྲྀʹ͍͍ͭͯ͘ CAN WE FIGHT FAKE NEWS WITHOUT KILLING THE TRUTH? ʢਅ࣮Λࡴͣ͞ʹࢲͨͪ͸ϑΣΠΫχϡʔεΛࠜઈ͢Δ͜ͱ͕Ͱ͖Δͷ͔ʁʣ

14. INTERACTION 14 ֗શମ͕ϥΠϒձ৔ͱͳΓɺࢸΔॴͰϥΠϒ͕ߦΘΕ͍ͯΔɻߦྻ͕Ͱ͖ͯதʹೖΕͳ͍΋ͷ΋

15. INTERACTION 15 MoMAඒज़ؗσΟϨΫλʔͱͷग़ձ͍ ➤ ࣋ͬͯؼΕΔ΋ͷ͸͔͋ͬͨ ➤ શମతʹͲΜͳҹ৅Λड͚͔ͨ

16. ·ͱΊ ೔ຊʹ͍ͨΒग़ձ͑ͳ͔ͬͨΑ͏ͳۭؾײͷதͰ ະ஌ͷٕज़ɾจԽʹग़ձ͏ ݱ஍ʹߦ͔ͳ͍ͱΘ͔Βͳ͍ʮഽͰʯײ͡Δੈքͷ෩ை ͔ͦ͜ΒಘΒΕΔ৽ͨͳࢹ఺ Ξʔτ΍Իָ͸ΠϯλϥΫςΟϒͳ؀ڥΛ࡞Γ ͔ͦ͜Β৽ͨͳ΋ͷ͕ੜ·Εଓ͚Δ 16 ग़ձ͍ ֶͼ

    ڞ༗

17. “ 1987೥͔Β͜ͷΠϕϯτ͸ڻ͘΄Ͳ༗ҙٛͳมԽΛ ਱͖͕͛ͯͨɺͦͷ֩ͱͳΔͷ͸ɺΞΠσΟΞΛڞ ༗͠ɺֶͼɺग़ձ͏ͨΊʹੈքத͔Βਓʑ͕ू·Δ ͜ͱͰɺSXSW͕ΫϦΤΠςΟϒͳਓʑʹͱͬͯΩϟ ϦΞΛൃలͤ͞ΔͨΊͷπʔϧͰ͋Γଓ͚ͨ͜ͱͩɻ -Roland Swenson, SXSW Managing

    Director 17

18. ศར͞ΑΓ΋๛͔͞ 18 Creativity Technology SXSW

19. ͝੩ௌ͋Γ͕ͱ͏͍͟͝·ͨ͠ ࣭໰&ίϝϯτ͓଴͓ͪͯ͠Γ·͢ʂ contactɿˏbaaan_ch [twitter]
 ban.chihiro.214@s.kyushu-u.ac.jp 19 ग़ձ͍ɺֶͼɺڞ༗͢Δɻ -ݱ஍Ͱײ͡ΔSXSWͷຊ࣭ͱ͸-