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paxHackPitchDeck.pdf
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Dragos Nedelcu
April 02, 2019
Business
1
85
paxHackPitchDeck.pdf
Dragos Nedelcu
April 02, 2019
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Transcript
A AirportOne
CHALLENGE Disengaged travelers Limited reach due to physical location Engaged
travelers More reach, more shoppers Airport becomes a “place to experience” Airport as a transient place Retail Challenge April 2019
SOLUTION “Augmented Reality self-learning platform that enhances passenger experience on
the ground through interactivity, discovery and personalization. “ Retail Challenge April 2019
HOW IT WORKS 1. CONNECT TO AIRPORT WIFI 2. EXPLORE
HOTSPOTS 3. ENJOY EXCLUSIVE AR CONTENT Retail Challenge April 2019
LIVE DEMO Retail Challenge April 2019
VALUE PROPOSITION Airport One Traveller Airport Retailers Foot Traffic Potential
Sales Marketing Channel Unique Experience A place to Discover Interest matching Customer Experience Airport Reputation “DIGITAL REAL ESTATE” Retail Challenge April 2019
VALUE PROPOSITION Monetization Opportunities Brand and Airline (airPoints / miles)
Personalization Self Learning Platform Interaction analytics for story telling Customer Knowledge Interactive and Engaging Treasure Hunt Gamification Retail Challenge April 2019
TEAM Retail Challenge April 2019
FUTURE ROADMAP DATA COLLECTION AND ANALYSIS SCOREBOARD (SOCIAL) USER GENERATED
CONTENT Retail Challenge April 2019 Q2 2019 Q3 2019 Q4 2019
It’s time for a turn around.