Using D3.js to visualise your analytics data

Learn how to create easy hacks to create graphs of your users behaviour with D3.

Transcript

1. Edd Sowden
   @edds
   

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2. D3.js
   

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3. [ ... ]
   

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4. Sin Wave
   

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5. [ 0, 1, 0, -1, 0 ]
   

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6. var xScale = d3.scale
   .linear()
   .domain([0, data.length-1])
   .range([0, graphWidth]);
   

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7. d3.svg.line()
   .x(function(d, i){ return xScale(i); })
   .y(function(d, i){ return yScale(d); });
   

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8. demo
   

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9. [
   [ ... ],
   [ ... ]
   ]
   

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10. D3 update pattern
    

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11. // select all existing elements
    ...
    // add new elements
    ...
    // update all the elements
    ...
    // remove the old elements
    ...
    

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12. // select all existing elements
    lines = graph.selectAll(‘path’)
    .data(data)
    

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13. // add new elements
    lines.enter().append(‘path’)
    

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14. // update all the elements
    lines.attr('d',
    function(d){ return line(d); });
    

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15. // remove the old elements
    path.exit().remove();
    

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16. demo
    

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17. Updating the lines
    

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18. demo
    

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19. Google Analytics
    

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20. app
    google
    window.location
    (query string)
    window.location
    (hash)
    JSONP (Ajax)
    

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21. accessToken
    

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22. https://www.googleapis.com/
    analytics/v3/management/accounts
    

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23. googleUser.apiRequest(
    endpoint, function(data){ ... }
    );
    

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24. Dimensions
    Metrics
    Sort order
    Start and end date
    

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25. Dimensions
    Metrics
    Sort order
    Start and end date
    

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26. Dimensions
    Metrics
    Sort order
    Start and end date
    

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27. Dimensions
    Metrics
    Sort order
    Start and end date
    

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28. OLAP Cube
    

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29. date
    device type
    operating system
    

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30. operating system
    date
    device type
    

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31. metrics
    ga:visitors
    dimensions
    ga:deviceCategory
    ga:nthDay
    

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32. https://www.googleapis.com/analytics/v3/data/ga?
    ids={{profileId}}&
    dimensions=ga:nthDay,ga:deviceCategory&
    metrics=ga:visitors&
    start-date=2013-01-01&
    end-date=2013-09-30&
    max-results=10000&
    sort=ga:nthDay&
    access-token={{accessToken}}
    

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33. [
    [desktop, 0, 7],
    [mobile, 0, 3],
    [tablet, 0, 7],
    [desktop, 1, 4],
    ...
    ]
    

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34. [
    {
    type: “desktop”,
    values: [7, 4, 5],
    },
    ...
    ]
    

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35. demo
    

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36. Getting the data in shape
    

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37. demo
    

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38. Browser Matrix
    http://edds.github.io/browser-matrix/
    

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40. Google Analytics Query Explorer 2
    http://ga-dev-tools.appspot.com/explorer/
    

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41. Demos from this talk
    https://github.com/edds/d3-presentation-examples
    

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42. Edd Sowden
    @edds
    

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