Building Assistive Apps with App Actions

In 2017, Google announced app predictions: 5 apps that are suggested to you on the App Drawer with a 60% prediction rate. This year, they are taking it to the next level: trying to predict the action that you are going to make at a specific time, depending on the context you're currently in and by analyzing your usage patterns based on machine learning algorithms that run locally on your phone. Those actions can be, for example, continue listening to Spotify if you plug in your headphones or call your best friend on friday nights. In this talk, I'll show how developers can take advantage of this concept by declaring the actions that your app does so Google can index it and suggest it to your users at the right time. I'll end by explaining that a building block of App Actions - Built-in Intents, can be then used to create a Conversational Action for the Google Assistant.

Transcript

1. 1 Building Assistive Apps with App Actions
2. @elainedbatista Elaine Dias Batista
3. Apps 3
4. Apps are great! 4
5. … but there are SO many of them 5
6. Apps are great! 6
7. Apps are great! 7
8. Are apps dead? 8
9. Of course not! 9
10. Well... 10
11. Maybe bad apps are! 11
12. Apple's 2017 Spring cleaning 12
13. Building great apps • Think carefully about the UI/UX • Performance matters • Alpha/Beta testing • Take advantage of the platform ◦ Instant apps ◦ Push notifications ◦ Optimize the Play Store page 13
15. App Actions to the rescue! 15
16. 2017: Predictive App Row 60% prediction rate 16
17. 2017: Predictive App Row 17
18. 2018: App Actions 18
19. App Actions 19
20. App Actions - Integrations 20
21. App Actions - Launcher 21
22. App Actions - Smart Text Selection 22
23. App Actions - Play Store ➔ Installed apps ◆ Deep-link into it ➔ Not installed apps ◆ Open details page ◆ Deep-link after installation 23
24. App Actions - Google Assistant 24
25. App Actions - Google Search App 25
26. Integrating App Actions on your Android app 26
27. Built-in Intents for the Google Assistant 27
28. Built-in Intents 28
29. App Actions: 2 models 29
30. actions.xml - URL Templates 30
31. actions.xml - Structured Data 31
32. actions.xml - Structured Data 32
33. App Actions 33
34. Submit your actions.xml 34
35. Test your actions 35
36. Actions on Google 36
37. Going Beyond Android 37
38. Going Beyond Android 38
39. Going Beyond Android 39
40. Going Beyond Android 40
41. Going Further Integrating your Android Apps with the Google Assistant 41 Getting Started with App Actions
42. Thanks! 42 @elainedbatista