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Fenrir_SD_App Marketing Service
Fenrir Inc.
March 20, 2021
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Fenrir_SD_App Marketing Service
Fenrir Inc.
March 20, 2021
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Transcript
None
2 σβΠϯͱٕज़Λ͖ΘΊΔϑΣϯϦϧ͕͔͚ͯߦ͖͍ͭͨɺ ͜Ε͔ΒͷΞϓϦϓϩϞʔγϣϯɻ ࡞Δ ΊΔ ʕΞϓϦͷʮ࡞ΔʯͱʮΊΔʯΛಉ࣌ʹߟ͑Δ େͳͷʮΞϓϦΛ࡞Δ͜ͱʯ͚ͩͰͳ͘ɺ ͜ΕΒͭΛಉ࣌ʹख͕͚Δ͜ͱͰɺ Ұ؏ͨ͠ϢʔβʔମݧΛఏڙ͠·͢ɻ ʮू٬ϢʔβʔͷఆணԽʯɻ
Service Menu α ʔ Ϗ ε ϝ χ ϡ ʔ
ϒϥϯυϚʔέςΟϯά ύϑΥʔϚϯεϚʔέςΟϯά 3
ɾࣗࣾαΠτ ɾࣗࣾ4/4 ɾࣗࣾϝϧϚΨ ɾࣗࣾϒϩά ɾϓϨεϦϦʔε ɹͳͲ ɾ4/4ʹ͓͚ΔԽ ɾΩϡϨʔγϣϯϝσΟΞ ɾύϒϦγςΟ࿐ग़ ɾϨϏϡʔαΠτ
ɾݸਓϒϩά ɹͳͲ ɾϚεࠂʢςϨϏ$.ʗ৽ฉʗࡶࢽʗϥδΦʗަ௨ʣ ɾಈըࠂ ɾωοτࠂ ɾϓϩϞʔγϣϯΠϕϯτ ɾωΠςΟϒΞυ ɹͳͲ Paid Media Owned Media Earned Media ᶅධΛ্͛ΔϝσΟΞ ᶄັྗΛ͑ΔϝσΟΞ ᶃೝΛ্͛ΔϝσΟΞ 4 ΞϓϦαʔϏεͷϩʔϯν࣌ʹʮΩϟϯϖʔϯʯΛ࣮ࢪ͢Δ͜ͱͰΛ࠷େԽ͢Δʕʕɻ ʮςϨϏ$.ʯΛ์ө͢Δ͜ͱͰ͜Ε·Ͱಧ͔ͳ͔ͬͨೝ֦େΛૂ͏ʕʕɻ ϒϥϯυϚʔέςΟϯάʹɺ͞·͟·ͳૂ͍ख๏͕͋Γ·͢ɻใաଟͷࠓɺੜΈग़ͨ͠ΞϓϦαʔϏε͕ຒΕͯ͠·Θͳ͍Α͏ʹɺ ΞϓϦ։ൃձ͔ࣾͩΒ࣮ͦ͜ݱՄೳͳʮϢʔβʔͷΠϯαΠτʹجͮ͘ϝσΟΞΛΘͳ͍ίϛϡχέʔγϣϯϓϥϯʯΛఏҊ͠·͢ɻ ϒϥϯυϚʔέςΟϯά ೝ֦େϢʔβʔͱͷΤϯήʔδϝϯτڧԽ
5 ௐࠪࢿྉ ͕ɺϓϩϞʔγϣϯΛ͖͔͚ͬͱͨ͠μϯϩʔυɻ ΞϓϦͷೝͱϢʔβʔͷ֫ಘʹɺ͞·͟·ͳख๏͕͋Γ·͢ɻ ετΞͰϦϦʔεͨ͠ޙࢢλʔήοτΛੳ͠ɺҟͳΔࢪࡦΛઓུతʹΈ߹ΘͤͨϓϩϞʔγϣϯ͕ٻΊΒΕ·͢ɻ ʮΞϓϦΛμϯϩʔυ͢Δ͖͔͚ͬʯʹ͍ͭͯ ϑΣϯϦϧௐʢʣ ϓϩϞʔγϣϯΛ͖͔͚ͬͱͨ͠μϯϩʔυ ௐࠪظؒɿ݄͔Β݄ ௐࠪରɿεϚʔτϑΥϯར༻ऀ͔ͭεϚʔτϑΥϯΞϓϦΛμϯϩʔυͨ͜͠ͱ͕͋Δࡀʙࡀͷஉঁ
ௐࠪํ๏ɿΣϒγεςϜʹΑΔΞϯέʔτ ճऩɹɿ໊
ᶃ"40ʢΞϓϦετΞ࠷దԽʣ ᶄΞϓϦࢪࡦ ᶅΞϓϦੳ ᶇӡ༻ܕࠂ ᶆΞϓϦ֎ੳʢࠂޮՌҎ֎ʣ Ϣʔβʔ͕ΞϓϦΛݟ͚ͭ͘͢ɺ μϯϩʔυͨ͘͠ͳΔΑ͏ʹɺ ΞϓϦετΞͷใΛ࠷దԽ͠·͢ɻ ϓογϡ௨Ͱ৽ணใ͓τΫͳใΛ৴͠ɺ Ϣʔβʔͷ࠶๚Λଅ͠·͢ɻ·ͨɺϨϏϡʔߘΛ
ଅ͢͜ͱͰɺ৽نϢʔβʔ֫ಘΛૂ͍·͢ɻ ىಈճϦςϯγϣϯͳͲɺϢʔβʔͷ ΞϓϦͰͷߦಈΛπʔϧΛͬͯੳɻ ΞϓϦͷվળΛ໌֬ʹ͠·͢ɻ ༻͞ΕͨݕࡧϫʔυɺϥϯσΟϯάϖʔδ ͷߦಈͳͲɺΞϓϦΛμϯϩʔυ͢Δલͷ ϢʔβʔͷߦಈΛௐࠪɾੳ͠·͢ɻ Ϣʔβʔͷ֫ಘΛతʹɺ"QQMF4FBSDI"ETɺ σΟεϓϨΠࠂͳͲΛӡ༻͠·͢ɻ ݕূͱվળΛ܁Γฦ͠ɺͦͷਫ਼ΛߴΊ͍͖ͯ·͢ɻ 6 ΞϓϦαʔϏεΛެ։ͯ͠ɺͦΕελʔτϥΠϯʹཱ͚ͬͨͩʹ͗͢·ͤΜɻ ϏδωεΛޭͤ͞ΔͨΊʹɺͦͷΞϓϦαʔϏεΛʮ͛ΔʗͬͯΒ͏ʗऩӹݯʹ͢Δʯ͜ͱΛతͱͨ͠ϚʔέςΟϯάࢪࡦ͕͔ܽͤ·ͤΜɻ ΞϓϦɾΞϓϦ֎ͷݱঢ়Λ͔ͬ͠Γੳͨ͠͏͑Ͱ՝Λ໌֬ʹ͠ɺϚʔέςΟϯά׆ಈͷ,(*ʗ,1*ͷઃఆ͔ΒɺඪΛΫϦΞ͢ΔͨΊͷଟछଟ༷ͳࢪࡦ·ͰΛఏҊ͠·͢ɻ ύʔϑΥʔϚϯεϚʔέςΟϯά μϯϩʔυΞΫςΟϒϢʔβʔͳͲͷ݁ՌΛٻ
7 Ωϟϯϖʔϯظؒ ௨ৗظ ͔݄ʙ͔݄ ։ൃظؒ ᶅ&BSOFE.FEJB ᶄ0XOFE.FEJB ᶃ1BJE.FEJB ϒϥϯυϚʔέςΟϯά ΞϓϦ։ൃ
ύϑΥʔϚϯε ϚʔέςΟϯά ᶇӡ༻ܕࠂ ᶅΞϓϦੳ ᶃ"40ʢΞϓϦετΞ࠷దԽʣ ᶆΞϓϦ֎ੳʢࠂޮՌҎ֎ʣ ᶄΞϓϦࢪࡦ ΞϓϦެ։ ˕ΞϓϦެ։લޙͷϑϩʔʢྫʣ
ΞϓϦΛϓϩϞʔγϣϯ͍ͨ͠ʂ μϯϩʔυ͕৳ͼͳ͍ʂ Ϣʔβʔ͕ͯ͠͠·͏ʂ ͜ΜͳΈ͕͋ͬͨΒɺ ؾܰʹ͝૬ஊ͍ͩ͘͞ɻ 8
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