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Trends in LBS #wherecamp

Ed Freyfogle
November 04, 2016

Trends in LBS #wherecamp

Slides from my talk at WhereCamp.de 2016 - Berlin, 4 Nov 2016

Ed Freyfogle

November 04, 2016
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  1. Trends in Location Based Services: Lessons learned in running #geomob

    Ed Freyfogle, @freyfogle #wherecamp Berlin, 4 Nov 2016
  2. $ whoami - Co-founder of OpenCage, geocoding API built on

    open data - Seed investor in geo start-ups - Entrepreneur: co-founder of real estate search engine Nestoria - Organizer of #geomob, London geo-meetup
  3. Evening event, 5-6 times per year, since 2008 4-6 speakers

    50-75 attendees Doers, NOT marketing people After the talks we head off to pub for #geobeers Next event is 25th Jan, please join us! Learn more: http://geomobldn.org or @geomob #geomob
  4. Universities (UCL, CASA, Imperial) Many start-ups in many sectors (some

    successful) Large offices of many US and EU tech cos: Google, FB, Yahoo, mobile operators, etc Hobbyists, very active OSM community UK Government bodies Cultural / non-profit orgs like British Library Our diversity is our strength
  5. 1. Interest in geo is exploding a. Where am I?

    b. Where was I? What have we learned?
  6. 1. Interest in geo is exploding a. Where am I?

    b. Where was I? c. Where is my stuff? What have we learned?
  7. 1. Interest in geo is exploding a. Where am I?

    b. Where was I? c. Where is my stuff? d. Move from consuming to creating What have we learned?
  8. 1. Interest in geo is exploding a. Where am I?

    b. Where was I? c. Where is my stuff? d. Move from consuming to creating e. Online to offline What have we learned?
  9. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words What have we learned?
  10. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words a. big demand for data visualisation What have we learned?
  11. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words a. big demand for data visualisation b. imagery for everyone What have we learned?
  12. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying What have we learned?
  13. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying a. Big organizations too slow What have we learned?
  14. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying a. Big organizations too slow b. Everything can be simpler. Everything! What have we learned?
  15. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying a. Big organizations too slow b. Everything can be simpler. Everything! c. Drowning in data What have we learned?
  16. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying a. Big organizations too slow b. Everything can be simpler. Everything! c. Drowning in data d. Good enough is often good enough What have we learned?
  17. Lots of value in good enough € Features / Performance

    Traditional focus Affordable and good enough
  18. 1. Interest in geo is exploding 2. A picture is

    worth 1000 words 3. Massive opportunity in simplifying 4. Open vs. Closed What have we learned?
  19. Is it useful? To me? Right now? Can I figure

    out how to make it work? What is the right question?
  20. Lots is happening, massive opportunity for geo Usability is the

    ultimate feature Simpler is better Summary
  21. We (myself and Steven Feldman) want to fund you Angel

    investing (€10-200k) in European LBS start-ups Geo tech / Travel / Classifieds Strong preference for B2B Agree? Building something cool?
  22. Let’s talk Ed Freyfogle @freyfogle http://freyfogle.com Based in Tres Torres,

    Barcelona http://opencagedata.com @OpenCageData http://geomobldn.org @geomob Next #geomob is 25 Jan 2017 © OpenStreetMap contributors, map by MapQuest This talk will be on my blog later today