CHECKLIST 1. KNOW YOUR OWN WEBSITE ADDRESS 2. PREPARE FOR SLOW NETWORKS 3. PAY FOR QUALITY HOSTING 4. AVOID EXTERNAL REQUESTS 5. COMMIT TO RELEVANT IMAGES 6. AUTOMATE IMAGE OPTIMISATION 7. RELY ON A LEAN THEME 8. MAKE A CONTENT STRATEGY 9. MINIMISE THE USE OF JAVASCRIPT 10.REUSE REQUESTS WITH CACHING