Big data, Big Toolkit

A short talk on big data through the lens of design and consumer music/entertainment products for the MoMA R&D Salon #13 organized by Paola Antonelli. I was honored to present this alongside Aaron Cope, Hillary Mason and Mark Hansen.

Transcript

1. BIG
   TOOL
   BIG DATA, BIG TOOLKIT
   HANNAH DONOVAN, 24 FEB 2015
   MOMA R&D SALON 13
   

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2. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   HELLO!
   

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3. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   

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4. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   

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5. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   

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6. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   

   View Slide

7. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   

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8. http://www.google.com/url?
   =i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAcQjRw&url=h
   ttp%3A%2F%2Fwww.amazon.com%2FBrown-Sugar-DANGELO
   %2Fdp
   %2FB000002TWN&ei=EQrsVJSkE8mkgwSpmYPYCA&bvm=bv.
   86475890,d.cWc&psig=AFQjCNGZ-
   OEkDWwwtlRvh7seeyLamCml8w&ust=1424841610870225
   Photo credit: Kerstin Joensson
   

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9. View Slide

10. LAST.fm, 2006
    MUSIC DISCOVERY POWERED BY
    LISTENING DATA
    

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11. LAST.fm, 2006
    MUSIC DISCOVERY POWERED BY
    LISTENING DATA
    

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12. View Slide

13. View Slide

14. View Slide

15. 2012
    2013
    2014
    G
    

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16. View Slide

17. JAM, 2011
    MUSIC DISCOVERY POWERED BY
    PEOPLE’S FAVORITE SONGS
    …AND A FEW COMPUTERS
    

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18. JAM, 2011
    MUSIC DISCOVERY POWERED BY
    PEOPLE’S FAVORITE SONGS
    …AND A FEW COMPUTERS
    

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19. ONE
    THERE IS NO “HUMANS VS.
    COMPUTERS” ONLY “USE THE RIGHT
    TOOL FOR THE JOB”
    SOMETIMES THE JOB NEEDS BOTH
    

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20. ONE
    THERE IS NO “HUMANS VS.
    COMPUTERS” ONLY “USE THE RIGHT
    TOOL FOR THE JOB”
    SOMETIMES THE JOB NEEDS BOTH
    

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21. TWO
    BIG DATA IS ONLY AS USEFUL AS ITS
    CONTEXT
    

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22. TWO
    BIG DATA IS ONLY AS USEFUL AS ITS
    CONTEXT
    

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23. LET PEOPLE
    CONTEXTUALIZE
    THE MESS
    Photo credit: Nimrod Kamer
    

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24. LET PEOPLE
    CONTEXTUALIZE
    THE MESS
    Photo credit: Nimrod Kamer
    

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25. LET PEOPLE
    CONTEXTUALIZE
    THE MESS
    Photo credit: Nimrod Kamer
    

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26. LET PEOPLE
    CONTEXTUALIZE
    THE MESS
    Photo credit: Nimrod Kamer
    

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27. THREE
    CREATORS & CURATORS ARE
    USING BIG DATA AS A TOOL TO
    SHAPE THEIR WORK
    THIS IS THE NEW NORMAL
    

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28. THREE
    CREATORS & CURATORS ARE
    USING BIG DATA AS A TOOL TO
    SHAPE THEIR WORK
    THIS IS THE NEW NORMAL
    

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29. THREE
    CREATORS & CURATORS ARE
    USING BIG DATA AS A TOOL TO
    SHAPE THEIR WORK
    THIS IS THE NEW NORMAL
    

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30. THREE
    CREATORS & CURATORS ARE
    USING BIG DATA AS A TOOL TO
    SHAPE THEIR WORK
    THIS IS THE NEW NORMAL
    

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31. THAT’S IT!
    @HAN

    HANNAHDONOVAN.COM
    

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32. THAT’S IT!
    @HAN

    HANNAHDONOVAN.COM
    BIG
    

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