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エンジニア・デザイナーで取り組むグロースハック

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for Jiro Nagashima Jiro Nagashima
February 28, 2017
Technology
2.5k
6

 エンジニア・デザイナーで取り組むグロースハック

2017.02.28 CAMPFIRE GrowthHack #1
https://yj-meetup.connpass.com/event/48214/

での発表内容です。

Avatar for Jiro Nagashima

Jiro Nagashima

February 28, 2017

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Transcript

  1. Ӭౡ ࣍࿕ʗJIRO NAGASHIMA ΤϯδχΞɾσβΠφʔͰऔΓ૊Ή
 άϩʔεϋοΫ

  2. γΰτͰίίϩΦυϧ AGENDA 1 2 3 WantedlyͷάϩʔενʔϜ ڧΈ ੒ՌΛ࠷େԽ͢Δ޻෉ ࢪࡦͷਐΊํ

  3. None

  4. γΰτͰίίϩΦυϧ άϩʔεࣄྫ Wantedly People طʹ700ສຕͷ໊ࢗεΩϟϯ (2017೥2݄࣌఺) 2016೥11݄த०ϦϦʔε

  5. γΰτͰίίϩΦυϧ άϩʔεࣄྫ Wantedly Feed PV લ೥ൺ 600% !!

  6. γΰτͰίίϩΦυϧ άϩʔεࣄྫ Wantedly Feed https://www.wantedly.com/companies/Supership/post_articles/52240 15ສPVӽ͑΋

  7. γΰτͰίίϩΦυϧ AGENDA 1 2 3 WantedlyͷάϩʔενʔϜ ڧΈ ੒ՌΛ࠷େԽ͢Δ޻෉ ࢪࡦͷਐΊํ

  8. γΰτͰίίϩΦυϧ WantedlyͷάϩʔενʔϜ ໨ࢦ͢૊৫ ΋ͷΛͭ͘Δਓ
 = ΤϯδχΞɾσβΠφʔ ͕ ࣗΒߟ͑ͯ໰୊ղܾΛ͢Δ૊৫

  9. γΰτͰίίϩΦυϧ WantedlyͷάϩʔενʔϜ ҰൠతͳνʔϜߏ੒ͱͷҧ͍ Ϛωʔδϟʔ ϓϥϯφʔ σʔλαΠΤϯςΟετ ΤϯδχΞ σβΠφʔ ҰൠతͳνʔϜͷྫ

  10. γΰτͰίίϩΦυϧ WantedlyͷάϩʔενʔϜ ҰൠతͳνʔϜߏ੒ͱͷҧ͍ Ϛωʔδϟʔ ϓϥϯφʔ σʔλαΠΤϯςΟετ ΤϯδχΞ σβΠφʔ ҰൠతͳνʔϜͷྫ WantedlyͷάϩʔενʔϜ

  11. γΰτͰίίϩΦυϧ WantedlyͷάϩʔενʔϜ ҰൠతͳνʔϜߏ੒ͱͷҧ͍ ΤϯδχΞɾσβΠφʔ ʹΑΔෳ਺ͷগਓ਺νʔϜ άϩʔενʔϜC άϩʔενʔϜB άϩʔενʔϜA

  12. γΰτͰίίϩΦυϧ WantedlyͷάϩʔενʔϜ ࡋྔͷൣғ • ԾઆݕূͷαΠΫϧ • KPIઃఆ • ࢪࡦͷચ͍ग़͠ɾબఆɾ࣮ࢪ •

    ޮՌଌఆ • σʔλ෼ੳ άϩʔενʔϜ → ͢΂ͯ ΤϯδχΞɾσβΠφʔ ͰऔΓ૊Ή

  13. γΰτͰίίϩΦυϧ AGENDA 1 2 3 WantedlyͷάϩʔενʔϜ ڧΈ ੒ՌΛ࠷େԽ͢Δ޻෉ ࢪࡦͷਐΊํ

  14. γΰτͰίίϩΦυϧ DOMOʢBIπʔϧʣʹΑΔKPIͷՄࢹԽ ࢪࡦͷਐΊํ KPIઃఆ

  15. γΰτͰίίϩΦυϧ • DOMOʢBIπʔϧʣ • νʔϜຖʹKPIΛՄࢹԽ • ఆظతͳKPIͷਐḿڞ༗ • ि1ͷ։ൃऀϛʔςΟϯά •

    ͢΂ͯͷΤϯδχΞɾσβΠφʔ͕ࢀՃ ࢪࡦͷਐΊํ KPIઃఆ

  16. γΰτͰίίϩΦυϧ ࢪࡦͷਐΊํ Ծઆͷཱͯํ GitHubͷissueʹࢪࡦΛམͱ͠ࠐΉ

  17. γΰτͰίίϩΦυϧ ࢪࡦͷਐΊํ Ծઆͷཱͯํ • GitHubͷissueʹ৘ใΛू໿ • KPI͔Βࢪࡦ → issueʹམͱ͠ࠐΉ •

    ϘτϜΞοϓͳ໰୊ఏى͔ΒissueʹͳΔ͜ͱ΋ • WHYͱWHATͰߟ͑ΔจԽ • ԾઆͱηοτͰߟ͑Δ

  18. γΰτͰίίϩΦυϧ ࢪࡦͷਐΊํ ݕূͷखॱ ಺੡πʔϧʹΑΔݕఆ

  19. γΰτͰίίϩΦυϧ ࢪࡦͷਐΊํ ݕূͷखॱ • A/BςετʹΑΔݕূ • ݕఆʹΑΔ৴པੑͷ୲อ • ಺੡πʔϧΛ׆༻ •

    ඞཁʹԠͯ͡πʔϧ΍ج൫ͷ։ൃΛ͢Δ • ӡ༻͠ͳ͕ΒվળΛॏͶ͍ͯ͘

  20. γΰτͰίίϩΦυϧ AGENDA 1 2 3 WantedlyͷάϩʔενʔϜ ڧΈ ੒ՌΛ࠷େԽ͢Δ޻෉ ࢪࡦͷਐΊํ

  21. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ϫʔΫγϣοϓʹΑΔݸʑͷڧԽ • σʔλϚΠχϯάΛ୊ࡐʹ • ςʔϚྫɿϒϩάهࣄͷྲྀೖܦ࿏͸ʁ • ൒೔͘Β͍͔ͭͬͯνʔϜؔ܎ͳ͘ •

    ϋοΧιϯͷΑ͏ͳϊϦ • ஌ࣝ΍ख๏ͷܧঝɾڞ༗ • ϓϩμΫτΛଊ͑Δࢹ఺ɺσʔλ෼ੳͷख๏

  22. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ੒ՌΞϐʔϧͷ৔ Demo Day

  23. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ੒ՌΞϐʔϧͷ৔ ϦϦʔεϊʔτ

  24. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ੒ՌΞϐʔϧͷ৔ • Demo Day / ϦϦʔεϊʔτ • ࣗΒ੒ՌΛൃ৴ɾΞϐʔϧ͢Δ

    • ੒ՌΛҙࣝͯ͠ओମతʹಈ͚ΔΑ͏ʹ • ͓ޓ͍ͷ੒ՌΛ৆ࢍ͠߹͏งғؾ • ϝϯόʔؒͰͷܹࢗʹ΋

  25. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ֶͼͷφϨοδϕʔε ԾઆݕূʹΑΔֶͼͷ஝ੵ

  26. γΰτͰίίϩΦυϧ ੒ՌΛ࠷େԽ͢Δ޻෉ ֶͼͷφϨοδϕʔε • ઐ༻ͷGitHubͷϦϙδτϦΛ༻ҙ • ֶͼΛಘͨࡍʹissueΛ࡞੒͢Δ • ஌ݟ͕஝ੵ͢Δ •

    ࣦഊ΋ؚΊͯڞ༗͢Δ • νʔϜͷڞ௨ೝࣝʹͳΔ • ԾઆݕূͷաఔΛৼΓฦΔ

  27. γΰτͰίίϩΦυϧ AGENDA 1 2 3 WantedlyͷάϩʔενʔϜ ڧΈ ੒ՌΛ࠷େԽ͢Δ޻෉ ࢪࡦͷਐΊํ

  28. γΰτͰίίϩΦυϧ • Ϗδϣϯ͕ਁಁ͠΍͍͢ • গਓ਺ͷνʔϜ • શһ͕௚઀ϓϩμΫτʹ޲͖߹͍ͬͯΔ • ΋ͷΛͭ͘Εͯ໰୊ղܾͷͰ͖Δϝϯόʔ͕૿͍͑ͯ͘ •

    ϓϩμΫτͷ։ൃͷεϐʔυͱ࣭͕޲্ ڧΈ