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SINE Virtual Design Sprint Workshop Day 2

SINE Virtual Design Sprint Workshop Day 2

C. Todd Lombardo

March 17, 2017
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  1. Phase 3: Converge

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  2. GET STARTED
    Review Agenda and Rules
    Diverge Recap
    SCRUTINIZE YOUR WORK
    $100 Test
    Assumptions Table
    SKETCHING
    Sketching - I
    Ritual Dissent
    Team Sketching – II
    WRAP-UP
    Daily Retrospective
    Agenda: Converge

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  3. Assumption Ranking

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  4. $ $
    $
    $
    $
    $
    $
    $
    $
    $ VOTE ASSUMPTIONS
    Stack rank and identify your most critical assumptions
    Assumption Ranking - 100€ Test
    PURPOSE
    1. Line up your assumptions on the wall
    2. Each team member invests their € in whichever assumptions
    they believe are the most critical
    3. Tally the results and rearrange the assumptions from highest
    value to lowest value.
    4. Mark those that received no investments and remove them
    INSTRUCTIONS

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  5. to define how your team will test critical assumptions during the
    Test phase
    Assumption Matching
    PURPOSE OUTPUT
    1. Complete columns for the following topics to the right of the
    assumptions (top five)
    2. TEST BY - how you will test to determine if the assumption is
    valid or not
    3. VALID IF - criteria that determines if the assumption is valid
    4. Match your storyboards to the assumptions by placing them to
    the left of the assumptions
    INSTRUCTIONS
    $ $
    $
    $
    $
    $
    $
    $
    $
    $ VOTE ASSUMPTIONS TEST BY VALID IF
    IDEA - PERSONA
    description description
    description description
    #MIDDLE
    description description
    description description
    #END
    description description
    description description
    #BEGINNING
    STORYBOARD
    IDEA - PERSONA
    description description
    description description
    #MIDDLE
    description description
    description description
    #END
    description description
    description description
    #BEGINNING
    IDEA - PERSONA
    description description
    description description
    #MIDDLE
    description description
    description description
    #END
    description description
    description description
    #BEGINNING

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  6. Assumption Test by …? Valid if…?
    Storyboard

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  7. to visualize individual interpretations of possible solutions
    Individual Sketching
    PURPOSE OUTPUT
    1. Either on the whiteboard or on large post-its, draw a picture of
    what your version of a possible solution looks like
    2. The goal is that others will understand your solution without
    too much explanation so don’t shy away from providing detail
    and context
    INSTRUCTIONS
    NOW you get to wireframe. Finally!

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  8. Sketching
    1. One assumption “row” / 2or 3 people
    2. Sketch out the prototype to validate that specific assumption
    3. Use storyboards as input and guide

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  9. Get rapid feedback on your sketches
    Ritual Dissent
    PURPOSE
    1. The creating team presents their sketch in 60 seconds to the group
    2. They place the sketch on the table and then turn around
    3. The group then verbalizes why that sketch is TERRIBLE (Negative feedback only)
    4. The creating team can only take notes and say “Thank you”
    5. After 5 minutes, the dissent should be finished and the creating team makes a revision
    INSTRUCTIONS

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  10. Converge: Your day
    1. Rank Assumptions - (¥ € $..)
    2. Validation Table: Test by… then Valid if…
    3. Match Storyboards to Rows of assumptions
    4. Sketch out more detailed prototypes per row
    5. Ritual Dissent
    6. Final Prototype Sketch

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  11. ○ Short Break (10m)
    ○ Rank Assumptions with $100 test (15m)
    ○ Test by… and Valid if for top TWO assumptions (10m)
    ○ Match Storyboards (10m)
    ○ Draw a Prototype sketch/schematic for top assumption (15m)
    Your Next Hour: Converge http://bit.ly/sine-d2
    ADD TO
    BOARDTHING!

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  12. Phase 4: Prototype

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  13. PROTOTYPING
    Build!
    Team Review
    TEST PLANNING
    Confirm Interviews
    Question Formulation
    Practice Interview
    WRAP-UP
    Daily Retrospective
    Agenda: Build

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  14. to develop an interview script
    Question Formulation
    PURPOSE OUTPUT
    1. On your own, write down questions that relate to your prototype and your
    critical assumptions
    2. Sort and place questions into one of three columns:
    ○ PRE-PROTO - to understand testers’ current habits and pain points
    ○ ACTIONS - tasks you want the user to attempt to complete
    ○ POST-PROTO - to understand testers’ impression and applicability of the
    prototype
    3. As a group, review, group similar, and rewrite questions so there are no more
    than 3 tasks and 10 questions (total)
    INSTRUCTIONS
    PRE-
    PROTO
    ACTIONS POST-PROTO

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  15. Types of Prototypes
    PHYSICAL DIGITAL SERVICE
    Interactive model
    Lanscape model
    Experience diorama

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  16. photo credit: Field Innovation Team

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  17. Types of Prototypes
    PHYSICAL DIGITAL SERVICE
    Paper flip chart
    Interactive sketches
    Interactive static screens
    Video

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  18. 112
    Lo
    Hi
    Interactive
    Fidelity
    Hi

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  19. Types of Prototypes
    PHYSICAL SERVICE
    DIGITAL
    Concept Model
    Scenario
    Role-Playing
    Physical Model

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  20. Product/process concept
    Web-application

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  21. to develop a sharable interpretation of possible solutions
    Build!
    PURPOSE
    4-8 hours
    1. As a group, determine what medium would work best for your
    prototype
    ○ possible options include hyperlinked static digital or
    physical renderings, comic strip illustrations, sales script,
    physical model, billboard ad, role playing, etc.
    2. Assign 1-2 participants to going heads down on prototype
    construction
    INSTRUCTIONS

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  22. ○ Short Break (10m)
    ○ Create Interview Guide (20m)
    ○ “Make” prototype (30m)
    Your Next Hour: Prototype http://bit.ly/sine-d2
    ADD TO
    BOARDTHING!

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  23. Phase 5: Test

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  24. to recall key takeaways from days 1-3
    Days 1-4 Review
    1. Does everyone understand and feel comfortable in their roles
    for today?
    2. Does anyone want to try leading an interview?
    PURPOSE
    INSTRUCTIONS
    5-10 minutes

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  25. to review rules
    Rules Review
    1. Review agreed upon rules from Days 1-4
    2. Add new rules (optional)
    PURPOSE
    INSTRUCTIONS
    3 minutes

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  26. TEST
    Interview 1
    Interview 2
    Interview 3
    Interview 4
    Interview 5
    Interview 6
    Interview 7
    Interview 8
    LEARNINGS
    Interview Highlights
    Assumptions Learning
    Next Steps
    WRAP-UP
    Sprint Retrospective
    Agenda: Test

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  27. to collect feedback from the prototype
    Conduct Interviews
    PURPOSE OUTPUT
    1. For each interview assign one speaker to conduct the
    interview
    2. All other participants are listeners and should take notes
    ○ Do your best to capture direct quotes
    ○ Go beyond verbal feedback and note insights regarding
    behaviors, body language and emotions
    INSTRUCTIONS
    30 minutes per
    interview
    QUOTES
    BEHAVIORS
    BODY LANGUAGE
    EMOTIONS

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  28. Interviewing 101
    ○ Open ended questions - never yes/no
    ○ Keep asking “Why?” - don’t settle for
    vague answers
    ○ Let them describe what they see -
    don’t explain
    ○ Embrace awkward silence - let them
    break before you do
    ○ It’s not about you - this is not a
    promotional opportunity
    ○ Be interested, not interesting

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  29. to quickly review key takeaways from each interview
    Interview Highlights
    PURPOSE OUTPUT
    1. After each interview, while the information is still fresh,
    ask listeners for highlights to each of the questions (rapid
    fire)
    2. Note takeaways in an easy to digest grid
    3. Create an extra column to note miscellaneous
    comments that don’t specifically relate to a question but
    are worth capturing
    INSTRUCTIONS
    10 minutes per
    interview
    QUESTION 1
    TESTER 1
    TESTER 2
    TESTER 3
    QUESTION 2 QUESTION 3 OTHER

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  30. to map interview responses back to assumptions for (in)validation
    Assumption Learning
    PURPOSE OUTPUT
    INSTRUCTIONS
    45 minutes
    1. As a group, refer back to your Assumption Matching table and
    complete columns for the following topics:
    ○ WE HEARD - what direct quotes or observations you
    heard or saw from the prototype interviews
    ○ THAT MEANS - what direction does this provide
    regarding the project? What conclusions can you make
    from this information?
    ASSUMPTIONS WE HEARD THAT MEANS

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  31. to understand how well this design sprint helped your project
    Design Sprint Retro
    PURPOSE OUTPUT
    1. On your own, take a few moments to recall the design sprint,
    from the beginning of day one, and write down any responses
    to the following questions: (one per post-it)
    ○ What did you LIKE?
    ○ What did you LEARN
    ○ What SURPRISED you?
    ○ What would you CHANGE?
    2. Post on wall or share with facilitator as you leave
    INSTRUCTIONS
    10 minutes
    LEARNED
    LIKED
    SURPRISED CHANGE

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  32. ○ Test with
    ○ “Make” prototype (30m)
    Your Next 30 Min: Test http://bit.ly/sine-d2
    ADD TO
    BOARDTHING!

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  33. After The Design Sprint

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  34. Three Typical Outcomes

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  35. 1 - YES! It worked :-)
    Three Typical Outcomes

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  36. 1 - YES! It worked :-)
    2 - NO! It didn’t :-(
    Three Typical Outcomes

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  37. 1 - YES! It worked :-)
    2 - NO! It didn’t :-(
    3 - Maaaaaybe? :-|
    Three Typical Outcomes

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  38. 1 - YES! It worked :-)
    2 - NO! It didn’t :-(
    3 - Maaaaaybe? :-|
    Three Typical Outcomes

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  39. It worked!!
    YOU’RE A GENIUS!

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  40. }
    }
    }
    DESIGN SPRINT
    INTERVALS
    AGILE DEVELOPMENT
    Understand
    Diverge
    Prototype
    Test
    Converge
    WEEK 1
    Refine
    Build
    Test
    WEEK 2
    Refine
    Build
    Test
    WEEK 3
    Refine
    Build
    Test
    WEEK 4
    Refine
    Build
    Test
    WEEK n

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  41. HI
    HI
    LO
    LO
    Importance
    Risk

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  42. Real World Example

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  43. DESIGN SPRINT ITERATIONS SCRUM
    Understand
    Diverge
    Prototype
    Test
    Converge
    WEEK 1
    Refine Scope
    Questions
    WEEK 2
    Flow 1
    Flow 2
    User Tests
    WEEK 3
    Refine
    Refine
    Refine
    WEEKS 4 to 7
    Refine
    Build
    Test
    WEEK 9
    Flow 1

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  44. It didn’t!
    YOU’RE A FAILURE

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  45. Stop the project

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  46. Celebrate!
    YOU JUST SAVED MONEY

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  47. Real World Example

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  48. DESIGN SPRINT
    Understand
    Diverge
    Prototype
    Test
    Converge
    WEEK 1
    Refine Test
    Flow 1

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  49. Test by …? Valid if…?
    Assumption We saw/heard… and that means..

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  50. Real World Example

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  51. DESIGN SPRINT ITERATIONS SCRUM
    Understand
    Diverge
    Prototype
    Test
    Converge
    WEEK 1
    Research

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  52. DESIGN SPRINT ITERATIONS SCRUM
    Understand
    Diverge
    Prototype
    Test
    Converge
    WEEK 1
    Refine Scope
    Questions
    WEEK 2
    PIVOT
    Design
    Tests
    WEEK 3
    Refine
    Design
    Test
    WEEKS 4 to 12
    Refine
    Build
    Test
    WEEK 15
    Research

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  53. YOU ARE HERE
    YOU WERE HERE
    YOU WILL GET HERE

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