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Wizards, Lawnmowers, and Hovercrafts

Wizards, Lawnmowers, and Hovercrafts

Creativity. Perspective. People, Products, and Products. Mash em together with magic and get real life, practical advice.

Jack McDade

July 28, 2016
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  1. wizards
    lawnmowers
    hovercrafts
    with jack mcdade

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  2. i design and
    build stuff.

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  3. yes, i'm a
    designer & developer

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  4. We are
    WilDerborN

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  5. so that’s me.
    onwards!

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  6. act 1
    creativity

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  7. full service marketing agency?

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  8. creative technical

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  9. creativity = resource

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  10. = skill
    technical
    ability

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  11. do you make things? or stuff?

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  12. then You (yes you) Are
    creative.

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  13. Creativity is…

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  14. our brains doing
    what they do.
    — scientific fact

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  15. Creativity is a
    renewable resource.

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  16. but it can run dry.

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  17. youtube comments.

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  18. programming is a lot like
    storywriting

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  19. brandon sanderson

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  20. writeaboutdragons.com

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  21. coding + Writing
    flex exact same muscles.

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  22. creativity is your
    mana
    61 hours 19 bugs
    Launch Week
    15
    65

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  23. managing your
    creative
    mana pool

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  24. with
    task pairing

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  25. coding + Writing
    regen 0%

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  26. this is why writing
    documentation sucks.

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  27. coding + design
    regen +25%

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  28. coding + photography
    regen +75%

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  29. coding + lawn mowing
    regen +250%

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  30. find your
    contrast

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  31. refilling your
    creative
    mana pool

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  32. Change
    perspectives.

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  33. re-engage your brain
    elsewhere.

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  34. you must allow yourself
    to escape

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  35. act 2
    perspective

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  36. back to the
    writing analogy.

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  37. few things inspire change like
    perspective

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  38. learn from
    masters

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  39. 18
    King
    since 2005…
    2
    Martin
    20
    sanderson

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  40. “How the f— do you write
    so many books so fast?”
    “I work 3-4 hours every day,
    and I try to get 6 pages done,
    and get them fairly clean.”
    George r.r.
    Martin
    steven king

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  41. “You don’t ever have a day when you sit
    down there and it’s like constipation – you
    write a sentence and you hate the sentence,
    and you check your email and you wonder
    if you had any talent after all and maybe
    you should have been a plumber?
    Don’t you have days like that?”
    George r.r.
    Martin
    steven king

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  42. No.
    George r.r.
    Martin
    steven king

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  43. storytime!
    it’s

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  44. The
    hovercraft

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  45. Nasa-class
    phoenix az3
    hovercraft

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  46. don't cling so hard
    you become a fool.

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  47. act 3
    People, process,
    and product

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  48. (the practical advice part)

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  49. always assume there’s
    another side
    To the story.
    1

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  50. don't be defensive.
    listen.
    2

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  51. don’t
    gossip
    3

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  52. treat others how
    you want to be treated
    4

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  53. culture change can be
    middle out
    5

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  54. 6
    failure is an
    event
    not a person.

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  55. 7
    if you're stuck
    change perspectives.

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  56. 8
    if you can't decide…
    nudge the donkey.

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  57. 9
    be realistic
    pace yourself

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  58. 10
    present
    Truth

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  59. superlatives
    &Hyperbole
    Avoid
    11

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  60. like a customer.
    actually use it
    12

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  61. tell the
    truth

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  62. look for new
    perspectives

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  63. this isn’t me.

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  64. Stranger Things
    https://netflix.com/strangerthings
    Brandon Sanderson & creative muscle flexing
    http://bit.ly/2azYCm7
    Steven King & George R.R. Martin Interview
    http://bit.ly/28QY2Lg
    Burden’s Ass (Nudge My Donkey)
    http://bit.ly/2ayOd8F
    links

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