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How Jamf is Thinking of the User Experience

9d350fa2294e1192f8f12b0ebf1a1d8b?s=47 Jamf
October 25, 2018

How Jamf is Thinking of the User Experience

Presentation from JNUC 2018, the world's largest rally of Apple IT administrators.

Session:
How Jamf is Thinking of the User Experience

Presented by:
Amanda Sandbeck, Jamf
Adam Barth, Jamf

View all session slides, recordings and more at https://www.jamf.com/events/jamf-nation-user-conference/2018/.

9d350fa2294e1192f8f12b0ebf1a1d8b?s=128

Jamf

October 25, 2018
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Transcript

  1. None
  2. © JAMF Software, LLC Adam Barth UX Designer II Jamf

    Amanda Sandbeck UX Researcher II Jamf 275x275 head shot 275x275 head shot
  3. © JAMF Software, LLC How Jamf is Thinking of the

    User Experience Presentation agenda: ‣ What is User Experience? ‣ UX at Jamf ‣ Case Studies ‣ Support your solutions with UX
  4. © JAMF Software, LLC What is User Experience (UX)? Popular

    Misconceptions ‣ UX is simply the visuals ‣ The UX Team works in a silo ‣ The UX needs to be completely original
  5. © JAMF Software, LLC What is User Experience (UX)? User

    Experience is the emotions and attitudes a person has when using a product or service. iPod 1st Generation, 2001
  6. © JAMF Software, LLC You've got to start with the

    customer experience and work backwards to the technology. You can't start with the technology and try to figure out where can I sell it. “ ”
  7. © JAMF Software, LLC UX Design The process of creating

    a product that provides meaningful and valuable experiences. ‣ Empowered by User Research ‣ Collaboration of various UX disciplines ‣ Translating user needs into product experiences
  8. © JAMF Software, LLC UX at Jamf Team History Challenges

    Goals ‣ Promote user-focused thinking ‣ Empower Admins ‣ Relentless Self Improvement Mapping Configuration Profiles
  9. © JAMF Software, LLC UX at Jamf The Parts ‣

    Research ‣ Architecture ‣ Design Research Architecture Build Design
  10. RESEARCH Discovery UX Process @ Jamf Research: Discovery Goal: To

    gather a baseline understanding of end users needs and behaviors on current/future features, validate and/or reject assumptions. Tools: 1:1 interviews, baseline usability studies, focus groups, card sorts, heuristics, surveys
  11. RESEARCH ARCHITECTURE Discovery Ideation UX Process @ Jamf Architecture: Content

    and Structure Goal: Use initial research to define the meaningful content and pinpoint the organizational structure within the product. Tools: User Journey Mapping, Site Maps, Wireframes
  12. RESEARCH ARCHITECTURE RESEARCH Discovery Exploration Ideation UX Process @ Jamf

    Research: Exploration Goal: Gather feedback around content and structural concepts produced by Architects, validate/reject assumptions. Tools: prototype testing, concept testing, AB concept feedback, participatory design, tree testing
  13. RESEARCH DESIGN ARCHITECTURE RESEARCH Discovery Exploration Build Ideation UX Process

    @ Jamf Design: Interactions and Visuals Goal: Design a UI solution that allows the user to complete the defined task efficiently, effectively, and potentially enjoyably. Tools: Hi-Fidelity Mockups, Task Workflows, Interactive Prototypes, Design System
  14. RESEARCH DESIGN ARCHITECTURE RESEARCH RESEARCH Discovery Exploration Validation Build Ideation

    UX Process @ Jamf Research: Validation Goal: To validate the final design or workflow of a product Tools: Usability Testing, 1:1 Interviews, Field Observations, surveys
  15. RESEARCH Discovery Case Study: jamf.com (Resources) Goal: Make it easier

    for visitors to find the content they are looking for. Heuristic & Baseline Usability • Assumed content awareness • Usability issues • Poor findability of content • Lack of search options
  16. RESEARCH ARCHITECTURE Discovery Ideation Case Study: jamf.com (Resources) Goal: Begin

    shaping potential solutions that focus on content and structure of the feature or page. • Best practice analysis • 5 lo-fidelity mockups • 3 prototypes
  17. RESEARCH ARCHITECTURE RESEARCH Discovery Exploration Ideation Case Study: jamf.com (Resources)

    Goal: Gather feedback/preference around 3 concepts Prototype Usability Study • Favored elements from each concept • Decreased time on task • Increased findability • Familiar UI
  18. RESEARCH DESIGN ARCHITECTURE RESEARCH Discovery Exploration Build Ideation Case Study:

    jamf.com (Resources) Goal: Apply appropriate UI elements using the previous research and IA as a guide • Style Guidelines • Hi-Fidelity Prototype
  19. RESEARCH DESIGN ARCHITECTURE RESEARCH RESEARCH Discovery Exploration Validation Build Ideation

    Case Study: jamf.com (Resources) Usability Study • Easy to navigate, • Aesthetically pleasing • Decreased time on task • Increased user satisfaction Goal: Validate final design
  20. © JAMF Software, LLC Support your solutions with UX Reminder:

    You are not your end user Goals • Reduce Help Desk Tickets • Reduce user errors • Increased adoption of new workflows • Leverage the feedback loop • Better solutions faster
  21. © JAMF Software, LLC Support your solutions with UX •

    Observe your end users • Leverage existing feedback (tickets, phone calls, etc.) • Test different solutions if possible • Keep the feedback loop open
  22. Questions?

  23. © JAMF Software, LL THANK YOU!